Rachel Ochoa
Dallas,TX
Summary
Results-driven Director of Client Optimization with over 10 years of experience in developing and implementing strategic client management strategies to drive revenue growth and enhance customer satisfaction. Skilled in analyzing client data, identifying opportunities for improvement, and leading cross-functional teams to execute initiatives that optimize client relationships. Proven track record of achieving KPIs, maximizing client retention, and delivering impactful business results. Adept at building strong partnerships with clients to drive mutual success and elevate the overall customer experience. Possesses strong leadership, communication, and problem-solving skills to drive continuous improvement and exceed client expectations.
Overview
15
15
years of professional experience
Work History
Director of Client Optimization
HYVE Brand Concierge
05.2023 - 10.2024
- Spearheaded innovative approaches to resource allocation and strategic planning.
- Responsible for upholding client brand standards in all aspects of projects.
- Growing client relations while providing top quality and cost-effective services.
- Lead client calls and maintain status reports and deliverables across all departments.
- Executed daily inventory analysis to manage client inventory for marketing portals.
- Created an inventory reimbursement process that improved overall accuracy by 90%.
- Quality control of incoming inventory into warehouse. When necessary will resolve any discrepancies and problems.
- Reported weekly budget forecasting on inventory to CFO.
Director of Platform Development
HYVE Brand Concierge
10.2010 - 05.2023
- Led the strategic planning and execution of platform development initiatives to drive product innovation and improve user experience.
- Collaborated with cross-functional teams to align platform development efforts with business objectives and priorities.
- Maintain multiple marketing portals for clients, including content, store and user management.
- Managing all email campaigns from start to finish. Including coding, data segmentation, proofing, A/B testing, and deployment.
- Working one-on-one with the Director of Technology on new enhancements and programs for client sites.
- Responsible for quality control of all active client portals while assisting programmers in reviewing/troubleshooting new systems & programs.
Web Developer
Thoughtwire Media
11.2009 - 09.2010
- Designed simple websites for clients on a contract basis.
- Assisted senior developers with developing project scope and concept creation.
- Identify solutions to technical issues to enhance website functionality.
- Interface with client stakeholders to establish project scope and identify ideal digital solutions based on customer business needs, marketing objectives, and SEO strategy.
Education
Bachelor - Interactive Media Design
The Art Institutes
Dallas, TXSkills
- Project Management
- Customer Communication
- Brand Awareness & Quality Control
- Creative Problem Solving
- Digital Content
- Account Management
- Attention to Detail
- Organization Skills
- Content Management Systems (CMS)
Timeline
Director of Client Optimization
HYVE Brand Concierge
05.2023 - 10.2024
Director of Platform Development
HYVE Brand Concierge
10.2010 - 05.2023
Web Developer
Thoughtwire Media
11.2009 - 09.2010
Bachelor - Interactive Media Design
The Art Institutes
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