Rachel Wallis
Cleveland
Summary
Sales and Marketing Professional with over 10 years of expertise in driving growth through strategic client management, and innovative marketing solutions. Proficient in advertising, customer service, and project management, with a proven track record of exceeding sales targets, and fostering client loyalty. Passionate about leveraging creative strategies and advanced communication skills to enhance brand presence and deliver measurable results across diverse industries.
Overview
11
11
years of professional experience
Work History
REGIONAL SALES MANAGER
Gardner Business Media
Cincinnati
01.2022 - Current
- Drove digital and print advertising revenue exceeding $1 million annually across three brands, managing over 150 accounts, with a 90% renewal rate.
- Achieving and exceeding 2024 and 2025 sales goals.
- Optimized sales efforts using Ad Orbit CRM, managing the pipeline, coordinating meetings, and scheduling follow-ups with high-level customers.
- Grew my territory accounts each year by using consultative approaches throughout the East Coast by attending virtual and in-person meetings, events, trade shows, and networking opportunities.
- Spearheaded consultative approaches to grow territory accounts, leveraging industry insights to provide tailored solutions for clients.
BOXING COACH
Title Boxing Club
Westlake
03.2021 - Current
- Guide diverse clientele in achieving fitness milestones, adapting techniques to individual needs. Foster a supportive community, boosting member engagement and loyalty.
- Develop creative workout routines, keeping sessions fresh and challenging. Introduce new training methodologies, elevating the club's competitive edge in the fitness market.
- Lead dynamic boxing classes, tailoring workouts to diverse fitness levels. Boost member retention through engaging routines and personalized guidance.
SALES MANAGER
GIE Media
Valleyview
09.2017 - 12.2021
- Fostered cross-functional partnerships to ideate and execute seamless client projects, enhancing B2B manufacturing publications and multimedia offerings.
- Managed 75+ accounts, generating $800,000+ in annual revenue across two brands. Consistently grew territory accounts, delivering measurable results.
- Leveraged data-driven insights to optimize sales strategies, leading to measurable growth in account performance and revenue generation.
SALES REPRESENTATIVE
I.E. Marketing
Cleveland
05.2017 - 07.2017
- Door to door residential sales for Direct TV and AT&T products.
SALES AND MARKETING SPECIALIST
North American Breweries
Cleveland
10.2015 - 05.2017
- Drove digital and print advertising revenue exceeding $1 million annually across three brands, managing 150+ accounts with a 90% renewal rate. Achieving 2024 sales goal.
- Optimized sales efforts using Ad Orbit CRM, managing pipeline, coordinating meetings, and scheduling follow-ups with high-level customers.
- Grew my territory accounts each year by consultative approaches throughout the East Coast by attending virtual and in person meetings, events, trade shows, and networking opportunities.
- Spearheaded consultative approaches to grow territory accounts, leveraging industry insights to provide tailored solutions for clients.
BENEFITS CONSULTANT AND SALES AGENT
Aflac
Cincinnati
03.2015 - 10.2015
- Benefits Consultant and Sales Agent for Aflac products, partnering dental and vision providers.
- Orchestrated compelling presentations to small business owners, effectively communicating the value of Aflac products and boosting employee participation rates.
- Fostered strong relationships with business owners and employees, facilitating seamless integration of Aflac products into existing benefit structures.
- Consistently surpassed quarterly sales targets through strategic client engagement.
Education
BACHELORS OF ARTS - PSYCHOLOGY, HUMAN RESOURCES
The University of Akron
Akron, OHSkills
- Sales
- Marketing
- Advertising
- Coaching
- Project management
- Leadership development
- Client retention
- Growth optimization
- Customer relationship management
- Pipeline management
Affiliations
The University of Akron Women's Soccer Team 2011-2013
Timeline
REGIONAL SALES MANAGER
Gardner Business Media
01.2022 - Current
BOXING COACH
Title Boxing Club
03.2021 - Current
SALES MANAGER
GIE Media
09.2017 - 12.2021
SALES REPRESENTATIVE
I.E. Marketing
05.2017 - 07.2017
SALES AND MARKETING SPECIALIST
North American Breweries
10.2015 - 05.2017
BENEFITS CONSULTANT AND SALES AGENT
Aflac
03.2015 - 10.2015
BACHELORS OF ARTS - PSYCHOLOGY, HUMAN RESOURCES
The University of Akron