Michael Pirovano

• Steered the integration of Web3.0 technologies (NFTs, cryptocurrencies, and DAOs) into the narratives, mechanics, and messaging of a dozen desktop and mobile games across half a dozen genres.
• Developed marketing collateral and guided go-to-market strategies for upcoming titles.

• Spearheaded cross-channel content marketing and community growth.
• Guided brand identity and messaging.
• Organized five blockchain hackathons, yielding job placements and startup incubations.
• Led creative production for the platform's North American developer summit and appearances at ETHDenver, NFT.NYC, and Algorand Decipher.
• Moderated a panel on Web3.0 gaming at SXSW 2022.
• Prepared pitch materials used to raise $12 million at a $48 million valuation.
• Implemented cross-channel content marketing for the Reach blockchain development platform.
• Grew the community by over 3,300 developers, 2,600 Twitter followers, and 1,500 Discord members within the first year of employment.

• Scripted questlines for interactive audio games on Amazon Alexa, Samsung Bixby, and Google Home.
• Edited branching dialog for upcoming titles.
• Revised the manuscript of a book on writing interactive fiction for virtual assistants.
• Developed strategies and pitch decks and for Series A funding.

• Scripted quest dialogue and item descriptions for an RPG with 15 million registered users.
• Crafted marketing collateral and PR material for events and expansions.
• Contributed to ASO and brand messaging campaigns.
• Led a knowledge management campaign, restructuring the game's lore.

• Presented a new vision for the future of Angry Birds; one of the few pitches to receive concept art and survive focus group testing before the broader initiative was eventually shelved.

• Authored a book on the influence of behavioral and organizational psychology in cybersecurity, writing several chapters on gamification and compulsion loops.

• Guided brand synergy, articulation, and communication campaigns.
• Devised brand messaging and market positioning strategies.
• Championed creative and instructional design initiatives for internal, patient-facing and clinician-facing assets.

• Scripted branching dialog, interactions, questlines, and cutscene cinematics for an action platformer game set within an "open source" universe of transmedia content.
• Managed an interdisciplinary team of 16 designers, composers, illustrators, developers, writers, and project managers.

• Supervised creative production, narrative design, and user acquisition for two MMORPG games under the mentorship of Romi Grahed (Producer on Star Wars: The Force Unleashed II and Development Director on Mirror's Edge: Catalyst.

• Spearheaded demand generation, creative production, and brand messaging for three Diligent subsidiaries.
• Designed email templates, conference signage, client-facing communications social media graphics, publicity materials, and sales collateral.
• Hired and trained multiple publishing teams.

• Designed and marketed a suite of business development tools.
• Led content, email, and social media marketing campaigns.

• Managed knowledge bases surrounding catalyst regeneration and adsorption control systems used in reactors and refineries.

• Developed wireframes, prototypes, and user stories.
• United executive stakeholders around a focused product vision.

• Created support documentation for the payments, chargebacks, and authentication modules of a global fraud platform.
• Adopted project management duties ahead of two product launches.

• Designed brand strategy initiatives and creative assets (including web design, social media, and messaging services) for a Los Angeles-based comedy network.

• Managed content, email, and social media marketing; SEO, PPC, and brand tonality for a portfolio of roughly 30 clients.

• Awarded $4,000 from the NSF to develop procedurally-generated models of response thresholds in O. Brunneus nest building to assess potential applications in autonomous construction technology.
• Presented research alongside National Medal of Science winner, May Berenbaum.

Developed content for the production house of a two-time Academy Award-winning actor; the company behind properties such as House of Cards, The Social Network; and the indie darling, Fifty Shades of Gray.

• Authored grant proposals, managed publicity, and scheduled events for the international non-profit organization of popular YA fiction author James Kennedy.