Summary
Work History
Education
Skills
Websites
Additional Skills And Certifications
Languages
References
Timeline
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Rafael Velazquez

Kissimmee,FL

Summary

Results-driven Sales Manager with proven success in leading sales teams to achieve targets and expand market reach. Skilled in developing effective sales strategies, fostering client relationships, and identifying new business opportunities. Demonstrated ability to improve team performance through coaching and motivational techniques. Consistently enhanced revenue growth by implementing innovative sales tactics and optimizing operational processes.

Work History

Enterprise Account Executive

ThreatLocker Inc
Maitland, FL
  • Led sales efforts within a defined territory, closing high-value deals by understanding client needs and offering tailored cybersecurity solutions
  • Built and maintained strong relationships with key decision-makers, resulting in increased client retention and referral business
  • Collaborated with internal teams to cross-sell additional services and solutions, driving up-sell and cross-sell revenue streams
  • Consistently contributed to sales quotas and to the team's overall revenue goals through strategic planning and execution
  • Managed the entire sales cycle from lead generation to deal closure, utilizing CRM tools for pipeline management and reporting

Store Manager

EXPRESS
Miami, FL
  • Developed and executed sales strategies, leading a team to achieve and surpass monthly revenue targets
  • Fostered strong relationships with customers, turning one-time buyers into loyal clients, contributing to higher sales conversion rates
  • Built and maintained a talent pipeline, training team members to improve product knowledge, sales techniques, and client engagement
  • Increased store sales by 7.5% through targeted customer outreach and personalized selling approaches

Executive Team Leader of Guest Service

TARGET
Deerfield Beach, FL
  • Led a team responsible for delivering exceptional customer service and managing high-volume transactions, ensuring client satisfaction
  • Implemented sales-driven initiatives, increasing customer loyalty and satisfaction, resulting in a 5-point improvement in NPS score
  • Developed and maintained relationships with key accounts, using strategic follow-up and cross-selling to drive additional business

Store Manager

Fossil Group
Orlando, FL
  • Directed all store operations, including staffing, budgeting, supplier partnerships, visual merchandising, safety protocol implementation, and sales goal setting
  • Managed high-volume customer service operations, profit and loss, and consistently exceeded sales targets through effective leadership and strategic planning
  • Led the top-performing flagship store, achieving a 3% increase in sales volume, a 5% improvement in conversion rates, and a 10% boost in conversion within the first six months
  • Fostered strong corporate partnerships with visual and marketing teams, developing creative strategies that drove traffic and enhanced district performance

Customer Service Manager

BURLINGTON COAT FACTORY
Tampa, FL
  • Established customer service initiatives that increase guest satisfaction by 20%, contributing to higher sales per transaction
  • Built strong relationships with clients, driving repeat business and referrals through personalized service and consistent follow-up
  • Managed a recruitment program that improved staff retention, and ensured efficient team operations aligned with business goals

Education

Associate of Arts - Culinary/Business Management

The Art Institute of Tampa
Tampa, FL

Skills

  • Sales Strategy Development
  • Strategic Networking
  • Territory Management
  • Customer Relationship Development
  • Negotiation Expertise
  • Consultative Sales Approach
  • Cross-Selling Expertise
  • Sales Pipeline Oversight
  • Prospecting Proficiency
  • Driven and Adaptable
  • Experienced with CRM Software
  • MS Office Suite
  • Strong negotiation
  • Communication
  • Closing skills
  • Active on LinkedIn for networking and lead generation
  • Cold-Calling Expertise
  • Pipeline management
  • Technical aptitude

Additional Skills And Certifications

  • Proficient in CRM tools (Salesforce, HubSpot) and MS Office Suite
  • Strong negotiation, communication, and closing skills
  • Active on LinkedIn for networking and lead generation
  • Experience in cold-calling and business development

Languages

Spanish
Native/ Bilingual

References

References available upon request.

Timeline

Enterprise Account Executive

ThreatLocker Inc

Store Manager

EXPRESS

Executive Team Leader of Guest Service

TARGET

Store Manager

Fossil Group

Customer Service Manager

BURLINGTON COAT FACTORY

Associate of Arts - Culinary/Business Management

The Art Institute of Tampa

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Rafael Velazquez