Summary
Overview
Work History
Education
Skills
Languages
Work Availability
Software
Work Preference
Quote
Timeline
OperationsManager
Racheal Correa

Racheal Correa

Summary

Motivated business professional bringing 7 years of entrepreneurial experience. Dedicated and personable with extensive experience in managing administrative and sales operations and personnel. Skilled in all aspects of day-to-day, E-Commerce business operations, customer relations, marketing, and sales.

Overview

22
22
years of professional experience

Work History

CEO

Lavender's Dream, LLC
04.2021 - Current
  • Achieved company growth by implementing strategic plans and streamlining operations.
  • Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Enhanced brand reputation with effective marketing campaigns and public relations efforts.
  • Identified new revenue generation opportunities to maximize bottom-line profitability.
  • Directed market expansions to propel business forward, meet changing customer needs.
  • Analyzed and tracked business metrics and made appropriate adjustments to meet supply and demand needs.
  • Analyzed industry trends and tracked competitor activities to inform decision making.
  • Formulated and executed strategic initiatives to improve product offerings.
  • Oversaw divisional marketing, advertising and new product development.

Business Owner/Operator

Lavender's Dream, LLC
03.2021 - 02.2023
  • Oversaw end-to-end business processes to maintain proficiency and profitability.
  • Improved customer satisfaction rates by prioritizing client needs and addressing concerns promptly.
  • Established a loyal customer base through targeted marketing campaigns, referral programs, and personalized customer experiences.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Cultivated strong relationships with suppliers/vendors to secure favorable pricing agreements for products/services needed for daily operations.
  • Exceeded revenue targets through effective marketing strategies and expanding product offerings.
  • Expanded market reach by developing e-commerce capabilities and leveraging digital marketing tools to target new audiences.
  • Served as principal stakeholder over organization's complete operations.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.

CEO

Couture Exotica, LLC
04.2017 - Current
  • Achieved company growth by implementing strategic plans and streamlining operations.
  • Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
  • Established new revenue streams by identifying market opportunities and launching innovative products or services.
  • Championed sustainability initiatives to reduce environmental impact while improving brand image among eco-conscious consumers.
  • Established foundational processes for business operations.
  • Implemented cost-saving initiatives to reduce operational expenses without sacrificing quality.
  • Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.

Business Owner and Operator

Couture Exotica, LLc
12.2016 - 02.2023
  • Managed, optimized, and implemented any and all day-to-day business operations.
  • Established strong customer and client relationships through excellent communication and attentive service.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
  • Managed relationships with third-party vendors and suppliers to facilitate prompt delivery of services.
  • Oversaw business planning and administration, accounting functions, purchasing, and all accounts, both internal and external.
  • Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
  • Conducted target market research to discover customer needs and analyze competitor trends.
  • Managed purchasing, sales, and marketing, as well as, customer, vendor, and client account operations efficiently.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Recruited, hired, and trained personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Implemented various types of technology, demonstrating versatility and adaptability in diverse network environments.
  • Enhanced online presence, designed website and optimized functionality.
  • Conducted user testing sessions to gather feedback and improve overall website design and performance.
  • Created visually appealing graphics for online advertisements, social media content, and website design elements.
  • Improved e-commerce sales by optimizing the online shopping experience for customers through user-friendly website design and targeted promotions.
  • Optimized eCommerce operations by analyzing user data and making strategic adjustments to product offerings and website design elements as needed.
  • Increased conversion rates through effective implementation of call-to-action elements within the website design.
  • Continuously improved website design and functionality by implementing user feedback, enhancing site navigation and overall user experience.
  • Researched current trends and best practices to develop innovative and impactful social media campaigns.
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Researched and identified new opportunities for increasing company's social media presence.
  • Managed paid advertising campaigns, ensuring optimal return on investment through continuous monitoring and adjustment of ad spend.

Dancer

Independent Contractor
06.2002 - 12.2021


  • Promoted events, contributing to increased ticket sales and customer traffic.
  • Enhanced audience experience by incorporating unique and captivating dance routines into performances.
  • Elevated guest satisfaction rates through attentive listening skills when engaging with customers.
  • Participated in promotional events, representing the venue with professionalism and enthusiasm to attract new clientele.
  • Supported venue marketing efforts through participation in photoshoots or video recordings.
  • Enhanced audience engagement by incorporating interactive elements and timely humor in performances.
  • Communicated with customers clearly and with good humor to encourage laughter and excitement.
  • Refined stage presence techniques to captivate audiences of diverse backgrounds effectively.
  • Managed costume design and prop selection to support the overall aesthetic of each performance.
  • Mentored aspiring entertainers, providing guidance on technique development and career advancement strategies.
  • Performed live shows at various venues throughout region.
  • Implemented creative techniques to create unique performances.

Education

Bachelor of Science - Pre-Medicine

South College
Knoxville, TN
05.2026

GED -

Queen Anne's County High School
Centreville, MD
04.2021

Skills

  • Effective Decision Making
  • Operational Excellence
  • Administrative Leadership
  • Consulting
  • Operational leadership
  • Strategic Visioning
  • Relationship and Team Building
  • Adaptable and Flexible
  • Approachable leader
  • Analytical and Critical Thinker
  • Customer Focus
  • Business Management

Languages

English
Native or Bilingual
Spanish
Limited Working

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Software

Microsoft Suite

Adobe Suites

Oracle

Shopify

Wordpress

Work Preference

Work Type

Full Time

Work Location

Remote

Important To Me

401k matchPaid time offTeam Building / Company RetreatsHealthcare benefitsFlexible work hoursWork from home optionCareer advancementPaid sick leaveCompany CultureWork-life balance

Quote

I believe you have to be willing to be misunderstood if you're going to innovate.
Jeff Bezos

Timeline

CEO

Lavender's Dream, LLC
04.2021 - Current

Business Owner/Operator

Lavender's Dream, LLC
03.2021 - 02.2023

CEO

Couture Exotica, LLC
04.2017 - Current

Business Owner and Operator

Couture Exotica, LLc
12.2016 - 02.2023

Dancer

Independent Contractor
06.2002 - 12.2021

Bachelor of Science - Pre-Medicine

South College

GED -

Queen Anne's County High School

Similar Profiles

CREATE PROFILE
Racheal Correa