Priscila Dias
Technical Producer
Albany,NY
Summary
Versatile Technical Lead and Account Manager with 10+ years of experience in web marketing and development solutions for Digital Marketing Agencies. Proficient at adapting to new situations and challenges to best enhance the company brand.
Overview
23
23
years of professional experience
2
2
years of post-secondary education
Work History
Freelance Web Developer
Self-Employed
Albany, NY
01.2010 - Current
- Provided Consultation, Web Development and Training/Support services.
- Led projects to redesign web pages, diversify strategies and revitalize social media presence.
- Planned website development, converting mockups into usable web presence while adhering to SEO best practices.
- Provided front-end website development using WordPress and other editing software.
- Created sub sites and/or landing pages on client's website for SEO/Link Building.
- Created templates and built out emails for client's Email Marketing Service. (ie: MailChimp, Constant Contact, AWeber)
- Monitored and implemented Google Analytics and Tags on client's website for continuous improvement.
- Trained clients on Email Marketing, Website Management, Social Page Management.
Director of Technology
Commercial Capital Training Group, CCTG
Albany, NY
03.2014 - 01.2017
- Served as primary decision-maker for internal technology spending, creating budget guidelines to reduce waste and decrease unnecessary upgrades
- Technical Account Manager to all clients onboarded for website and SEO packages through training. Company average 15- 20 candidates every month.
- Developed and maintained courteous and effective working relationships.
- Recommended changes, improvements or enhancements in products with our Marketing Director and SEO Manager based on customer feedback.
- Provision and created system in place for our departments. (Departments: SEO, Social, Email Marketing, Tech and Support)
- Worked on conference hosted and newly created by company. NACLB.org.
Technical Lead
Burst Marketing (formally IntelliSites)
Troy, NY
03.2013 - 03.2014
- Managed frontend and backend developers, oversees Support & Hosting department and internal IT.
- Led the shift away from local server development to localized virtual machine development allowing for more robust development environments with improved isolation
- Collaborated with Operation Director to restructure and implement agile process to our team.
- Researched, migrated and deployed TrafficLive, new Project Management tool for our agency.
- Internal Learning - Held internal trainings with team on organization process and client interactions. The goal was to educate Account/Project Managers on procedures and client discussions for technical aspects of projects.
Development Support Manager
Burst Marketing (formally IntelliSites)
Albany, NY
09.2010 - 03.2013
- Created, prepared and delivered reports to various departments.
- Transitioned ColdFusion websites hosted in-house from Windows server into our Linux server.
- Trained clients on managing their websites for WordPress, Magento, GetSimple, SmartCommerce, Dreamweaver, Contribute, HTML via FTP.
- Created Knowledgebase for clients on managing their website.
- Standardized office structures and processes to promote collaboration and increased performance.
Web Developer/Hosting Manager
IntelliSites
Albany, NY
10.2008 - 09.2010
- Coded and managed websites using PHP, HTML, ColdFusion, CSS, JavaScript languages.
- Provision and deployed websites we managed.
- Implement and created company's Hosting Manual.
- Trained clients on how to manage their Email Marketing service. (Constant Contact, iContact, MailChimp)
Web Technician/SEO Specialist
IntelliSites
Albany, NY
08.2006 - 10.2008
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic
- Researched and implemented search engine optimization recommendations in accordance with development methodology
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues
- Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness
Education
Associate of Applied Science - Computer Information System
Hudson Valley Community College
Troy, NY 01.2003 - 01.2005
Skills
Programming: HTML, CSS, JS, PHP, ColdFusion, SQL
CMS Platforms: WordPress, Magento, Drupal, Joomla, SiteCore
Other: Google Analytics, Google Adwords, Google Tags, Google Webmaster Tools
Management Tools: Teamwork, Assembla, TrafficLive, ClickUp, Asana, Jira, Trello, Airtable
Software: Adobe Dreamweaver, Adobe Contribute, AdobePhotoShop, MS Word, MS Access, MS Excel, MS PowerPoint
Timeline
Director of Technology
Commercial Capital Training Group, CCTG
03.2014 - 01.2017
Technical Lead
Burst Marketing (formally IntelliSites)
03.2013 - 03.2014
Development Support Manager
Burst Marketing (formally IntelliSites)
09.2010 - 03.2013
Freelance Web Developer
Self-Employed
01.2010 - Current
Web Developer/Hosting Manager
IntelliSites
10.2008 - 09.2010
Web Technician/SEO Specialist
IntelliSites
08.2006 - 10.2008
Associate of Applied Science - Computer Information System
Hudson Valley Community College
01.2003 - 01.2005