Peter Ulc
Denver,CO
Summary
Seasoned technical Project Manager and Business Analyst with an international background and 10+ years of experience bridging gaps between customer pain points and technology across diverse industries and geographies. Throughout all roles and projects, cultivated an analytical and customer-centric mindset, ensuring complex requirements were understood and met with pragmatic solutions, exceptional communication and coordination across internal and external teams, and world-class customer service.
Overview
10
10
years of professional experience
Work History
Product Marketing Manager
CROSS Network Intelligence
Prague, Czechia
01.2018 - Current
- Lead all marketing efforts at international B2B telecom software company, managing go-to-market, content, and lead generation strategies that grow awareness and drive qualified lead growth and customer acquisition.
- Collaborate with Product team to develop and execute messaging, positioning, and launch strategies for product releases across digital channels, resulting in increased customer engagement and adoption.
- Craft persuasive commercial proposals (RFPs) by collaborating with Sales, Product, and Partner teams, resulting in high win rate through compelling messaging, copywriting, and professional design.
- Built extensive marketing asset library from scratch, leading creation, design, and distribution of 100+ assets, including case studies, whitepapers, datasheets, videos, templates, presentations, newsletters, webinars, and blogs.
- Conduct regular customer interviews and surveys to collect testimonials and valuable UX insights for Sales and Product teams, favorably influencing commercial discussions and product roadmap.
- Oversee design and copywriting of all in/outbound marketing communication through digital channels, including company website, email, social media, advertising, and conferences.
- Implemented and manage all marketing and sales tools and data, growing 1000+ person marketing database and harnessing analytics to consistently boost website metrics, such as increased visits by over 20% YOY.
- Proficient in Adobe Creative Suite (AI, PS, XD, ID), GitHub, Google (Analytics, Search Console, Ads, Workspace), HubSpot, Pipedive (CRM), Joomla (CMS), Airtable, and LinkedIn Ads.
Project Manager
Matic Digital
Denver, CO
08.2021 - 12.2022
- Led Agile creative team of UX/UI designers, developers, and copywriters to deliver stunning and impactful digital projects, resulting in successful customer rebrands and website launches.
- Managed end-to-end project delivery as primary customer contact, closely monitoring project performance and leading weekly Sprint reviews, resulting in on-time, in-budget project completion and high client satisfaction.
- Led early project discovery phase, conducting in-depth market research, SWOT analysis, and customer interviews to craft customer personas, journey maps, and client brand strategy.
- Proficient in Figma, Gusto, Monday, Slack, Webflow, and Google Workspace.
Project Manager
Willis Towers Watson
Denver, CO
05.2015 - 08.2017
- Managed over 20 enterprise HR software implementations typically exceeding 10 months for Fortune 500 customers, applying Waterfall methodology to Systems Development Lifecycle (SDLC).
- Collaborated with Product team as client advocate in stakeholder discussions, helping define strategic product roadmap and improving product quality and user experience through meticulous QA testing of bugfixes and releases.
- Strengthened collective aptitude of Client Delivery team as SME by training and mentoring peers on products and processes, such as project costing, change order management, data migration, and software configuration.
- Proficient in MS Office (Excel, Access, SharePoint, Project, Teams), MySQL/SSRS, and Jira/Confluence.
Business Analyst
Willis Towers Watson
Denver, CO
05.2013 - 05.2015
- Owned all technical project phases across over 20 system implementations, including requirements gathering, system configuration, customer data migration, QA testing, and UAT/production deployment and support.
- Addressed customer escalations by promptly documenting and tracking open issues, organizing regular status meetings, and collaborating with cross-functional teams to achieve resolution.
- Developed customized SSRS reports for Leadership, summarizing and presenting data in accurate, visually appealing format.
Education
Bachelor of Science - Information Systems
University of Colorado Denver
Denver, CO08.2012
Skills
- Requirements Elicitation
- Sprint Planning
- Bid Reviewing
- Customer Accounts Management
- Systems Implementations
- User Acceptance Testing (UAT)
- Go-To-Market Plans
- Lead Generation Campaigns
- Product Differentiation
- Technological Alignment
- Sales and Marketing Support
- Competitive Market Analysis
Accomplishments
- Won internal team's "Project of the Year" award, restoring a broken relationship with Fortune 100 client, realizing $200k+ in cost savings over prior year, and playing an influential role in securing system upgrade the following year, generating over $1.5M in new revenue.
- Chaired 15-person wellness committee for a 200+ person office, overseeing an annual budget of $14k and promoting a healthy office culture that improved employee morale and engagement through creative, fun events and activities.
- Built an internal reporting tool built on MS Access that enabled Pre-sales and Project Managers to streamline the costing and scoping of HR software implementations, vastly improving the transparency, efficiency, and accuracy of project resource planning.
- Coordinated with developers and designers to manage the redesign and launch of new company website, resulting in over 200 qualified leads in 2 years and boosting organic traffic by 20% YOY since.
- Elected VP of Membership at Toastmasters International club; planning meetings and competitions, and recruiting new members to double club size and maintain distinguished club status.
Timeline
Project Manager
Matic Digital
08.2021 - 12.2022
Product Marketing Manager
CROSS Network Intelligence
01.2018 - Current
Project Manager
Willis Towers Watson
05.2015 - 08.2017
Business Analyst
Willis Towers Watson
05.2013 - 05.2015
Bachelor of Science - Information Systems
University of Colorado Denver