Peyton Goldsmith
Dallas
Summary
Strategic sales and marketing professional with over 5 years of experience driving revenue growth, optimizing sales processes, and supporting cross-functional teams. Recognized for excellence in leadership, technical innovation, and training. Selected for AT&T's 2025 Management Development Program and awarded 2024 Diamond Club honors.
Overview
7
7
years of professional experience
Work History
Specialist Sales Executive I Digital
AT&T
03.2022 - Current
- Recognized as a 2024 Diamond Club Winner for top-tier performance across the organization
- Selected for Management Development Program (MDP) 2025, a competitive leadership initiative for emerging AT&T leaders
- Created and maintained sales forecasting trackers to support leadership visibility and strategic planning
- Designed and deployed a Salesforce dashboard to streamline account and order tracking across the team
- Serve as a technical resource for multiple sales teams, fielding complex Mobility product questions and assisting with quoting and customer calls
- Mentor and train new hires to ensure onboarding success and promote best practices
- Collaborate cross-functionally with campaign managers and internal stakeholders to drive efficient client solutions
- Maintained 100%+ attainment YTD and built customized strategies that improve customer satisfaction and retention
Account Manager
Frontier Communications
08.2021 - 02.2022
- Led account planning and implemented strategies to grow revenue via upselling and cross-selling
- Improved team productivity by optimizing workflows and resource allocation
- Maintained strong customer retention through proactive support and strategic alignment
Business Account Executive, Fiber Territory
AT&T
01.2020 - 08.2021
- Managed a high-volume territory pipeline, prioritizing long-term revenue growth
- Leveraged CRM tools for customer follow-up, campaign tracking, and client retention
- Coordinated with internal departments to streamline fulfillment and escalate technical solutions
Marketing Coordinator
Pointer San Marcos
09.2018 - 12.2019
- Designed and executed email marketing campaigns with a 30% open rate, surpassing industry averages
- Coordinated content creation and advertising to boost community engagement and occupancy
- Used analytic tools to evaluate performance and shape future marketing strategies
Education
B.B.A - Marketing
Texas State University
San Marcos, TX12.2019
High School Diploma - undefined
Centennial High School
Frisco, TX06.2016
Skills
- Sales strategy development
- Cross-functional collaboration
- CRM tools (Salesforce, etc)
- Forecasting & data visualization
- Team training & mentorship
- Marketing automation platforms
Timeline
Specialist Sales Executive I Digital
AT&T
03.2022 - Current
Account Manager
Frontier Communications
08.2021 - 02.2022
Business Account Executive, Fiber Territory
AT&T
01.2020 - 08.2021
Marketing Coordinator
Pointer San Marcos
09.2018 - 12.2019
High School Diploma - undefined
Centennial High School
B.B.A - Marketing
Texas State University
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