Rachel Duncan
Summary
Proven Digital Marketing Manager with a track record of elevating brand awareness for The Quality Family of Companies through strategic SEO and innovative digital campaigns. Skilled in Google Analytics and audience engagement, adept at fostering stakeholder relationships. Enhanced customer engagement significantly, demonstrating exceptional communication skills and analytical prowess. New graduate with degree in Business Administration, excited to launch career as a Digital Marketer. Expert in managing profiles on social media platforms like Facebook, TikTok and Instagram. Successful in expanding online presence through personalized interactions with followers.
Overview
7
7
years of professional experience
Work History
Digital Marketing Manager
The Quality Family of Companies
01.2023 - Current
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Established and maintained relationships with key stakeholders to deliver successful execution of marketing initiatives.
- Developed and executed A/B testing strategies to optimize campaign performance.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
Pharmacy Technician
Baxter Pharmacy
08.2022 - 01.2023
- Collected co-payments or full payments from customers.
- Counted, measured and compounded medications following standard procedures.
Pharmacy Technician
Hall Family Pharmacy
06.2017 - 08.2022
- Collected co-payments or full payments from customers.
- Counted, measured and compounded medications following standard procedures.
- Restocked pharmacy shelves with current merchandise to drive consistent peripheral sales.
- Ordered medicines daily to replenish stock and increase inventory in anticipation of need.
Education
MBA - Business Administration
Tennessee Technological University
Cookeville, TN12.2024
Bachelor of Science - Business Administration And Management
Tennessee Technological University
Cookeville, TN12.2022
Associate of Science - Business Administration
Roane State Community College
Harriman, TN05.2021
High School Diploma -
Clarkrange High School
Clarkrange, TN05.2019
Skills
- KPI Monitoring
- Audience Engagement
- Market Analysis
- Search Engine Optimization
- E-Newsletters
- Google Analytics
- Google Analytics understanding
- Event Networking
- Networking expertise
- Communication and writing skills
Timeline
Digital Marketing Manager
The Quality Family of Companies
01.2023 - Current
Pharmacy Technician
Baxter Pharmacy
08.2022 - 01.2023
Pharmacy Technician
Hall Family Pharmacy
06.2017 - 08.2022
MBA - Business Administration
Tennessee Technological University
Bachelor of Science - Business Administration And Management
Tennessee Technological University
Associate of Science - Business Administration
Roane State Community College
High School Diploma -
Clarkrange High School
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