Raichyl E. Nelson
Las Vegas,NV
Summary
Dynamic Marketing Leader with 10+ years of experience driving brand growth, entertainment partnerships, and multimedia campaigns across the music, media, and creator space. Skilled in developing data-driven marketing strategies, leading cross-functional teams, and brand impact. Strong background in artist/label partnerships, live-event marketing, content strategy, and digital/social activations that resonate with musicians and creators. Known for turning entertainment culture into high-performing campaigns and representing the brand across industry events. Passionate about music, creative storytelling, and advancing strategic leadership through an MBA.
Overview
26
26
years of professional experience
Work History
On Site Journalist
UNLV TV
Las Vegas, NV
02.2026 - Current
- Produced compelling news segments highlighting local events and issues.
- Conducted in-depth interviews with community leaders and experts.
- Researched and verified facts to ensure journalistic integrity and accuracy.
- Collaborated with production teams to enhance visual storytelling elements.
Street Team Member/Coordinator
KUNV 91.5 HD2 "The Beat"
Las Vegas, NV
02.2026 - Current
- Promoted events and initiatives at community locations to enhance brand visibility.
- Engaged audiences through social media platforms to increase listener interaction.
- Assisted in setting up promotional booths for station events, ensuring optimal presentation.
- Distributed promotional materials effectively to drive awareness of station programming.
Host
BSBTV (Brightstar Buzz Television)
Philadelphia, PA, United States
01.2021 - Current
- Maintain strong viewer engagement through clear communication and on-air personality.
- Greeted guests and gathered information to seat groups or place on waitlist.
- Collaborate with producers and crew to plan show content and flow.
- Offered seating and other special accommodations to customers according to preferences and dining area volume.
Temporary Staffing Associate
Manpower, SHS, TempForce
Pennsylvania, United States
01.2005 - Current
- Built strong relationships with employees and supervisors across multiple assignments.
- Coordinated staffing needs with clients to ensure proper workforce allocation.
- Secured multi-floor security clearance and handled additional responsibilities at Good Samaritan Hospital.
- Delivered accurate B2B data entry and communication support for Upfront Footwear.
Chief Executive Officer
Rai Eliza Sin Productions (LLC)
New York, USA
01.2000 - Current
- Oversee all business operations, branding, and long-term strategic planning.
- Fostered relationships with clients and industry partners for collaboration opportunities.
- Direct production activities including creative development and content execution.
- Developed marketing strategies to enhance brand visibility and outreach.
Sales and Leasing Consultant
Hoffman Fordland
Harrisburg, PA, United States
01.2007 - 01.2008
- Collaborated with finance team to facilitate loan approvals for customers.
- Trained new consultants on dealership policies and sales techniques.
- Established rapport with clients and maintained strong follow-up processes.
- Performed detailed product presentations and vehicle walkarounds.
Radio & Broadcasting Disk Jockey
Kutztown University Radio (KUR)
Kutztown, PA, United States
01.2005 - 01.2007
- Engaged listeners through interactive on-air conversations and social media.
- Conducted interviews with local artists and community figures for feature segments.
- Created and produced 'The Scavenger,' a radio program highlighting emerging and unsigned artists.
- Managed content development, artist outreach, and live hosting.
Education
Master of Business Administration Certificate (MBA) -
University of Nevada: Las Vegas
Las Vegas, NV02-2026
Associate Of Arts (A.A.) - Business Administration
Harrisburg Area Community College
Lebanon, PA01-2010
Bachelor Of Science (BS) - Business Administration, Marketing
Kutztown University of Pennsylvania
Kutztown, PA01-2005
Skills
- Audience interaction
- Staff collaboration
- Relationship building
- Staffing coordination
- Viewer engagement
- B2B and P2P systems
- Cold calling
- Lead engagement
- Multi-tasking
- Research capability
- Strong attention to detail
- On-air personality
- Content planning
- Client relations
- Customer service
- Inside and outside sales
Accomplishments
Host of the Successful Radio Program, "The Scavenger" during Undergraduate degree program. Recently revived the show for KUNV 91.5FM HD2 "The Beat"
Languages
English
Native or Bilingual
French
Professional Working
Timeline
On Site Journalist
UNLV TV
02.2026 - Current
Street Team Member/Coordinator
KUNV 91.5 HD2 "The Beat"
02.2026 - Current
Host
BSBTV (Brightstar Buzz Television)
01.2021 - Current
Sales and Leasing Consultant
Hoffman Fordland
01.2007 - 01.2008
Temporary Staffing Associate
Manpower, SHS, TempForce
01.2005 - Current
Radio & Broadcasting Disk Jockey
Kutztown University Radio (KUR)
01.2005 - 01.2007
Chief Executive Officer
Rai Eliza Sin Productions (LLC)
01.2000 - Current
Associate Of Arts (A.A.) - Business Administration
Harrisburg Area Community College
Bachelor Of Science (BS) - Business Administration, Marketing
Kutztown University of Pennsylvania
Master of Business Administration Certificate (MBA) -
University of Nevada: Las Vegas
Awards & Honors
Licensed Pennsylvania Realtor, Suburban West — 2017–Present., Field Marketing Representative, Streetwise Concepts & Culture — 2000–2011., Ford Motor Company – Sales Associate Certificate, April 10, 2007., Published Writer – Origination Magazine, 2005 – 2007