Summary
Overview
Work History
Education
Skills
Timeline
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Raeanna Simons

Vermillion,MN

Summary

Project Management and Sales Professional with 6 years of experience turning high-level retail sales strategies into reality. Skilled at juggling multiple projects, collaboratively working cross-functionally, and finding creative solutions to keep things moving in the right direction. Expert in meeting deadlines and a master communicator, ensuring projects land on time and everyone seamlessly feels like part of the team.

Overview

9
9
years of professional experience

Work History

Sales Strategy & Analytics Lead

The Upside Agency
03.2018 - Current

Sales:

  • Maintained & nurtured both vendor & retail vendor partnerships (Target, Kohls, & Walgreens)
  • ·Identified white-space opportunity; both through creative problem solving & ongoing conversations with retail partners.
  • Helped vendors prepare for line review presentations - streamlining information to what the brand specifically has to offer & how that aligns with the retailers’ current needs
  • ·Promotional strategy: worked in tandem with the analysts & account managers to help identify promotional opportunities that align with the brand strategy and give the products a meaningful lift at retail.

Analytics:

  • Collaborative forecast & planning: work directly with retailers to continuously assess product performance, identify industry trends, optimize sales potential, and manage sell-through.
  • Weekly POS Data & Analysis: sent weekly robust sales and inventory analysis to ensure the vendor always understands the health of their business.
  • Market & Category Insights: share consumer data, market-specific trends, and channel insights to help vendor's businesses capitalize on opportunities for growth and anticipate their best next move.

Project management: continuously managed timelines & tracked milestones for specific retail programs across multiple vendor and retail portfolios to ensure all deadlines were met to the highest level of execution possible.

Sales Support

The Wilko Group
06.2021 - 06.2024

Maintained end-to-end management of a $50M scan-based-trading vendor at Target: including item setups, analytics & supply chain management, and buyer-facing meetings.

Space Management Analyst

Best Buy
09.2017 - 03.2018
  • Managed 70 planograms across a high revenue category using JDA software
  • Communicate with cross functional teams to ensure merchandise gets placed in stores correctly
  • Communicate with stores and answer all inquiries they may have within 24 hours
  • Used space analyzation reports to report to merchants which planograms are high performing

Personal Trainer & Sales Professional

Lifetime Fitness
01.2017 - 09.2017
  • Exceeded monthly sales revenue goals
  • Provided friendly customer service for clients by consistent communication and follow-up
  • Originated a small-group training program to contribute to revenue goals
  • Discussed fitness and nutrition goals with members to identify solutions to optimize individual health

Merchandise Specialist

Keller Fisher Sales
06.2015 - 01.2017
  • Responsible for sales forecasting and purchase order planning
  • Managed product sample process for in-house office needs and planogram for Target Corp.
  • Responsible for distributing weekly sales data reports to internal team
  • Attend retail meetings for support and communicate team's workload priorities
  • Prepared ad hoc presentations with sales partners

Education

Bachelor of Science - Retail Merchandising

University of Minnesota - Twin Cities
Minneapolis, MN
05.2016

Skills

  • Retail Sales
  • Retail Sales Analysis
  • Project Management
  • Project Planning
  • Creative Problem Solving
  • Collaboration
  • Organization & Attention to Detail
  • Excellent Communication Skills (both written & verbal)
  • Proficient in Retailer Software Systems
  • Efficient Work Style
  • Positive Attitude
  • Deadline Management

Timeline

Sales Support

The Wilko Group
06.2021 - 06.2024

Sales Strategy & Analytics Lead

The Upside Agency
03.2018 - Current

Space Management Analyst

Best Buy
09.2017 - 03.2018

Personal Trainer & Sales Professional

Lifetime Fitness
01.2017 - 09.2017

Merchandise Specialist

Keller Fisher Sales
06.2015 - 01.2017

Bachelor of Science - Retail Merchandising

University of Minnesota - Twin Cities
Raeanna Simons