Summary
Overview
Work History
Education
Skills
Projects Personal Interests
Languages
Timeline
Generic

RAFAEL DE CASTRO

Santa Rosa,CA

Summary

Creative and versatile Web and Graphic Designer with a strong background in branding, content creation, wide format printing, and web development. Experienced in operating and managing a print shop independently, offering full-service customer support. Builds custom websites for small businesses and designs visual identities using Webflow, Wix, CorelDRAW, and Adobe tools. Former English and Design Teacher. Passionate about ancient technologies, robotics, AI, and art, while launching two businesses: an online Brazilian supermarket and a tropical fruit processing factory (Amazon Vitality Fruits). Currently learning SolidWorks to expand technical design capabilities.

Overview

13
13
years of professional experience

Work History

Freelance Web & Graphic Designer

Self-Employed
- Current
  • Designed websites for small businesses using Webflow and Wix
  • Created full branding kits including logos, social media visuals, and packaging
  • Consulted on marketing strategies and business identity

Print Shop Manager & Operator

Grafcolor
01.2017 - 01.2022
  • Operated wide format printers for banners, signs, and promotional materials
  • Managed customer service, order processing, production, and delivery
  • Handled design work using CorelDRAW and Adobe Suite
  • Maintained all shop operations and built loyal client relationships
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Managed purchasing, sales, marketing and customer account operations efficiently.

English and Design Teacher

Various Schools (Brazil & U.S.)
01.2012 - Current
  • Taught ESL and design fundamentals
  • Provided hands-on training in web and graphic tools
  • Supported creative growth through tech and design education
  • Created and developed lesson plans to meet students' academic needs.
  • Developed and implemented classroom routines to address varying student needs.
  • Modified lessons and curriculum to accommodate diverse learners by using strategies such as peer-assisted learning and group work.
  • Prepared quizzes, tests and examinations to gauge how well students were learning.

Founder

Brazilian Online Supermarket
02.2024 - Current
  • Creating an eCommerce platform for Brazilian goods
  • Designing UX/UI, marketing materials, and order fulfillment systems
  • Created and monitored promotional approaches to increase sales and profit levels.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Analyzed industry trends and tracked competitor activities to inform decision making.

Founder

Amazon Vitality Fruits
01.2025 - Current
  • Building a tropical fruit processing/export business
  • Overseeing branding, packaging, logistics, and operational strategy

Education

Digital Marketing

Universidade Anhaguera
Goiania GO
11-2021

Skills

  • Webflow
  • Wix
  • CorelDRAW
  • Adobe Photoshop
  • Illustrator
  • Canva
  • SolidWorks
  • Wide Format Printers
  • Print Shop Management
  • Logo design
  • Identity creation
  • Uniforms
  • Vehicle wraps
  • Mockups
  • Content creation
  • Online campaigns
  • Customer-focused design
  • ESL
  • Web Design
  • Graphic Design
  • AI
  • Robotics
  • Drones
  • Ancient engineering

Projects Personal Interests

  • Ancient Tech Research: Developing theories on megalithic structures and frequency-based shaping
  • Robotics & AI: Self-learning and experimenting with futuristic tech
  • Creative Problem-Solving: Merging art, science, and business

Languages

Portuguese
Native or Bilingual
Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Founder

Amazon Vitality Fruits
01.2025 - Current

Founder

Brazilian Online Supermarket
02.2024 - Current

Print Shop Manager & Operator

Grafcolor
01.2017 - 01.2022

English and Design Teacher

Various Schools (Brazil & U.S.)
01.2012 - Current

Freelance Web & Graphic Designer

Self-Employed
- Current

Digital Marketing

Universidade Anhaguera

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RAFAEL DE CASTRO