Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Languages
References
Timeline
Generic

RAJA ASSAF

Mebane,N.C

Summary

A hardworking and passionate job seeker with strong organizational skills, eager to secure an entry-level sales manager, sales, or team leader position. Ready to help the team achieve the company's goals. Hardworking Sales Associate committed to driving high sales in both slow and busy shifts. Organized and patient individual polished in handling customer complaints and replenishing stock. Flexible and outgoing team player commended for demonstrating honesty and integrity with customers, team members and supervisors. Customer-focused Retail Associate with solid understanding of retail dynamics and customer service standards. Experienced providing quality product recommendations and solutions to meet customer needs and exceed expectations. Committed to executing sales, service and customer experience initiatives driving strong sales. Engaging Sales Associate committed to providing outstanding customer service and maximizing sales. Focused on team support and customer relationship building. Persuasive and friendly individual poised to consistently exceed performance standards and sales targets.

Overview

38
38
years of professional experience
1
1
Certification

Work History

Sales Associate

ARS Heating HVAC
DURHAM, NC
04.2025 - Current
  • Under training for 8 weeks to become a sales associate.

Finance Manager

Parks automotive Group
Richmond, VA
06.2024 - 12.2025
  • Increased the PVR from 1,200 Acopy to 1,900 within my first two months at the dealership.
  • Train and coach finance managers and salespeople.
  • Work closely with the sales manager to make sure we work hard on every deal, to put it together, and maximize dealership profit.

Took Time Off

visited jordan
Mebane, NC
01.2025 - 04.2025
  • I went back to Jordan and visited my family after 20 years, visited my mom and dad's graves, visited my friend, and enjoyed my time with my brothers and sisters.

TOOK TIME OFF

Time Off
Mebane, NC
07.2023 - 06.2024
  • I took a year off to clear my head after my mom passed away, and my ex-wife and I got divorced after 17 years.

Finance Director

Hendrick Subaru Southpoint
Durham, N.C
01.2018 - 07.2023
  • Established and enforced controls on revenue and expenses to protect company assets.
  • Verified compliance of financial policies and accounting procedures against federal regulations.
  • Assisted GSM with recruiting, interviewing and hiring new employees for department.
  • Monitored budget, revenue and variance trends for better PVR $2000 copy per transaction.
  • Assessed expansion plans and presented costs to forecast trends and recommend changes.
  • Managed day to day operations within finance department.
  • Set clear departmental objectives and developed effective strategies to achieve targeted goals.
  • Increased revenue by assisting with operations management, sales and marketing efforts.

GSM / FINANCE DIRECTOR

Lokey Kia
Clearwater, F.L
01.2011 - 01.2018
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on a daily basis, and implementing improvement strategies.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
  • Uphold company policies and implement standards fairly.
  • Maintained extensive knowledge of the company's products and services.
  • Managed the order cycle to enhance business development, maintain sustainability, and ensure customer satisfaction.
  • Conducted regular training sessions for new sales personnel.
  • Identified opportunities for process improvement initiatives within the department.
  • Resolved customer complaints in a timely manner.
  • Managed staff of 15 sales representatives, providing guidance and support as needed.

Finance Director

Lokey Mercedes of Clearwater
Clear Water, F.L
01.2016 - 01.2018
  • Established and enforced controls on revenue and expenses to protect company assets.
  • Verified compliance of financial policies and accounting procedures against federal regulations.
  • Set clear departmental objectives and developed effective strategies to achieve targeted goals.
  • Produced reports outlining financial data to assist management with making strategic plans and operational decisions.
  • Supported operations management, sales, and marketing efforts to increase revenue and overall financial health.

Finance Director / Sales Manager

Crown Honda Southpoint . Asbury Group
Durham, N.C
01.2006 - 12.2011
  • As finance director, my responsibility is to make sure all deals get funded within 10 days, and to maximize dealership profit.
  • Train my finance team, and train salespeople how to handle finance and sales objections.
  • I took the store running 740 a copy, and when I decided to leave (new GM), the store was running 1,750 a copy in the backend.
  • Work with sales managers on secondary deals to ensure the deals will stick.
  • Maximize the frontend profit, as well as the backend.
  • Make sure the CSI index is at an acceptable percentage. (The region CSI.)
  • Build a strong relationship with the lenders.
  • Make sure all dealership employee know about privacy act .

Floor Manager Closer / Finance Manager

Hendrick Dodge Cary - Hendrick Automotive Group
Cary, N.C
01.2003 - 01.2006
  • Greeted customers, and helped with product questions, selections, and purchases.
  • Helped customers complete purchases, locate items, and join reward programs.
  • Make sure all contracts are correct and match the bank's approval before the customer leaves the dealership.
  • Train and help salespeople to reach the next level.
  • Make sure all contracts will be funded by the bank in a timely manner.
  • Make sure the client has great service, is satisfied with the purchase, and has no questions before leaving the dealership.
  • As Floor Manager, my job is to work with clients to close the deal, where they will be happy to do business with the dealership.
  • My closing ratio exceeds 73% of all the deals at the dealership, and I was in the top 5 closers at Hendrick Automotive Group.
  • I went to JM&A for finance school and got a finance certification.

Sales Representative

Mark Jacobson Toyota
Durham, N.C
01.1998 - 01.2003
  • Increased sales by offering advice on purchases and promoting additional products.
  • Achieved monthly sales goals by promoting product benefits and enrolling new clients.
  • Retained excellent client satisfaction ratings through outstanding service delivery.
  • Trained and mentored new sales representatives.
  • Reached out to customers after completed sales to evaluate satisfaction and determine immediate service requirements.
  • Increased sales by offering consultation on products and services and applying customer service and upselling techniques.
  • Developed and delivered engaging sales presentations to convey product benefits.
  • Organized sales paperwork, presented proposals, and finalized contracts.
  • Top salesman for on roll averaging 41 cars a month.
  • Met with existing customers and prospects to discuss business needs and recommend optimal solutions.

Sales Associate

HarryLand Mazda Kia Huyndai
Durham, N.C
01.1996 - 01.1998
  • Sales Associate, 23 units average sale yearly.

President/Owner

SUBWAY Restaurants
Durham, N.C
03.1988 - 01.1996
  • Managed day to day business operations.
  • I consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Enhanced operational efficiency and productivity by managing budget, and account costs.
  • Reconciled daily sales, returns, and financial reports in QuickBooks.
  • Optimized team hiring, training, and performance.
  • Increased profit within first year by 300%.

Education

Some College (No Degree) - Mathmatic

Wake Technical Community College
Raleigh, NC

Skills

  • Sales support
  • Prioritizing and planning
  • Problem anticipation and resolution
  • Staff recruitment and hiring
  • Deal structuring
  • Compliance assessments
  • Financial leadership
  • Lender relationships
  • Financial budgeting and reporting
  • Operational reporting
  • Management of financial resources
  • Employee training
  • Conflict resolution
  • Exceptional customer service
  • Goal tracking
  • Cash handling accuracy
  • Negotiation tactics
  • Sales strategies
  • Outgoing personality
  • Inventory control
  • Positive and professional
  • Goal oriented

Affiliations

  • love water sports, soccer and swimming and water tubing, board skiing & fishing for sure .
  • spend time with my family .
  • love to travel when i can in usa and out the country ,
  • love to work on my back yard and grilling for sure.

Certification

  • Basic AFIP Certified
  • Master AFIP Certified

Languages

English
Full Professional
Arabic
Native/ Bilingual

References

References available upon request.

Timeline

Sales Associate

ARS Heating HVAC
04.2025 - Current

Took Time Off

visited jordan
01.2025 - 04.2025

Finance Manager

Parks automotive Group
06.2024 - 12.2025

TOOK TIME OFF

Time Off
07.2023 - 06.2024

Finance Director

Hendrick Subaru Southpoint
01.2018 - 07.2023

Finance Director

Lokey Mercedes of Clearwater
01.2016 - 01.2018

GSM / FINANCE DIRECTOR

Lokey Kia
01.2011 - 01.2018

Finance Director / Sales Manager

Crown Honda Southpoint . Asbury Group
01.2006 - 12.2011

Floor Manager Closer / Finance Manager

Hendrick Dodge Cary - Hendrick Automotive Group
01.2003 - 01.2006

Sales Representative

Mark Jacobson Toyota
01.1998 - 01.2003

Sales Associate

HarryLand Mazda Kia Huyndai
01.1996 - 01.1998

President/Owner

SUBWAY Restaurants
03.1988 - 01.1996

Some College (No Degree) - Mathmatic

Wake Technical Community College

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