Rachael Irving
England,AR
Summary
Top performer with over 16 years of experience, proficient in relationship management, strategic planning, and market analysis. Demonstrated success in boosting sales and market share through effective pipeline management and consultative selling. Committed to driving financial performance and enhancing customer satisfaction in the automotive industry
Overview
17
17
years of professional experience
Work History
Area Marketing Development Manager
Credit Acceptance
Little Rock, AR
10.2019 - 12.2022
- Established strong relationships with key accounts and decision-makers to increase sales in designated territory
- Prospect automotive dealerships to enhance business development outcomes
- Prepared and implemented strategic growth plans for territory based on company goals and expectations
- Segment and manage pipeline
- Prospect, analyze, and onboard accounts to grow dealer base
- Train and onboard new accounts
- Maintain and develop relationships with existing accounts
- Rank and segment existing accounts to identify opportunities for growth
- Grow market share by enrolling new accounts while while continuing to develop current active dealer account base
- Prospect, discover, deliver proposal/ business plan, onboard and manage accounts in the market
- Worked cross functionally with the Director of National accounts, Funding supervisor and Enrollments specialist to onboard and cultivate successful relationships with enterprise accounts
- Responsible for meeting and exceeding company metrics monthly, quarterly and annually
- Identify prospects’ needs and developed appropriate responses along with suitable information on products and services
- Maintain up-to-date knowledge of competitor products and pricing in market served
- Enhanced territory performance through detailed market and competitor analysis.
Finance Manager
Crain Hyundai Nlr
05.2019 - 10.2019
- Create and maintain relationships with underwriters and representatives of banks and credit unions
- Determine customer financing needs based on a consultative interview process
- Presented a transparent menu to customers detailing their financing options and products to enhance their vehicle ownership experience
- Maintained both PVR and product index above standards through menu selling
- Gained superior product knowledge to effectively recommend financing options and other products to customers
- Processing finance transactions and ensuring 100% compliance with all state and federal laws and regulations
- Ensuring all administrative processes are handled timely and fully compliant with company policy
Sales Manager
Lease To Own Affordable Cars
02.2013 - 05.2019
- Boosted team sales by implementing strategic training and goal-setting while providing them with support to achieve their goals
- Enhanced team performance through continuous skills development initiatives
- Implemented CRM tools to track customer interactions, increasing repeat business.
- Revamped sales strategies to focus on customer satisfaction and loyalty.
- Developed and optimized ad campaigns to enhance market penetration and ROI
- Conducted EOM profit reporting on all used vehicles
- Streamlined vehicle reconditioning process, reducing costs and turnaround time.
- Addressed problems and concerns with a solutions based mindset to maintain and enhance customer satisfaction
Sales Consultant
Zimmerman Motor Cars
05.2011 - 02.2013
- Satisfied customers needs and wants through a consultative sales process to build rapport and establish long term productive relationships
- Oversaw customer test drives and demonstrated standard and optional features.
- Worked with customers and sales management to reach price agreements and discuss payment options
- Responded to inquiries from potential customers via email and telephone.
- Maximized customer satisfaction by resolving concerns with fast and knowledgeable service.
Sales Consultant
Furniture Factory Outlet
03.2006 - 05.2011
- Analyzed client needs to tailor discussions around optimal financing and warranty options.
- Generated sales contracts, processed payments and followed up with clients post sale and delivery
- Fostered team collaboration, aiding peers in achieving customer satisfaction goals.
- Managed detailed inventory tracking that ensured 100% accuracy in stock levels.
- Redesigned showroom layout to optimize customer engagement and sales.
- Boosted district sales, ranking in the top 5% for performance
Education
High School Diploma -
Accelerated Christian Education
Murrieta, CASkills
- Communication
- Active Listening
- Problem Solving
- Adaptability & Fexibility
- Business Development
- Relationship Management
- Strategic Planning
- Market Analysis
- Pipeline Management
- Skilled in use of Route One, Dealer Track and Reynolds & Reynolds
Timeline
Area Marketing Development Manager
Credit Acceptance
10.2019 - 12.2022
Finance Manager
Crain Hyundai Nlr
05.2019 - 10.2019
Sales Manager
Lease To Own Affordable Cars
02.2013 - 05.2019
Sales Consultant
Zimmerman Motor Cars
05.2011 - 02.2013
Sales Consultant
Furniture Factory Outlet
03.2006 - 05.2011
High School Diploma -
Accelerated Christian Education