Phineas Totten

• Managed and scaled growth across TikTok, Instagram, Twitter and Discord totaling 5 Million new followers over the past 2 years.
• Created and managed growth campaigns across each platform to bring in new and engaged audiences.
• Executed Web3 communication strategies surrounding all major partnerships.
• Analyzed and reported social media and online marketing campaign results.
• Managed Discord Web3 Community, running giveaways, contests, and day to day engagement strategies to keep engagement high.

• Created social media content with consistent content and tone.
• Increased customer engagement through social media.
• Wrote social media content to increase engagement with customers.
• Interacted with fans and clients in effort to take advantage of positive posts and feedback to boost brand identification.
• Created and managed the companies Youtube presence as both a writer and on camera personality.

- Oversaw all digital assets going to the public side of the company via social media, website, newsletters, and press releases.

- Oversaw and managed the individual social media channels of Instagram, Facebook, Twitter, Youtube, and TikTok on a daily basis responding to messages and comments.
- Created and managed marketing campaigns surrounding weekly product releases including creating advertisements, product pages, newsletters identify target audiences, and then executing the campaign.