Summary
Overview
Work History
Education
Skills
Additional Information
Certification
Timeline
Generic
Prem Prasad

Prem Prasad

Distribution Channel Manager
Doha

Summary

Performance-oriented Sales Leader offering exceptional record of achievement over 15-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.

Expert in IT infrastructure and security, software and ERP solutions. Proven ability to quickly build relationships with both clients and business audiences excellent presentation capabilities. Commended for innovation and creative problem-solving abilities to address business challenges.

Holds Double Master's degree – MCA & MBA.

Certifications : Fortinet NSE3 Network Security Associate, Kaspersky Endpoint Security Cloud : Sales Specialist , PRINCE2 , ITIL V3, RHCE

Overview

16
16
years of professional experience
4
4
years of post-secondary education
5
5
Certifications
5
5
Languages

Work History

Distribution Channel Manager

Site Technology Co
Doha
06.2020 - Current
  • Heading channel distribution and retail division for Qatar region
  • Started channel distribution activities from scratch for cybersecurity / AV/ Power / IT Infra
  • Signed new distribution agreements with new vendors in IT infra / cyber & cloud security / AV / Power.
  • Introduced relatively new product to market and increased market share from 2% to 30 % working with new distributor.
  • Owned all aspects of sales planning, development and team and account management for Qatar region
  • Close relationship with almost all partners across Qatar including LAR Accounts
  • Planned and executed new marketing strategies to penetrate to market and increase market share
  • Were able to reach to all partners regarding new product in short span of time
  • Onboarded new partners by enabling them to sell new product.
  • Implemented strategic plans as well as contributed to evaluation and analysis of business objectives.
  • Sourced suppliers and negotiated advantageous rates on track with company's budget and goals.
  • Increased client retention by providing superior customer service.
  • Articulated value proposition to assigned territory partners to maintain and increase share of partner business.
  • Cultivated and developed strategic partnerships to build assigned territory.
  • Met and exceeded targets and growth metrics within assigned partner accounts
  • Assessed, clarified and validated partner needs to nurture relationships and achieve success
  • Managed potential channel conflict by fostering excellent communication and strict adherence to channel rules of engagement
  • Encouraged cross-selling of additional products and services through relationship-building and acquired understanding of customer business needs
  • Led solution development efforts to address end-user needs while coordinating involvement of company and partner personnel
  • Improved business processes to increase productivity and align channel sales department with organization
  • Forecasted growth and presented trends based on previous buying behavior
  • Developed solutions with partners to aid in winning new business
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns
  • Maximized coverage within defined regions to penetrate organizations to utilize products
  • Articulated value proposition to assigned territory partners to maintain and increase share of partner business
  • Drove and delivered sales leads to convert into new business
  • Facilitated channel engagement to support territory sales goals
  • Coordinated sales activities with partners and resellers to identify and close new business.
  • Facilitated channel engagement to support territory sales goals.

Business Manager

Rightway Group
Doha
01.2016 - 05.2020
  • Developed in-depth knowledge of each client's business through research and regular on-site meetings.
  • Cultivated long-term relationships through focused effort on customer's unique needs and finding best solutions.
  • Spearheaded business operations by consistently seeking methods to improve profitability through cost containment, efficiency improvements and revenue generation
  • Created, managed and executed business plan and communicated company vision and objectives to motivate teams.
  • Prepared annual budgets with controls to prevent overages.
  • Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
  • Capitalized on industry and marketplace trends to enhance sales solutions and approaches
  • Directed product development efforts using industry- specific tools to increase sales and overall company productivity
  • Developed inaugural incentive performance plan, motivating staff and achieving 100% increase in sales
  • Streamlined operations and budgeted effectively to decrease spending 40%
  • Oversaw and improved Product and Service deliveries worth more than $100000 per year through efficient coordination
  • Identified market product demands and customer trends to bring in new customers and retain existing ones for sustainable profits
  • Managed 30-member team in sales and service operation
  • Managed day-to-day business operations, including accounting, finance, HR, marketing and public relations
  • Acquired 300 new customers through improved conversion techniques such as email follow-up messages
  • Sourced and corrected advanced strategic and tactical problems impacting business and sales management
  • Liaised with clients to identify and target inefficiencies in areas of risks / business controls, process gaps, and workflow discrepancies
  • Improved long-term prospecting, strategy development and customer engagement
  • Supervised administrative functions of scheduling, billing, inventory management, front desk reception and office security
  • Streamlined revenue by delivering exemplary service and consistently exceeding client expectations
  • Reviewed sales and expense records to make proactive adjustments to policies and procedures
  • Standardized employee training, improved worker knowledge and increased customer satisfaction 50%
  • Reduced or eliminated different types of financial discrepancies by improving documentation and reporting accuracy for budget and operational controls
  • Managed supply and equipment inventory for business according to forecasts and needs.
  • Brought in new business connections and revenue generation opportunities by improving networking strategies
  • Executed business plans to further strengthen and maximize territory sales and profits
  • Communicated with customers and vendors positively with particular attention to problem resolution
  • Researched industry and marketplace trends to enhance sales techniques and meet customer needs
  • Developed initial sales roadmaps and market strategies to promote successful product launches

Channel Account Manager

Redington Qatar, Distribution
Doha
01.2015 - 12.2015
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Managed entire channel partners across Qatar
  • Instrumental in grooming partners to sell Microsoft and to be Microsoft registered partners
  • Conducted regular training for partners in Office 365 and Azure
  • Exceeded sales goals and market competitions through effective negotiation of product and material pricing, freight and delivery rates, and employee payment terms.
  • Tracked sales data to assess trends and make proactive strategy changes.
  • Increased sales by 300% with execution of full sales cycle processing from initial lead processing through conversion and closing.
  • Grew territory by 60% through successful networking, partnership development, and contract negotiation.
  • Identified and qualified customer needs developed sales strategies and negotiated and closes profitable projects with 100% success rate.
  • Developed highly profitable pipeline based on multiple sales penetration techniques.
  • Introduced new processes to improve account and market tracking, increasing company revenue.
  • Effectively managed 250 accounts concurrently to increase company revenue.
  • Identified and qualified accounts to assess revenue potential.
  • Visited customer locations to determine needs, set up contracts, and provide training.
  • Planned and led training sessions to promote sales team professional development and sales goal reinforcement.
  • Maintained weekly sales tracking and leadership reports to support operational enhancement and implement corrective actions.
  • Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms.
  • Identified key entry points to enhance market penetration and effectively analyzed data to optimize customer satisfaction and increase profitability.
  • Provided extensive support in sales, technical, and business areas to key accounts.
  • Developed accurate sales forecasts by analyzing sales feedback and writing reports for senior leadership.
  • Obtained pricing deals, negotiated contracts, and solidified beneficial agreements.
  • Identified and analyzed key competitors and related products.
  • Maintained extensive knowledge of competitors' offerings and presence in assigned territory.
  • Resurrected and monetized dormant leads to build book of business and increase revenues.
  • Liaised between account holders and various departments, communicating effectively to maintain customer satisfaction and uphold company protocols.
  • Delivered engaging and polished presentations to build connections with potential customers and distinguish business from competitors
  • Developed pipeline to monitor sales progress and boost company revenue
  • Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms
  • Listened attentively to client feedback to create stronger relations and shape business
  • Identified key entry points to enhance market penetration and maximize returns
  • Educated clients on new products or services to increase customer engagement with brand
  • Sold new products and services and developed new accounts to maximize revenue potential
  • Oversaw new business development to generate sales leads, negotiate client pricing and forecast revenue
  • Liaised with external customers and internal departments to provide and gather information enabling customer requirements to be met

Sales Director

Adaptiz Tech, Studios
Bangalore
02.2014 - 01.2015
  • Exceeded sales goals and market competitions through effective negotiation of product and material pricing, freight and delivery rates, and employee payment terms
  • Tracked sales data to assess trends and make proactive strategy changes
  • Increased sales by 300% with execution of full sales cycle processing from initial lead processing through conversion and closing
  • Grew territory by 60% through successful networking, partnership development, and contract negotiation
  • Identified and qualified customer needs developed sales strategies and negotiated and closes profitable projects with 100% success rate
  • Developed highly profitable pipeline based on multiple sales penetration techniques
  • Introduced new processes to improve account and market tracking, increasing company revenue
  • Effectively managed 250 accounts concurrently to increase company revenue
  • Identified and qualified accounts to assess revenue potential
  • Visited customer locations to determine needs, set up contracts, and provide training
  • Planned and led training sessions to promote sales team professional development and sales goal reinforcement
  • Maintained weekly sales tracking and leadership reports to support operational enhancement and implement corrective actions
  • Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms
  • Identified key entry points to enhance market penetration and effectively analyzed data to optimize customer satisfaction and increase profitability
  • Provided extensive support in sales, technical, and business areas to key accounts
  • Developed accurate sales forecasts by analyzing sales feedback and writing reports for senior leadership
  • Obtained pricing deals, negotiated contracts, and solidified beneficial agreements
  • Identified and analyzed key competitors and related products
  • Maintained extensive knowledge of competitors' offerings and presence in assigned territory
  • Resurrected and monetized dormant leads to build book of business and increase revenues
  • Liaised between account holders and various departments, communicating effectively to maintain customer satisfaction and uphold company protocols
  • Used effective data analysis and sales strategies to increase profitability and develop system or organization for projects
  • Helped local clients expand business operations through targeted advertising
  • Developed and delivered engaging and polished presentations to highlight products and draw favorable competitor comparisons
  • Brought in new accounts through successful networking strategies and promotional approaches
  • Built strong client relationships and provided high value-adding services, resulting in 50% company market share increase
  • Increased longevity of accounts by providing individualized customer service and developing relationships with account holders
  • Implemented and manage Customer Relationship
  • Management systems (CRMs) effectively, in order to optimize technology and support healthy client communication
  • Fostered collaborative working environment despite cultural differences and often geographical barriers
  • Developed and implemented strict budgets accounting for unexpected but fully supported operations with most efficient resource use
  • Communicated sales and marketing strategies to multiregional teams in varying languages utilizing support staff present
  • Supervised geographically strategic sales and marketing teams to leverage resources for optimized productivity
  • Attracted new clientele and developed customer relationships by hosting product-focused events
  • Devised sales strategies to increase points of distribution, shelf space, product positioning, consumer awareness, trial, conversion, and user acquisition
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems
  • Coordinated staff sales meetings to discuss developmental strategy, best practices, and process improvements
  • Targeted prospects in other territories through careful research of competitor products, services, and trends
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns
  • Drove team and company profits by developing and strengthening relationships with industry partners and potential clients
  • Managed revenue models, process flows, operations support, and customer engagement strategies
  • Investigated and integrated new strategies to expand business operations and grow customer base
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions
  • Created and implemented new business opportunities by utilizing strategic networking strategies
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.

Senior Systems Engineer /SAP Consultant

Infosys Ltd, SAP
Bangalore
11.2007 - 01.2014
  • Delivered SAP training, user support and knowledge transfer at end of project and followed up to verify successful implementation.
  • Delivered helpdesk service and support to customers.
  • Kept current on all federal and corporate regulations regarding security, ensuring compliance.
  • Worked with stakeholders to determine implementation and integration of system-oriented projects.
  • Proposed technical feasibility solutions for new system designs and suggested options for performance improvement of technical components.
  • Researched software and systems products to determine purchase recommendations.
  • Negotiated with vendors, outsources and contractors to secure contracts and set SLAs.
  • Performed cost-benefit and ROI analyses for proposed systems.
  • Traveled to client locations to implement SAP solutions and offered post-installation support services.
  • Multitasked and managed multiple deliverables and projects concurrently and facilitated use of SAP for enterprise resource planning.
  • Solved functional and technical obstacles and worked closely with project team from different streams.
  • Coached and supported third-party clients, creating self-sufficient competencies within customer service personnel.

Education

PGBM - Business Management

Mahtma Gandhi University
India
06.2014 - 06.2015

Master of Computer Applications - Computer Applications

Mahatma Gandhi University
India
06.2004 - 06.2007

Skills

    IT infra / cybersecurity / cloud security

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Additional Information

  • LINKS : https://www.linkedin.com/in/premprasad
  • Qatar Driving License

Certification

Fortinet NSE 3 Network Security Associate

Timeline

Distribution Channel Manager

Site Technology Co
06.2020 - Current

Kaspersky Endpoint Security Cloud : Sales Specialist

05-2020

Fortinet NSE 3 Network Security Associate

04-2020

Business Manager

Rightway Group
01.2016 - 05.2020

Channel Account Manager

Redington Qatar, Distribution
01.2015 - 12.2015

PGBM - Business Management

Mahtma Gandhi University
06.2014 - 06.2015

Sales Director

Adaptiz Tech, Studios
02.2014 - 01.2015

PRINCE2

10-2013

ITIL V3

09-2013

Senior Systems Engineer /SAP Consultant

Infosys Ltd, SAP
11.2007 - 01.2014

Redhat Certified Engineer

06-2005

Master of Computer Applications - Computer Applications

Mahatma Gandhi University
06.2004 - 06.2007

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Prem PrasadDistribution Channel Manager