PETER VISCOGLIOSI
Norwalk
Summary
Strategic and performance-driven sales professional with over 5 years of success in integrated media sales and a strong passion for transitioning into SaaS. Proven track record of exceeding revenue targets, optimizing multi-channel campaigns, and building long-term client partnerships. Highly skilled in driving sales growth, mentoring teams, and leveraging data for consultative selling. Ready to bring a competitive edge and relationship-building expertise to a fast-paced tech-driven environment.
Overview
7
7
years of professional experience
Work History
Senior Media Advisor
MediaMax Network
08.2019 - Current
- Own and grow a portfolio of over 210 SMB and midsized clients across North America, delivering tailored media solutions using print and digital platforms (Conde Nast print, programmatic, social, SEM, Amazon, and email).
- Increased client portfolio revenue by an average of 57% annually, generating over $2.9 million in total sales.
- Exceeded annual sales target by 12% last year.
- Conceptualized and launched high-impact campaigns, including a programmatic/social initiative that achieved over 500% ROI for a key client.
- Led regular campaign reviews with clients to assess campaign performance, upsell new services, and deepen engagement.
- Developed custom proposals and media plans tailored to client goals, helping position the company as a strategic partner
- Mentor and coach Business Development Representatives, contributing to improved lead quality and sales productivity.
Business Development Representative
MediaMax Network
12.2018 - 08.2019
- Identified and qualified leads using tools such as MediaRadar and ZoomInfo.
- Managed and updated client data in Salesforce; tracked engagement and maintained follow-up schedules.
- Supported sales pipeline by booking meetings and preparing Account Directors with prospect insights.
Education
Bachelor of Business Administration - Public Accounting
Pace University
Pleasantville, NY12.2016
Skills
- Contract negotiation and closing techniques
- Lead generation
- Solution selling
- Account management and campaign management
- Print and digital advertising strategies
- Problem solving
- Teamwork and collaboration
- Customer service
- Salesforce
- Zoom Info
- Media Radar
- Sales Loft
- Instantlyai
Timeline
Senior Media Advisor
MediaMax Network
08.2019 - Current
Business Development Representative
MediaMax Network
12.2018 - 08.2019
Bachelor of Business Administration - Public Accounting
Pace University
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