Rachel Sonenshine

• Develop and execute comprehensive sales strategies to drive revenue growth and market expansion for B2B clients with ARR between $2M-50M
• Provide expert guidance and consultation on sales training programs, enhancing sales teams' effectiveness and productivity
• Create and implement go-to-market strategies that drive increased market share and customer acquisition
• Identify and capitalize on new business opportunities, leading to revenue diversification and enhanced profitability
• Provide strategic guidance and mentorship to sales teams, fostering a high-performance culture and driving individual and team success
• 1:1 executive sales coaching, with most clients coming from Reddit
• Certified as a Women's Business Enterprise & Women Owned Small Business by The Greater Women's Business Council
• Clients include: Reddit, Drop, Prizeout, Skylight Studios, Omlie, GoodFynd

• Company Overview: Global infrastructure company for item-level receipt data, enabling its partners to enrich their transactions to create incredible experiences for their customers
• Lead and built merchant sales team that brought on over a dozen national and regional merchants in the first year of the company
• Led GTM strategy for retail, QSR and travel categories
• Spearheaded product and commercial strategy for Banyan Confirm, a data service that achieved product market fit within 6-months of ideation
• 7th employee hired

• Member of team that took company public in 2018
• Oversaw $90 million+ in annual billings across Retail industry
• Developed and managed a team of nine Sales Directors & a Vice President
• Consistent year over year growth, hitting aggressive goals 90%+ of the time
• Developed go to market strategy across all products
• Built & maintained strategic relationships across top retailers including Wal-Mart, Lowe's, Advance Auto Parts, Big Lots, Michael's, & Petsmart
• Led cross-functional efforts across Media Strategy, Account Management, Campaign Operations, Analytics, Marketing and Finance, and Product to ensure client needs were exceeded
• Turned data and insights into stories and value that led to higher, longer term contracts
• Created content for annual sales meetings, attended by 100+ people
• Sole woman on sales executive team

• Oversaw $60 million in annual billings across national retailers (big box and specialty) and travel companies
• Developed and managed six Senior Sales Directors and Sales Planner across 90 accounts
• Negotiated high-value contracts that maximized profitability while mitigating risks for the organization.
• Collaborated with senior management to develop strategic initiatives and long term goals.

• Responsible for prospecting and managing sales growth across national retailers and travel companies
• Top producer in the company both years in the role, exceeding quota every year
• Quota was more than double the next largest quota in the company
• Selected 'Sales MVP' in 2015
• Selected 'Rookie of the year' in 2014
• Voted 'Best Sales Pitch' at National Sales Meeting two years in a row
• Managed key account relationships with consistent communication, fostering trust and loyalty among clients.
• Delivered engaging presentations at industry events, showcasing the company''s products and services while generating leads for future business opportunities.

• Strategic, consultative, and conceptual seller focused on Big Box Retail clients such as The Home Depot, Lowe's, JCPenney, Office Depot, and HSN
• Met or exceed quota every single quarter
• Challenged with selling Google's suite of ad-based properties including Search, Display, YouTube, and Mobile
• Excitedly took on accounts with some very strained and challenging relationships and successfully turned them around
• Worked closely with high-level clients and their agencies to develop online video and content creation strategies (THD, Lowe's) and others to use video as a way to rebrand (RadioShack, JCPenney, HSN)

• 1:1 selling relationship to the company's largest advertising partner, Eli Lilly
• Worked closely with brand managers across the company's entire portfolio to develop solutions that drove increased awareness, intent, action, and doctor discussions, ultimately resulting in sales

Dual-role as leading revenue-driver and manager to collaborative team of seven employees focusing on the Pharmaceutical industry

• Developed and maintained close relationships with direct clients at all levels and key leaders in their advertising agencies
• Fostered senior client commitment to digital marketing via strategic executive summits, paving the way for monthly 'lunch and learn' programs with previously guarded brand teams to drive practical integration

• Multi-faceted role responsible for managing and growing existing Search business and advertising agency relationships across 30 accounts
• Trusted consultant in day-to-day contact with key advertising agency personnel to ensure effective and efficient campaign performance
• Consistently exceeded aggressive quarterly upsell goals via innovative thinking and relationship building
• Strong understanding of complicated digital systems with ability to explain them with ease

• Lead print expert negotiating rates and packages to align with the media objectives of 15 Pfizer brands
• Planned, negotiated, presented, and executed effective and cohesive print plans for budgets upwards of $80MM annually

• Key player on media team constructing, negotiating, executing, and evaluating plans for national advertisers with annual budgets in excess of $100MM