Summary
Overview
Work History
Education
Skills
Timeline
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Preston Moragne

Lancaster,PA

Summary

Gifted Business Development Executive with a well-established track record for driving sales and maximizing success.   Passionate sales manager looking to bring success to a organization through a well-developed skill set and a proactive demeanor.

Overview

31
31
years of professional experience

Work History

Project Manager

Lancaster Early Education Center
Lancaster, PA
09.2019 - Current
  • Helped families with admissions process and adhered to state and federal laws.
  • Completed docusign documents, bookkeeping and accurate filing.
  • Compiled and analyzed marketing data to generate reports.
  • Developed and implemented strategic targeted recruitment and marketing plans for school.
  • Built strong community relations with families and board members.
  • Forecasted, scheduled and monitored project timelines, personnel performance and cost efficiency.

Director of Marketing

Karman Line Marketing
Lancaster, PA
07.2015 - 09.2022
  • Evaluate current market conditions and implement strategic marketing plans to ensure ROI.
  • Engage with cross-functional teams to ensure strategy and schedule.
  • Negotiate all contract terms and conditions.
  • Direct ongoing market research that target key customer demographics and used information to proactively adjust future marketing plans.
  • Implement leading-edge digital marketing, social media and SEO strategies.
  • Led sales calls with team members to establish sales and customer retention goals.
  • Shared product knowledge with customers while making personal recommendations.

Showroom Manager

Sleepys
Lancaster, PA
10.2013 - 07.2015
  • Supported the staff and mentored them in selling techniques and methods, which helped them to exceed sales goals.
  • Provided insight on the most effective ways to display furniture to draw in customers and encourage purchases.
  • Identified lucrative business prospects through cold calling, networking, marketing and database leads.
  • Maintained a strong understanding of competitors, their offerings and their presence in assigned territory.
  • Managed sales transactions with a revenue stream of $500,000 annually.
  • Monitored customer preferences to determine focus of sales efforts.

Business Development Manager

The Lancaster Barnstormers
Lancaster, PA
10.2012 - 04.2013
  • Set up promotional activities in accordance with available inventory and staff resources.
  • Attended conferences and trade association meetings to represent company and promote products.
  • Negotiated with new clients and closed on long-term agreements.
  • Generated leads and capitalized on valuable business opportunities to bringing in new company revenue and improve bottom line profit.
  • Followed up with existing customers to increase purchases of products and services.
  • Interacted with prospects by asking appropriate open-ended questions to better understand needs and requirements.
  • Participated in various incentive programs and contests designed to support achievement of production goals.

Store Manager

T-Mobile Wireless Central
Lancaster, PA
12.2010 - 09.2012
  • Offered consultative sales and service.  Developed, and managed a high-performing team.
  • Exceeded team sales goals.  Executed the process and procedures that enhanced the customer experience. Maintained in store brand awareness and conducted classes about new products and services.
  • Cultivated long term relationships with customers to keep them loyal to T-Mobile.

Operations Manager

Internet Auto Locator
Lancaster, PA
09.1999 - 04.2009
  • Negotiated contracts for both buyers and sellers and numerous auctions. 
  • Evaluated marketing strategies to determine best course of action to move stale inventory. 
  • Completed all sales contracts to deliver to notary and revised payment agreements as necessary. 
  • Boosted revenues through new pricing model resulting in more sales. 
  •  Deployed a system of inspections to reduce the amount of repairs needed on every vehicle.   Reduced delivery time to customer by restructuring buy and sell cycles.

Licensed Realtor

Coldwell Banker Slaugh Cooper
Lancaster, Pennsylvania
02.1993 - 09.1998
  • Provide guidance and assist sellers and buyers in marketing and purchasing property for the right price under the best terms.
  • Determine clients’ needs and financials abilities to propose solutions that suit them.
  • Intermediate negotiation processes, consult clients on market conditions, prices, mortgages, legal requirements and related matters, ensuring a fair and honest dealing.
  • Perform comparative market analysis to estimate properties’ value, display and  market real property to possible buyers.
  • Prepare necessary paperwork (contracts, leases, deeds, closing statements etc)
  • Cooperate with appraisers, escrow companies, lenders and home inspectors
    Develop networks and cooperate with attorneys, mortgage lenders and contractors.

Education

Bachelor of Science - Business Marketing

Millersville University of Pennsylvania

Skills

  • Superior people management, sales generation and account management
  • Detail-oriented and complex problem resolution
  • Advanced problem solving abilities
  • Analyzing sales and market data
  • Keen eye and great ability to reconcile differences
  • Detail-oriented
  • Persistence to reach goals
  • Process management

Timeline

Project Manager

Lancaster Early Education Center
09.2019 - Current

Director of Marketing

Karman Line Marketing
07.2015 - 09.2022

Showroom Manager

Sleepys
10.2013 - 07.2015

Business Development Manager

The Lancaster Barnstormers
10.2012 - 04.2013

Store Manager

T-Mobile Wireless Central
12.2010 - 09.2012

Operations Manager

Internet Auto Locator
09.1999 - 04.2009

Licensed Realtor

Coldwell Banker Slaugh Cooper
02.1993 - 09.1998

Bachelor of Science - Business Marketing

Millersville University of Pennsylvania
Preston Moragne