Raj Vuyyuru
Bangalore,Karnataka
Summary
Experienced GTM and product marketing leader with 13+ years of proven track record in strategizing and executing successful B2B software initiatives. Adept at guiding SaaS and AI companies through launch and revenue growth, leveraging a $100M+ enterprise portfolio experience. Skilled in developing positioning frameworks and scalable marketing strategies.
Overview
5
5
years of professional experience
4
4
Certifications
Work History
Fractional Product Marketing & Growth Leader
Independent Consultant
Bangalore, Karnataka, India
01.2021 - Current
- Spearheaded GTM strategies for 25+ SaaS and AI firms, achieving clarity and a predictable sales pipeline.
- Devised and executed $1M marketing budgets to boost demand generation and revenue.
- Developed comprehensive ICPs and segmentation models, aligning cross-team GTM strategies.
- Implemented AI-driven SEO and growth systems, enhancing client visibility and qualified leads.
- Architected product narratives and feedback loops, fostering startup growth from inception to scale
Education
Product Management -
Duke Corporate Education (Duke CE)
Durham, NC06-2021
Master of Science - Planning & Engineering
Edinburgh Napier University
Edinburgh09-2010
Skills
- Strategic Planning
- Digital Marketing Tools Proficiency
- Data-Driven Decision Making
- Cross-Functional Team Leadership4
- Go-to-Market (GTM) Strategy
- SEO & Content Strategy
- Paid Acquisition & Email Marketing
- Product Development & Launch Execution
- Customer Development & User Research
- Enterprise Sales Enablement
- Revenue Growth & Experimentation
Certification
HubSpot Inbound & Content Marketing Certification
Timeline
Fractional Product Marketing & Growth Leader
Independent Consultant
01.2021 - Current
Product Management -
Duke Corporate Education (Duke CE)
Master of Science - Planning & Engineering
Edinburgh Napier University