Quyen Phi
Anaheim,CA
Summary
I, Quyen Phi, is a dynamic leader with a proven track record in the copier/ MFP industry driving revenue growth through strategic business development for over 30 years. I started in the copier/MFP industry as Sales Rep in 1994 for IKON Office Solutions and most recently, a business owner in Apex WorkFlow Solutions. I am an expert in Consultative Selling Process, Financial Selling, Strategic Selling Management and Six Sigma. I am also very highly adaptable at building strong partnerships and mentoring teams, fostering a high-performance culture that optimizes profitability and enhances customer satisfaction. To sum it up... I am a versatile business leader with a breadth of experience as a successful business owner/ manager/ director armed with varieties of skills such as a strategic problem-solver, change manager, and a visionary executive with success implementing plans to meet current and future needs.
Overview
30
30
years of professional experience
Work History
President
Apex WorkFlow Solutions
03.2012 - 06.2024
- Certified/ Licensed Kyocera dealership from 2012 to 2014.
- Certified / Licensed deals for Toshiba, Lexmark, and Hp.
- Hired and managed employees to maximize productivity while training staff on best practices and protocols.
- Increased customer satisfaction through continuous improvement initiatives and excellent customer service.
- Managed crisis situations effectively while minimizing disruption to daily operations.
- Enhanced company performance by implementing strategic plans and overseeing daily operations.
- Prepared annual budget forecasts and monitored performance to meet organizational objectives.
- Drove revenue growth by expanding product offerings and identifying new market opportunities.
- Cultivated strong relationships with external partners to foster collaboration and maximize resources.
- Monitored financial performance and implemented measures to enforce compliance with budgetary standards.
- Delivered operational excellence by optimizing resources, processes, and overall cost structure.
- Developed strong partnerships with cross-functional teams for improved collaboration and efficiency.
VP of Sales
Century Business Systems
01.2009 - 03.2012
- Increased sales revenue by developing and implementing effective Consultative Sales Strategies.
- Increased company revenue by implementing strategic sales plans and targeting key market segments.
- Taught and trained Sales Consultative Process.
- Taught and trained Financial Selling.
- Championed company culture initiatives, fostering a high-performing and motivated sales team that consistently exceeded both revenue and profit margins every year.
- Delivered engaging presentations at industry events or conferences, positioning the company as an authority in its field.
- Managed sales teams effectively, providing clear goals and performance feedback to drive success.
- Mentored junior sales team members, fostering a positive learning environment for professional growth and skill development.
- Negotiated high-value contracts with clients, ensuring a win-win situation for both parties while maximizing profitability.
- Built relationships with customers and community to establish long-term business growth.
- Exceeded sales quotas and increased profitability through consultative selling, financial selling, effective sales strategy and business planning.
Sales Manager
Ricoh Business Systems
01.2007 - 01.2009
- Increased sales revenue by developing and implementing effective Consultative Sales Strategies.
- Delivered engaging presentations at industry events or conferences, positioning the company as an authority in its field.
- Exceeded quotas by 300% every year.
- Taught and trained Sales Consultative Process.
- Taught and trained Financial Selling.
- Championed company culture initiatives, fostering a high-performing and motivated sales team that consistently exceeded both revenue and profit margins every year.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Maintained relationships with customers and found new ones by identifying needs - Six Sigma - and offering appropriate services.
- Consistently met or exceeded monthly, quarterly, semi-annually, and annual sales targets through diligent effort and persistence in closing deals.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
- Elevated brand visibility, coordinating with marketing to launch successful promotional campaigns.
- Recruited top talent for the sales team, contributing to a high-performing work environment.
District Sales Manager
Canon Business Solutions
01.2006 - 01.2007
- Increased sales revenue by developing and implementing effective Consultative Sales Strategies.
- Collaborated closely with other district managers to share best practices, learnings, and drive overall success of the organization.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Increased sales revenue by developing and implementing Consultative Selling, financial selling, and effective sales strategies for the district.
- Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
- Delivered timely reports on sales activities to senior leadership for informed decision-making processes.
- Negotiated contracts with clients for mutual benefit while maintaining strict adherence to company policies and ethical standards.
- Expanded market share with targeted account management and new business development initiatives.
Major Account Specialist
Ricoh Business Solutions
02.2002 - 01.2007
- Managed a portfolio of major accounts, consistently meeting or exceeding assigned revenue and profitability targets.
- President's club member 2002-2007.
- Increased account retention by building strong relationships with major clients and addressing their needs proactively.
- Established credibility as a trusted advisor through regular communication on product updates, industry news, and emerging trends relevant to client businesses.
- Monitored account performance regularly, identifying potential risks or areas for improvement in advance.
- Mentored junior team members, sharing knowledge and expertise to help them develop strong skills in major account management.
Sales Representative
MWB Business Systems
07.1996 - 02.2002
- Winners Circle member 6 straight years.
- Top 2 or 3 sales rep every year.
- Exceeded both revenue and profit quotas by at least 500% every year.
- Generated new business opportunities through Consultative Selling, Financial Selling, and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
- Managed portfolio of high-value accounts, ensuring they received exceptional service.
Sales Associate
IKON Office Solutions
03.1994 - 07.1996
- Rookie of the Year 1994
- President's Club Member 2 straight years.
- Exceeded both revenue and profit quotas by at least 300% in first year and 500% in second year.
- Generated new business opportunities through Consultative Selling, Financial Selling, and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
- Managed portfolio of high-value accounts, ensuring they received exceptional service.
Education
Aerospace Engineering
California State Polytechnic University, Pomona
Pomona, CABachelor of Arts - Criminal Justice
California State University, Fullerton
Fullerton, CAHigh School Diploma -
Los Amigos HS
Fountain Valley, CA06-1984
Skills
- Leadership team building
- Organizational leadership
- Strategic planning
- Operational excellence
- Employee relations
- Crisis management
- Operations management
- Project management
- Sales and marketing
- Business development
- Contract negotiation
- Budget management
- Negotiation
- Company representation
- Business planning
- Operations oversight
- Vendor sourcing and negotiations
- Financial management
- Revenue generation
- Contract management
- Partnership development
- Profitability optimization
- Consulting
- Talent recruitment
- Product development
- Executive performance management
- Account management
Languages
Vietnamese
Professional Working
Timeline
President
Apex WorkFlow Solutions
03.2012 - 06.2024
VP of Sales
Century Business Systems
01.2009 - 03.2012
Sales Manager
Ricoh Business Systems
01.2007 - 01.2009
District Sales Manager
Canon Business Solutions
01.2006 - 01.2007
Major Account Specialist
Ricoh Business Solutions
02.2002 - 01.2007
Sales Representative
MWB Business Systems
07.1996 - 02.2002
Sales Associate
IKON Office Solutions
03.1994 - 07.1996
Aerospace Engineering
California State Polytechnic University, Pomona
Bachelor of Arts - Criminal Justice
California State University, Fullerton
High School Diploma -
Los Amigos HS
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