Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Phil McPherson

Greenville,SC

Summary

Passionate and intuitive sales professional with a natural gift for building authentic connections and earning the trust of C-suite decision-makers across diverse industries. Renowned for an innate ability to listen deeply, understand client needs, and craft tailored solutions that drive growth and loyalty. Combines the precision of a strategist with the warmth of elite hospitality that turns interactions into meaningful, lasting partnerships.

Overview

19
19
years of professional experience

Work History

Restaurant Waiter

Larkins Restaurant Camperdown
10.2023 - Current
  • #1 in Positive Customer Reviews on Opentable and Google.
  • Frequent interactions with C-Level executives and top company associates in a wealth of industries.
  • Long-lasting relationship building with business and non-business clientele.
  • Migrated business clients and casual regulars from Chophouse 47.
  • Recruiting new customers during daily activities in the Community.
  • Focused on finding unique food and wine pairings specifically tailored to each individual guest's specific preferences.
  • Detailed food and wine presentations that balance expertise, professionalism, and humor to capture attention.
  • Frequent shared communications with clients via text and phone calls to secure future reservations and pertinent reservation details.
  • New-hire training
  • Food, wine, and hospitality mentor to trainees and veteran service staff.
  • Collaborated daily with kitchen staff to streamline food preparation processes and ensure consistency to the guest.
  • Prior corporate experience in business led to a substantial growth in business parties.
  • Recruiting talent off-site in various social settings.

Marketing & Sales Professional

Custom Images, Inc.
09.2016 - 05.2025
  • Branding consultant to corporations with heightened focus on the restaurant and hospitality sector.
  • Created sales opportunities through restaurant employment and customer connections.
  • Designed custom solutions for direct mail campaigns, promotions, fundraisers, charities, customer appreciation, and employee incentives.
  • Attended various networking and community events on a regular basis.
  • Frequent communication with C-Level decision makers.
  • Prepared quotes and proposals based on marketing objectives and budgets.
  • Delivered creative marketing ideas, write-ups, and market insights through social media channels and email campaigns.


Restaurant Waiter

Chophouse 47
09.2017 - 09.2023
  • #1 in opentable customer reviews amongst entire waitstaff.
  • Laser-focused approach to building repeat customers.
  • Grew clientele list to over 75 repeat customers. Averaged 10 to as many as 30 requests covers daily.
  • Frequent interactions with C-Level executives and top company associates in a wealth of industries.
  • Detailed food and wine presentations on large corporate parties that balance expertise, professionalism, and humor to capture attention.
  • Created a personal journal outlining each clients food & wine preferences, birthdays, family names, etc. and updated daily.
  • Frequent shared communications with clients via text and phone calls to secure future reservations and pertinent party details.
  • Focused on finding unique food and wine pairings specifically tailored to each individual guest's preferences.
  • Prior corporate experience in business led to a substantial growth in business parties.
  • Recruiting talent off-site in various social settings.

Sales and Marketing Associate

Sysco Foodservice
02.2010 - 08.2016
  • Successfully managed a three million dollar territory consisting of hotels, restaurants, catering venues, and country clubs.
  • Sold from a vast selection of over ten thousand products amongst twelve categories along with company and partner marketing services.
  • Rapidly expanded a niche sector of hotels and country clubs by leveraging network and client relationships.
  • Consistently ranked in the highest percentile of customer retention and penetration sales.
  • Conducted business reviews with business development managers, c-level corporate executives, and the executive chef to identify solutions to maximize customer profitability and strengthen client partnerships.
  • Attended frequent premium protein training seminars from top industry executives and protein scientists.
  • Executed a daily routine of analyzing reports in profits, commodities, food trends, rebates, inventory controls, social media strategies, point-of-sale, and promotions.
  • Maintained relationships with all manufacture executives, to maximize account sales, product support, and trade show strategy.

Sales and Marketing / Professional Golf Instructor

Golf Headquarters
11.2006 - 02.2009
  • Marketed and sold a broad spectrum of products from a million dollar inventory of retail golf merchandise.
  • Designated professional golf instructor and licensed club-fitter.
  • Used golf instruction as a value-added service to loyal customers.
  • Frequent interaction and relationship building with high-level executives in various industries.
  • Generated custom logo orders by executing all steps from initial consultation to the final sale.
  • Voluntarily designed a new campaign of custom signage templates and flyers for over 200 products and trained all sales professionals on how to manage and update.
  • Became a store ambassador for Cleveland Golf
  • Diligently utilized business network to grow sales, healthy profit levels, and customer loyalty.

Education

Associate of Applied Science - Golf Course Operations/Mgmt/Golf Instructor

Golf Academy of America
San Diego, CA / Myrtle Beach, SC
05.2005

Skills

  • Client Retention Through Authentic Relationships
  • Emotional Intelligence & Trusted Leadership
  • Elite-Level Hospitality & Client Experience
  • High-Impact, Relationship-Driven Presentations
  • Protecting Brand Integrity While Driving Profitability
  • Grassroots Marketing & Community Networking
  • Guerrilla Marketing
  • Promotional Marketing
  • Golf Operations
  • Fine-Dining Restaurant Operations
  • Culinary Arts
  • Wine and Spirits

Accomplishments

  • First year sales and penetration growth with Sysco Foodservice in FY10 reached over 700,000 dollars, achieving the highest rank amongst the rookie class.
  • Consistently ranked in the top 10 percent of associates for brand sales, which led to frequent company trip incentives and monetary bonuses.
  • Opened Tucanos Brazilian Steakhouse ni April of 2016 by developing a creative workflow strategy with C-level executives at Sysco, Tucanos, and several high-level manufacturing executives. Opening order account sales exceeded 40,000 dollars which ranked highest in the company for that year.
  • Collected two company awards for selling specialized Certified Angus Beef products with Sysco Foodservice.
  • Seven major corporate promo wins for annual company incentive trips. Only 6-10 reps out of 275 would win these once per year.

Timeline

Restaurant Waiter

Larkins Restaurant Camperdown
10.2023 - Current

Restaurant Waiter

Chophouse 47
09.2017 - 09.2023

Marketing & Sales Professional

Custom Images, Inc.
09.2016 - 05.2025

Sales and Marketing Associate

Sysco Foodservice
02.2010 - 08.2016

Sales and Marketing / Professional Golf Instructor

Golf Headquarters
11.2006 - 02.2009

Associate of Applied Science - Golf Course Operations/Mgmt/Golf Instructor

Golf Academy of America