Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Timeline
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Rahul Bhardwaj

Bonney Lake,USA

Summary

Seasoned Strategy, Business Transformation, & Spin-Merge professional with a proven track record at Broadcom, Vmware, & Hewlett-Packard. Adept in organizational strategy and collaborative leadership. Spearheaded innovative GTM & sales strategies, achieving a 2X pipeline increase, and boosting win rate by 10%. Renowned for driving digital transformation and fostering stakeholder engagement, consistently delivering sustainable business growth and operational excellence.

Overview

21
21
years of professional experience

Work History

GTM Strategy Partner

Omnissa
Seattle, Washington
05.2024 - Current
  • Effectively led identification and demerger of accounts & processes across sales and marketing as part of Spin-off
  • Kept the sales acceleration engine going during the critical spin-off phase by effectively targeting growth and expansion opportunities across all renewals.
  • Led account targeting and revenue model for a major competitor's takeout program in the VDI and DaaS space.
  • Identified opportunities for growth by analyzing current trends in the marketplace and making strategic decisions based on those findings.
  • Provided leadership and guidance to team members while encouraging collaboration across departments.

GTM Strategy Partner

Broadcom
Seattle, Washington
11.2023 - 05.2024
  • Designed and implemented Sales play for a $2Bn worldwide EUC business, with ~$1.5Bn in ARR
  • Effectively orchestrated a series of demand gen campaigns, sales enablement collaterals, sales training, and booster programs to increase the sales pipeline by 25% across all channels
  • Improved sales productivity and hence impacting win rate by 10 %across all major plays and motions through effective account and solution propensity models and analytics
  • Led market share growth strategies through effectively targeting competitors' takeout across all segments of install base customers, enhancing fair share growth in quarter by 8%

GTM Strategy Partner (on Contract)

INFOTREE/VMware
Seattle, Washington
08.2021 - 11.2023
  • Devise and implement GTM strategies to optimize operational spending and effective utilization of processes
  • Lead Global SaaS Acceleration and all GTM activities for EUC's business of VMware
  • Draw GTM strategy for a new solution launch; optimize all marketing mix elements to maximize product/solution market share and drive product adoption
  • Liaise with sales leaders to implement a strategy to accelerate pipeline creation by 3x and increase win rate by 5%
  • Devised a strategy to revitalize sales and GTM motion for a declining customer and channel partner
  • Recommended a key account strategy based on the Cross-BU propensity model

Senior Manager Office of COO- Strategic Program Management

Micro Focus
BENGALURU, KARNATAKA
09.2017 - 10.2019
  • Designed and implemented effective processes, operations, and programs to accelerate execution, and drive real business benefits for clients and partners.
  • Served as a business architect and change practitioner, collaborating across multiple business functions to understand business challenges and formulate action plans surrounding business transformation, business integration, process improvement, strategic project delivery, business analysis, and change management.
  • Played a key role during the successful spin-merge of a $3.5B software organization (HPE) with Micro Focus.
  • Led strategic program management (PMO) for a major IT architecture transformation for the go-to-market workstream.
  • Built and tracked detailed cross-functional implementation plans against concrete timelines for key new product milestones; collaborated across functions to ensure the successful execution of plans.
  • Oversaw all change strategies and the successful rollout of a new change management program for the IT architecture implementation utilized throughout the organization
  • Planned and facilitated the seamless transition of operations for channel and alliance units to the new platform as well as 1.5K+ community partners on a global level
  • Equipped teams with the training and support needed to fully utilize the new change management program
  • Drove channel sales growth and integrated channel compensation through the launch of a new global partner program, resulting in bringing 3500 global partners across three regions and 6 product lines on one transactional platform
  • Reported to executive leadership on performance metrics, challenges, and strategic opportunities.

Senior Manager - Office of COO - Operational Strategy and Business Engagement

Hewlett Packard & Hewlett Packard Enterprise
BENGALURU, KARNATAKA
07.2013 - 08.2017
  • Facilitated strategic plan development and execution of projects to generate high-value solutions and sustainable results
  • Liaised with executives, senior leaders, and other project stakeholders to identify gaps and define goals, measurements, deliverables, and key milestones to fulfill change management programs and achieve a successful spin merge
  • Controlled the design of a new location strategy utilized by a $1.2B NFV engineering unit, which directly resulted in a $15M reduction in operational expenses
  • Analyzed company requirements and goals during the completion of organizational restructuring and the development of a GTM strategy for a cloud organization valued at $450M
  • Created new strategies utilizing emerging trends and changing customer requirements to support the growth of top hybrid and private cloud business accounts and improve sales growth
  • Increased accountability for R&D and GTM while improving margin by 9% and slashing costs by 6% through the development of an innovative cloud operating model
  • Completed a major de-layering initiative, which increased executive span of control by 15% and reduced executive spending by 25%
  • Delivered key recommendations and strategies during the creation of a sales enablement solution that enhanced the technology services installed base by 18% quarter over quarter
  • Introduced new automated processes and solution designs for existing analytics and consulting engagements, which increased stakeholder engagement and drove efficiency by 20%

Associate Vice President - Client Engagement Strategy

Marketelligent
BENGALURU, KARNATAKA
06.2012 - 06.2013
  • Oversaw critical insights gathering and analysis at the client level to determine business drivers and increase organizational value around client engagement, process improvement, and business and resource development
  • Built long-lasting relationships with clients to increase satisfaction and revenue
  • Overhauled and restructured sales and marketing strategies to focus on account management and consultancy
  • Designed new strategies focusing on business development, which increased client retention and resulted in a 20% increase in revenue, a growth from 23% to 41% in repeat business, and the acquisition of four new clients (two of which were acquired from competitors)
  • Tracked client and delivery team progress to ensure complete adherence with all project management best practices, which grew customer satisfaction to 95%
  • Overhauled and restructured sales and marketing strategies to focus on account management and consultancy
  • Identified and recruited highly skilled professionals while championing retention, which gained a consistent 25%+ profitability on multiple projects
  • Significantly improved sales strategies through the launch of a new program that introduced 360-degree sales and consulting while successfully demonstrating value to customers

Director - Strategy Consulting and Analytics

ANSR Source
BENGALURU, KARNATAKA
04.2008 - 04.2012
  • Liaised with clients at Fortune 100 companies to define and implement strategic choices to drive lasting impact and change on business
  • Led accountability over all aspects of the launch and development of the Business Analytics and Research Division of ANSR
  • Forged new alliances and engaged strategic partners to spread and grow ANSR analytics and shared services consulting business
  • Possessed full control and accountability over all aspects of the launch and development of the Business Analytics and Research Division
  • Implemented the strategies needed to consistently achieve 25%+ profitability on all projects
  • Capitalized upon emerging trends and changing customer requirements during the creation of new business development and sales strategies for the US and European teams
  • Oversaw a shared service captive setup program for Fortune 50 clients, which achieved 65% productivity within the first year of launch
  • Completely revitalized previously underperforming projects by improving vendor management processes (reducing personnel acquisition from two weeks to five days) and creating strategies that improved the program lifecycle by 25%
  • Acquired the Star of the Month distinction by successfully leading the negotiation and closing of a captive deal in 2010
  • Prepared presentations for board meetings summarizing key developments within the company.
  • Formed and sustained strategic relationships with clients.

Manager - Client Servicing and Corporate Strategy

Symphony Services
BENGALURU, KARNATAKA
07.2004 - 10.2007
  • Promoted the continued growth and success of 15 Fortune 100 client accounts ($11M) across three business verticals
  • Designed a new pilot matrix team structure in business analytics, including the integration and cross-training of teams, which resulted in a 20% reduction in the required time and a 15% efficiency increase
  • Increased productivity by 20% through the direction of multiple cross-functional strategic business review projects
  • Increased visibility within a highly competitive market through the establishment of a new vision and strategic direction focused on communicating value to clients
  • Maintained a client satisfaction score of 95%+ through the delivery of top-tier service
  • Due to a track record of success, awarded three promotions in three years and the Chairman Council Award for Client Satisfaction at Symphony - IRI Group

Education

Diploma - Sustainable Business Strategy

Harvard Business School

Master of Business Administration - International Business

GITAM Institute of Foreign Trade

Bachelor of Arts - English Honors

Patna University

Skills

  • Organizational strategy
  • Organization Restructuring
  • Program Management
  • Process Improvement
  • Performance and KPI Management
  • Business Transformation
  • Digital Transformation
  • Operational performance
  • External communication
  • Collaborative leadership
  • Stakeholder Engagement
  • Client relationship management
  • Sales strategy development
  • Stakeholder engagement
  • Performance target and analysis
  • Field and channel enablement
  • SaaS Acceleration

Affiliations

  • Enjoy gardening & farming

Timeline

GTM Strategy Partner

Omnissa
05.2024 - Current

GTM Strategy Partner

Broadcom
11.2023 - 05.2024

GTM Strategy Partner (on Contract)

INFOTREE/VMware
08.2021 - 11.2023

Senior Manager Office of COO- Strategic Program Management

Micro Focus
09.2017 - 10.2019

Senior Manager - Office of COO - Operational Strategy and Business Engagement

Hewlett Packard & Hewlett Packard Enterprise
07.2013 - 08.2017

Associate Vice President - Client Engagement Strategy

Marketelligent
06.2012 - 06.2013

Director - Strategy Consulting and Analytics

ANSR Source
04.2008 - 04.2012

Manager - Client Servicing and Corporate Strategy

Symphony Services
07.2004 - 10.2007

Diploma - Sustainable Business Strategy

Harvard Business School

Master of Business Administration - International Business

GITAM Institute of Foreign Trade

Bachelor of Arts - English Honors

Patna University

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Rahul Bhardwaj