Summary
Overview
Work History
Education
Skills
Certification
Additional Information
Timeline
Generic

RACHEL JACKSON

Austin,TX

Summary

Seasoned Client Success Strategist offering 3 years of related experience, results-driven approach and dedication to achieve remarkable client results. Achievements include developing, revamping and strengthening campaigns to drive revenue growth.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Senior Client Strategist

LoudCrowd Inc.
02.2023 - 01.2024
  • Enhanced customer satisfaction and retention by implementing personalized growth strategies for book of over 30 Enterprise accounts.
  • Resolved escalated issues promptly by liaising with relevant departments while keeping affected clients informed throughout the resolution process.
  • Analyzed customer eCommerce and Affiliate Marketing data to identify trends and develop strategies to improve target KPIs (i.e., ROI, AOV, Conversion %, Revenue)
  • Resolved escalated issues promptly by liaising with relevant departments while keeping affected clients informed throughout the resolution process.

Client Relationship Manager

Harrell Investment Partners LLC
04.2021 - 08.2022
  • Increased client acquisition by 25% and responsible for $35M in new assets brought to the firm.
  • Managed client onboarding process in its entirety, collaborating with internal teams, 3rd party vendors/partners, and clients to ensure onboarding is completed accurately and on schedule.
  • Monitored digital asset and compliance database; followed up on client documentation for maintenance of over 600 accounts.

Director of Client Communications

Harrell Investment Partners LLC
09.2021 - 08.2022
  • Built strong working relationships with the firm's registry of clients, serving as the primary point of contact for clients and external stakeholders
  • Collaborated with cross-functional teams to develop comprehensive solutions for client's needs.
  • Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.

Marketing Communications Coordinator

YETI
06.2019 - 12.2019
  • Managed product seeding, content, and copywriting, website strategy and production, and event merchandising for PR team.
  • Assembled site template for YETI’s intranet, designing and developing over 30 webpages then administering routine maintenance as needed.
  • Researched, monitored and analyzed top-performing competitors to generate 20-page industry insights report, estimating an increase by 34% in Impressions and 18% in Engagement on social.

Education

Master of Science - Marketing Analytics

McCombs School of Business
Austin
05.2021

Bachelor of Science - Journalism

The University of Texas At Austin
Austin, TX
05.2020

Skills

  • Adobe Creative Suite
  • MS Office
  • Google Analytics
  • HTML
  • CSS
  • Python
  • Javascript
  • SQL
  • Sass
  • Photography
  • Project Management

Certification

  • Notary Public of the State of Texas, May 2021 - 2026
  • HubSpot Inbound Marketing Certification, Jan. 2024 - 2026
  • Google Ads - Measurement Certification, Jan. 2024 - 2025

Additional Information

Eligible to work in the U.S. with no restrictions

Timeline

Senior Client Strategist

LoudCrowd Inc.
02.2023 - 01.2024

Director of Client Communications

Harrell Investment Partners LLC
09.2021 - 08.2022

Client Relationship Manager

Harrell Investment Partners LLC
04.2021 - 08.2022

Marketing Communications Coordinator

YETI
06.2019 - 12.2019

Master of Science - Marketing Analytics

McCombs School of Business

Bachelor of Science - Journalism

The University of Texas At Austin
RACHEL JACKSON