Preston Denison
Provo,Utah
Summary
Results-driven entrepreneur and operator with expertise in developing technology-enabled systems in athlete performance and operations. Co-founder of NeuroBounce, leveraging biofeedback and performance data to optimize training strategies. Currently pursuing an MBA in Artificial Intelligence to advance capabilities in AI-driven automation and decision-making. Skilled in driving business growth and fostering innovation through agile project management and collaboration.
Overview
6
6
years of professional experience
Work History
Co-Founder & Director of Athlete Performance and Marketing
NeuroBounce
Highland, Utah
11.2022 - Current
- Co-led a technology-enabled athlete performance company that uses surface electromyography (sEMG), biofeedback, and structured jump assessment to identify performance patterns and guide training decisions.
- Supported training and assessment for more than 250 athletes while translating technical performance data into clear, actionable recommendations for athletes, parents, coaches, and partner organizations.
- Designed the company’s service model, pricing structure, testing protocols, athlete reports, marketing content, landing-page funnels, guarantees, and partnership materials to clarify the value proposition and improve customer conversion.
- Streamlined CRM workflows, scheduling processes, intake forms, follow-up campaigns, and operating playbooks using Zoho and Stripe to standardize execution and facilitate scalable operations.
- Delivered field-based product feedback and commercialization insights for university, rehabilitation, and human-performance applications with Control Bionics, aligning user needs with technology adoption.
Operations Manager
MagTrax
Provo, Utah
09.2021 - 03.2022
- Managed day-to-day operational priorities for educational-product company, coordinating fulfillment and customer needs to enhance internal execution and identify opportunities for consistency improvements.
- Applied structured problem-solving and cross-functional communication to streamline workflows and ensure reliable execution.
- Streamlined supply chain processes to enhance operational efficiency and reduce lead times.
- Led cross-functional teams in implementing quality control measures, ensuring product standards and compliance.
- Developed and executed training programs for staff, improving team performance and productivity.
Sales Representative
1-800 CONTACTS
Draper, Utah
05.2020 - 09.2021
- Guided customers in product decisions and resolved account needs while adhering to structured sales and service processes in a high-volume environment.
- Developed consultative communication and customer relationship management skills that enhanced effectiveness in later roles in marketing, partnerships, and customer experience design.
- Developed and maintained strong customer relationships to enhance satisfaction and loyalty.
- Conducted product demonstrations to educate customers on features and benefits.
- Collaborated with cross-functional teams to streamline order processing and fulfillment.
Education
Bachelor of Science - Accounting
Utah Valley University
Orem, Utah01-2024
Associate Degree - General Studies
Brigham Young University–Idaho
Rexburg, Idaho12-2021
Skills
- Athlete performance
- Sports marketing
- Strategic partnerships
- Business development
- Process Improvement
- Customer relations
- Strategic visioning
LEADERSHIP & SERVICE
Boy Scouts of America, Eagle Scout, 2014, Led a children’s toy drive for Primary Children’s Hospital, coordinating donations from an estimated 300 families.
Timeline
Co-Founder & Director of Athlete Performance and Marketing
NeuroBounce
11.2022 - Current
Operations Manager
MagTrax
09.2021 - 03.2022
Sales Representative
1-800 CONTACTS
05.2020 - 09.2021
Associate Degree - General Studies
Brigham Young University–Idaho
Bachelor of Science - Accounting
Utah Valley University