Summary
Overview
Work History
Education
Skills
Hobbies
Languages
Timeline
Generic

Prashanthi Srinivas

Longmont,Colorado

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Proficient in delivering encouragement and feedback to help employees be successful. Energetic professional with great poise.

Overview

2
2
years of professional experience

Work History

Senior Marketing Manager

ICICI Securities Ltd.
06.2015 - 01.2016
  • Leveraged data insights from surveys, previous campaigns and market research to develop targeted marketing initiatives.
  • Identified potential markets to capitalize on underserved areas.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Utilized market trends and target audience statistics to effectively and appropriately market products.
  • Performed market segmentations, targeting and positioning for each product line.
  • Managed workflow between staff, coordinating documents and creative material distribution.
  • Researched developing trends to stay updated with new ideas and marketing practices.
  • Analyzed sales and marketing data for improved strategies.
  • Managed sales promotions and marketing strategies on major social media sites.
  • Managed accounts to retain existing relationships and grow share of business.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
  • Resolved concerns with products or services to help with retention and drive sales.
  • Provided primary customer support to internal and external customers.
  • Maintained and managed customer files and databases.

Marketing Intern

Case Construction
07.2014 - 09.2014
  • Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
  • Collaborated with team members to help expand marketing channels.
  • Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
  • Participated in brainstorming meetings to develop marketing collateral.
  • Researched competitor trends and interpreted findings, reporting conclusions to supervisor.
  • Shadowed meetings and observed marketing director to grow professional experience.
  • Performed office administrative duties to enhance team cohesiveness.
  • Measured and reported results of marketing initiatives.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Researched and evaluated potential new markets and products.
  • Conducted primary and secondary research to better understand customer needs and behaviors.
  • Generated reports to support development and implementation of marketing plans.

Education

MBA - Marketing

Bharathiar University
Bangalore, India
04.2015

BBA - Marketing And Sales

CMS Jain University
Bangalore, India
05.2013

Skills

  • Sales Expertise
  • Communications Strategies
  • Marketing and Advertising
  • Business Development
  • Customer Rapport-Building
  • Customer Buying Habits
  • Customer Relationship Management
  • Sales Enablement
  • Public and Media Relations
  • Sales Leadership
  • Client Meetings
  • Market Analysis
  • Data Analytics
  • Developing Targeted Leads

Hobbies

I like to learn new languages , draw and paint. 

I enjoy spending time with my family and going on a vacation with my loved ones. 

I enjoy watching movies and listening to music .


Languages

English
Hindi
Tamil
Kannada

Timeline

Senior Marketing Manager

ICICI Securities Ltd.
06.2015 - 01.2016

Marketing Intern

Case Construction
07.2014 - 09.2014

MBA - Marketing

Bharathiar University

BBA - Marketing And Sales

CMS Jain University

Similar Profiles

CREATE PROFILE
Prashanthi Srinivas