Ralph Anthony Romero
Albuquerque,NM
Summary
Driven leader with over 12 years of success in sales and commissions based selling. Confronts problems head on with solutions and with a proven ability to build a strong, accountable and effective team, with a foundation built to last.
Overview
12
12
years of professional experience
Work History
Regional Sales Manager
Bridge Locations
05.2022 - Current
- Hired at Bridge as RSM '22 opened a brand new market and quickly ran a high performing store. BMIB-18%
- Promoted to Regional December 1st '22 with 6 stores.
- July '22 Took on New Mexico with 2 additional stores with 3rd to be added.
- 10 Stores in 2 states, 90 employees. Q1 '24
- Increased Twin Cities 176% in overall sales in Q4 of '23
- NPS increased by 120%
- Created stability by fostering a culture of encouragement, training, coaching, and nurturing, and development
Executive Team Leader
Target Corporation
10.2021 - 05.2022
- Managed team with 7 Team Leads and 130 employees
- In charge of hardlines, essentials, as well as Food and Beverage departments.
- Sales in Departments reach excess of 40 million annually
- Mentored employees to help improve skills and enable team members to become peak performers on job.
- Built relationships with team members to encourage willingness to address concerns and issues.
Spirits Manager
Total Wine & More
06.2020 - 11.2021
- Managed biggest spirits department in state with 13 million in spirit sales.
- Lead sales team of 20 on how to help customers select products that would fit their needs. As well as GM team of 15 to merchandise our sales floor.
- Led Tequila up 500%
- Overall Spirit sales up 20% while gaining better margin by selling in house products called Spirits Direct.
- Adhered to tracking, documentation and control standards in order to reduce loss and maintain compliance.
- Designed displays to deliver interactive, engaging and memorable store experiences for shoppers.
- Developed and maintained relationships with customers and suppliers through account development.
General Sales Manager
Conn's Home Plus
08.2019 - 06.2020
- Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Reached a Silver store Status by having over 10million in sales for the year.
- Finished at avg 115% to goal
- Number one in Company 186% to goal in February 2020 again in June 2020 175%
- Worked Closely with our delivery team to make sure delivers were ontime and our sales properly posted
Retail Store Manager
Wireless Vision LLC, Express Locations
11.2013 - 08.2019
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products
- Supported professional development of team members and supervisors at all levels to place knowledgeable candidates in leadership roles
- Recruited and retained top talent, with focus on completing timely performance evaluations, providing positive feedback and rewarding superior performance
- Oversaw employee performance, corrected problems and increased efficiency to maintain productivity targets.
- Ran Multiple stores as stretch assignment as part of District Manager training called Wireless Vision University
- Completed WVU by turning my Market from -2% profitability to 31% withing 6 months
Warehouse Manager
Mattress Firm
10.2012 - 10.2013
- Inventory Management
- Set up delivery routes and times frames to ensure deliveries were made on time.
- Unload semi truck with inventory
- Managed 5 million worth of inventory
Business to Business
Southwest Promotions
03.2012 - 10.2012
- B2B Sales
- Consumer Sales
- Went to local businesses to sell promotional discounts to help local business grow their presence in the community. This service was free to the business we helped.
- Hit on average of 8-10 sales a day, with gross sales of up to $300 daily for 6 days a week.
- In Top 2 for sales for the time frame of working with Southwest Promotions
Education
Associate of Arts - Business Administration and Management
Central New Mexico Community College
Albuquerque, NM2012
High School Diploma - undefined
Cibola High School
Albuquerque, NM2010
Skills
- Service-driven sales
- Lead generation
- Sales process
- Recruiting and Hiring
- Team management
- Oral and written communication
- Store growth planning
- Driving business growth
- Leadership development
- Goals and Performance
Timeline
Regional Sales Manager
Bridge Locations
05.2022 - Current
Executive Team Leader
Target Corporation
10.2021 - 05.2022
Spirits Manager
Total Wine & More
06.2020 - 11.2021
General Sales Manager
Conn's Home Plus
08.2019 - 06.2020
Retail Store Manager
Wireless Vision LLC, Express Locations
11.2013 - 08.2019
Warehouse Manager
Mattress Firm
10.2012 - 10.2013
Business to Business
Southwest Promotions
03.2012 - 10.2012
Associate of Arts - Business Administration and Management
Central New Mexico Community College
High School Diploma - undefined
Cibola High School
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