Rachel Lee
Washington
Summary
- Resourceful Digital Intelligence Specialist offering expertise in data analysis and client services
- Adept at quickly learning new technologies and processes to drive success
- Leverage advantaged analytic skills alongside strong critical thinking to inform decision-making
Overview
2
2
years of professional experience
1
1
Certification
Work History
Digitial Intelligent Specialist
PSB Insights
05.2023 - Current
- Worked with team to determine project scope, outline deliverables, and create action plan.
- Utilized various digital research tools and techniques to analyze and interpret social data to inform strategic decisions.
- Developed and presented customized reports tailored to specific stakeholder needs, enhancing their ability to make informed decisions based on comprehensive market analysis.
Market Research Analyst
PSB Insights
07.2022 - 05.2023
- Developed customized questionnaires, ensuring relevant results were collected efficiently and accurately.
- Utilized advanced analytics tools to interpret complex datasets to inform strategic decisions.
- Analyzed both quantitative and qualitative survey data to generate insights.
Education
Bachelor of Science - Business Administration Specializing in Marketing
American University
Washington, DC05.2022
Skills
- Qualitative and quantitative analysis
- Attention to detail
- Verbal, interpersonal, and written communication
- Adaptability and flexibility
- Organized and effective time-management
- Teamwork and collaboration
Accomplishments
- Joined the Education subcommittee on PSB's DEI (Diversity, Equity, Inclusion) Committee with the focus on planning events to raise awareness and foster company engagement around DEI-related holidays.
- Successfully pitched and hosted the company-wide Asian American and Pacific Islander (AAPI) month event.
- Organized the event by reaching out to members interested in participating and collaborating with them to create compelling event content, while working closely with the subcommittee to efficiently manage all logistical aspects.
Certification
Sprinklr Social Analyst Pro Certificate
Quid Monitor Boolean Skills Certificate
Timeline
Digitial Intelligent Specialist
PSB Insights
05.2023 - Current
Market Research Analyst
PSB Insights
07.2022 - 05.2023
Bachelor of Science - Business Administration Specializing in Marketing
American University
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