Rachel Clark
Las Vegas,NV
Summary
Marketing professional with a background spanning several industries and organizations, often working with a variety of teams and cross-functional partners in ways that have fostered an environment of collaboration and alignment. Over the years, I have developed a consistent approach to thinking about marketing campaigns not only in terms of their execution but also in how they are perceived by stakeholders, colleagues, and broader audiences. My experience includes a blend of brand initiatives, digital marketing, communications, and team support, with a focus on ensuring that projects reach completion on time and in a way that makes sense for both the business and the individuals who contribute to them. I believe in the importance of making sure that marketing reflects both creativity and reliability, while balancing the need to innovate with the need to stay grounded. I consider myself a detail-oriented yet big-picture thinker, though I am always looking for ways to balance those traits with the expectations of leadership and the realities of day-to-day workflows. My leadership style has been described as approachable and thoughtful, though I also make room for flexibility when priorities shift. Across my career, I have interacted with stakeholders at many levels, supporting initiatives that range from the development of internal assets to external-facing campaigns that needed to speak broadly to audiences. I continue to look for ways to build on this experience with new challenges and opportunities, while also contributing to team culture and cohesion in whatever ways are appropriate.
Overview
14
14
years of professional experience
Work History
Director, Marketing
Collective Health
01.2019 - Current
- Supported a range of marketing activities that involved working with multiple stakeholders across both internal departments and external partners, ensuring that the company’s messaging aligned with expectations and that deliverables were provided in a manner that was broadly acceptable to audiences.
- Oversaw projects that included a combination of brand storytelling, campaign support, and general coordination of activities designed to highlight the organization’s offerings, often balancing the priorities of several groups at once.
- Worked with colleagues to brainstorm new approaches to campaigns, ensuring that everyone’s perspectives were taken into account before final decisions were made, while also managing the steady stream of smaller tasks required for progress.
- Collaborated with other leaders to maintain an environment of open communication, encouraging feedback loops that could be useful in adjusting the direction of campaigns, while making sure that expectations stayed realistic.
Senior Marketing Manager
Podium
01.2015 - 01.2019
- Took on a wide variety of projects that were often at different stages of completion, requiring careful balancing of time and attention across competing deadlines, while keeping stakeholders updated on progress in a way that was transparent but also manageable.
- Assisted in shaping marketing strategies by contributing ideas that emphasized consistency, alignment with the broader vision, and attention to audience expectations, even when priorities shifted.
- Helped guide team members through the process of campaign execution, providing support where needed and offering perspective on how tasks could be managed more efficiently without losing sight of quality.
- Partnered with product, sales, and leadership colleagues to ensure that initiatives reflected organizational priorities and had the necessary internal buy-in to move forward effectively.
Marketing Associate
Birchbox
01.2012 - 01.2015
- Coordinated projects that spanned multiple touchpoints, helping to ensure that assets were properly delivered and aligned with branding guidelines, even as adjustments were frequently made in response to new information.
- Participated in brainstorming sessions and meetings where different directions were discussed, providing input that aimed to bridge gaps between creative ambitions and logistical realities.
- Assisted with communications planning and campaign coordination, often juggling numerous small but necessary tasks that contributed to the overall smooth functioning of the team’s efforts.
- Worked with cross-functional teams to make sure that the materials produced aligned with broader company initiatives, supporting the idea that marketing must both inspire and deliver practical outcomes.
Education
Bachelor of Arts - Communication Studies
University of Nevada, Las Vegas
01.2012
Skills
- General marketing coordination and support across brand, communications, and campaign activities
- Collaborative approach to working with colleagues, stakeholders, and leadership
- Strong emphasis on balancing creativity with practical execution in marketing initiatives
- Experience in campaign planning, brand storytelling, and cross-functional collaboration
- Comfortable contributing ideas while also supporting the decisions of leadership
Timeline
Director, Marketing
Collective Health
01.2019 - Current
Senior Marketing Manager
Podium
01.2015 - 01.2019
Marketing Associate
Birchbox
01.2012 - 01.2015
Bachelor of Arts - Communication Studies
University of Nevada, Las Vegas