RACHEL C. STERN
South Florida
Summary
Energetic, relationship-driven communicator with strong client engagement skills and a digital-first mindset. Highly adaptable across industries, with experience converting leads, nurturing relationships, and clearly articulating value. Motivated to support growth within innovative companies through modern communication and practical problem-solving.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Head of Social Media -
Southtown Interiors
12.2023 - Current
- I drove a 60% year-over-year lift in engagement through sharp storytelling and audience insights.dience insights.
- Refined messaging using data analysis to enhance brand value.
- Translated client needs into clear solutions while maintaining strong relationships.
- Utilized audience insights to inform content strategy and boost engagement metrics.
Online Fitness Coach -
System2
12.2024 - 12.2025
- Managed inbound leads and onboarding processes to enhance client relationships and retention.
- Increased engagement by 35% through targeted outreach strategies.
- Improved overall conversions by optimizing client interactions and support.
Group Fitness Instructor -
GroundWrk
12.2022 - 12.2024
- Led high-energy group fitness classes, enhancing retention through consistent, quality experiences, and drove increased participation and member engagement.
Yoga Teacher -
Independant Contractor
12.2017 - 12.2024
- Conducted group and private yoga classes, enhancing client loyalty through personalized communication.
- Established strong relationships that drove consistent referrals and repeat engagements.
- Executed effective digital marketing strategies to attract new clients and maintain visibility.
Creative Assistant -
Eason Branding Co.
12.2021 - 12.2023
- Facilitated client projects and branding direction, enhancing clarity of value propositions
Digital Engagement Specialist -
Powerhouse Yoga
12.2017 - 12.2021
- I developed and executed social content strategies that drove engagement and visibility, monitored trends, managed daily posting, used analytics to refine content performance, built and strengthened community participation through relatable digital communication.
Social Media Manager -
Ritual Hot Yoga
12.2017 - 12.2019
- I supported client acquisition through promotions and targeted messaging, utilized content strategy across multiple platforms, and built community engagement to strengthen member loyalty.
Chiropractic Assistant -
Gold Coast Chiropractic
12.2017 - 12.2019
- I converted inbound inquiries into appointments through clear, professional communication, educated clients on services while building trust-based relationships, and improved retention through thoughtful follow-up and transparent service explanations.
Education
Bachelor of Arts - Communication & Media
University of Arizona
Tucson, AZ01-2015
High school or equivalent -
Hinsdale Central High School
Hinsdale, IL01-2010
Skills
- Technology proficiency
- Quick learning
- Task organization and prioritization
- Cross-channel communication
- Adaptability and problem-solving
- Data-driven decision making
Certification
Digital Marketing
Timeline
Online Fitness Coach -
System2
12.2024 - 12.2025
Head of Social Media -
Southtown Interiors
12.2023 - Current
Group Fitness Instructor -
GroundWrk
12.2022 - 12.2024
Creative Assistant -
Eason Branding Co.
12.2021 - 12.2023
Yoga Teacher -
Independant Contractor
12.2017 - 12.2024
Digital Engagement Specialist -
Powerhouse Yoga
12.2017 - 12.2021
Social Media Manager -
Ritual Hot Yoga
12.2017 - 12.2019
Chiropractic Assistant -
Gold Coast Chiropractic
12.2017 - 12.2019
Bachelor of Arts - Communication & Media
University of Arizona
High school or equivalent -
Hinsdale Central High School