Summary
Overview
Work History
Education
Skills
Languages
Work Availability
Timeline

Rafael Velazco

Miami,FL

Summary

Skilled Business Development leader offering numerousyears of experience in leading operations and enhancing revenue. Bringing expertise in client acquisition and contract negotiation, along with excellent interpersonal communication, relationship-building and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

38
38
years of professional experience

Work History

New Business Development Manager

Brawo
12.2019 - Current
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Worked with existing customers to increase purchases of products and services.
  • Reached out to potential customers via telephone, email and in-person inquiries.
  • Researched and identified opportunities for account growth, account penetration and market expansion.
  • Generated new business with marketing initiatives and strategic plans.
  • Performed research to uncover potential target areas, markets and industries.
  • Represented company and promoted products at conferences and trade association meetings.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Collaborated with sales and marketing departments to support business objectives and client acquisition.
  • Created reports and presentations detailing business development activities.
  • Collected data and performed customer needs analysis.
  • Completed and submitted monthly and yearly reports to support executive decision making.
  • Uncovered and qualified prospects and sales opportunities in targeted markets using external resources.
  • Prospected 20 new weekly leads using cold calling, site visits and customer referrals.

Operations Manager, General Manager

Brawo
09.2014 - 12.2019
  • Launched new, robust business management software system, resulting in improved operational insight and planning.
  • Worked in matrix management environment with oversight of division level managers, operations, sales, finance, human resources, safety and compliance.
  • Investigated and resolved departmental non-conformances.
  • Partnered with vendors and suppliers to effectively manage and budget.
  • Established positive and effective communication among unit staff and organization leadership, reducing miscommunications and missed deadlines.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures and technology systems.
  • Directed initiatives to achieve regulatory compliance, foster good manufacturing practices and meet component quality standards.
  • Formulated processes to improve assistance to support groups, resulting in reduction of downtime and financial loss.
  • Reduced corporate risk by managing shrink processes and controlling inventory levels.
  • Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
  • Identified and resolved unauthorized, unsafe or ineffective practices.
  • Helped build and review master service agreements for work eligibility.
  • Assessed reports to evaluate performance, develop targeted improvements and implement changes.
  • Reviewed shift reports to understand current numbers and trends.
  • Organized budgets, oversaw P&Ls and achieved margin targets consistently to stay on track with growth plans.
  • Spearheaded department training for appraisals of new components.
  • Reduced costs, managed delivery schedules and performed risk analysis to improve overall profitability.
  • Planned and resourced personnel and logistics for operations component exercises resulting in highly trained personnel ready to act quickly in critical roles.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Implemented ticket tracking system and worked with team to create customized system for improved tracking and logging of work issues.
  • Developed effective business plans to align strategic decisions with long-term objectives.
  • Drove year-over-year business growth while leading operations, strategic vision and long-range planning.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Advanced productivity KPIs by leading trainings on procedures and safety practices.
  • Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency
  • Established and administered annual budget with controls to prevent overages, minimize burn rate and support sustainability objectives.
  • Directed successful operational turnaround, eliminating over $10 million in debt within 3 years.
  • Designed modern employee recognition program which boosted productivity and improved morale.
  • Collaborated with process owners to refine procedures, devise best practices and correct quality audit findings.
  • Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
  • Set, enforced and optimized internal policies to maintain responsiveness to demands.
  • Managed budget implementations, employee reviews, training, schedules and contract negotiations.
  • Led warehouse improvement initiatives to advance operational efficiencies and increase revenue.
  • Assessed supplier quality to maintain tight cost controls and maximize business operational performance.
  • Boosted productivity by consolidating material planning, data collecting, payroll and accounting programs into one main system.

Area Sales Director- Americas

Brawo
11.1998 - 09.2014
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Managed accounts to retain existing relationships and grow share of business.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Organized promotional events and interacted with community to increase sales volume.
  • Coordinated staff sales meetings to discuss developmental strategy, best practices and process improvements.
  • Created and implemented new business opportunities by utilizing strategic networking strategies.
  • Increased profits through providing excellent customer service, following established guidelines and auditing sales reports.
  • Monitored sales team performance, analyzed sales data and reported information to area managers.
  • Maintained up-to-date knowledge of competitor products and pricing in market served.
  • Identified prospects' needs and developed appropriate responses along with suitable information on products and services.
  • Prepared and implemented strategic growth plans for territory based on company goals and expectations.
  • Hired, supervised and coached 20 employees on sales strategies to optimize performance.
  • Communicated progress of monthly and quarterly initiatives to internal and external sales teams.
  • Drove team and company profits by developing and strengthening relationships with industry partners and potential clients.
  • Investigated and integrated new strategies to expand business operations and grow customer base.
  • Developed and executed sales presentations as well as both internal and external product training workshops.
  • Trained 10 new sales representatives on sales strategies and processes to reduce process gaps.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Identified opportunities for growth within numerous territories and collaborated with sales teams to reach sales goal.
  • Collaborated cross-functionally with headquarters, international divisions in Canada and United States and other teams nationally to maintain consistent message and experience.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Owned all aspects of sales planning, development, and team and account management for assigned territories, including North America, Europe and Asia
  • Increased monthly gross sales from $[Number] to $[Number] and exceeded goals for sales, revenue and profit margins.
  • Grew market penetration and sales figures by leveraging supplier relationships and personally overseeing negotiations resulting in [Number]% revenue increase.
  • Drove sales by developing multi-million dollar contract sales.

Export Manager

Estampaciones Cusam
04.1986 - 11.1999
  • Prepared various import, export and supplier forms for customs submittal.
  • Designed export strategies to meet project requirements for delivery timeframe.
  • Consulted with suppliers and agents to arrange proper in-transit permissions to ship to various locations.
  • Gathered market intelligence and provided guidance to ownership to promote products in North America and within Europe, including 2 years living abroad
  • Updated CRM database system with Exporter and Business Model Canvas.
  • Tracked shipments processing through customs and other agencies and obtained clearances.
  • Prepared and processed import and export documentation according to customs regulations, laws or procedures.
  • Maintained open communication with customers and overseas partners to update all parties on order and shipping changes.
  • Reviewed and signed documents on behalf of clients in line with power of attorney limitations.
  • Compiled purchase orders to post international shipments in company logs.
  • Processed company's import permit and export license processes.

Education

GED -

Coral Gables High, Coral Gables

Skills

  • Development Activities
  • Cost Management
  • Feasibility Studies
  • Business Management and Development
  • Account Management

Languages

English
Native or Bilingual
Italian
Professional Working
Spanish
Native or Bilingual

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Timeline

New Business Development Manager - Brawo
12.2019 - Current
Operations Manager, General Manager - Brawo
09.2014 - 12.2019
Area Sales Director- Americas - Brawo
11.1998 - 09.2014
Export Manager - Estampaciones Cusam
04.1986 - 11.1999
Coral Gables High - GED,

Similar Profiles

CREATE PROFILE
Rafael Velazco