Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
Generic

Muhammad Ammar Naeem

Karachi,Pakistan

Summary

Results-driven Marketing Manager with extensive online marketing experience, specializing in strategic marketing and data analytics. Proven expertise in SEO optimization and campaign management, leading to significant brand growth and enhanced market presence. Consistently meets KPIs through innovative content strategies and effective team collaboration.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Marketing Manager

AstrillVPN
, Liechtenstein
03.2022 - Current
  • Plan and execute Marketing Plans including Organic marketing, affiliate marketing, social and more
  • Develop inbound/outbound marketing strategies, analytics and KPIs
  • Monitored competitors' activities to keep up with industry trends.
  • Developed and implemented marketing plans for new products.
  • Generated ideas to increase sales through creative promotions.
  • Develop content marketing strategy & calendar & oversee its execution periodically
  • Researched emerging technologies in digital marketing space.
  • Tracked budgets for all marketing initiatives and provided regular updates.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Conducted customer research to gain insights into consumer behavior.

SEO Lead

Objects.com
Karachi, Sindh
03.2022 - 02.2023
  • Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
  • Collaborated closely with team members to achieve project objectives and meet deadlines.
  • Contributed innovative ideas and solutions to enhance team performance and outcomes.
  • Generated ideas for new products based on market trends and customer needs.

Digital Marketing Manager

Codup
Karāchi, Pakistan
01.2020 - 01.2022
  • Develops and executes the organization's marketing strategy, ABM campaigns, and brand awareness.
  • Maintains content calendar and executes high quality digital and print marketing collateral.
  • Oversees paid advertising strategy and all analytics from each marketing channel and adjusts as needed.
  • Drives multiple digital channels (website, email, and SEO) to increase conversions.
  • Manages internal team members to ensure consistent brand messaging and quality of content.
  • Oversaw the marketing department's execution of special events, campaigns, and marketing collateral.
  • Analyzed website performance and adjusted accordingly to optimize website traffic and conversions.

Marketing Manager

Whizztors
Karachi
11.2018 - 01.2020
  • Set KPI's and goals for each department.
  • To create and design a complete website plan for SEO/SEM
  • Set KPI's and goals for each department and individual team members
  • Design, build and maintain our social media presence
  • Collaborate with internal teams to create landing pages and optimize user experience
  • To build relationship with industry bloggers to increase the brand reach in the blogger community
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Track and measure ahrefs, Search Console, Google Analytics metrics and provide reports.
  • SEO/Content Audit and Keywords analysis to Identify and overcome weaknesses and generate traffic opportunities
  • Maintain report for sales generated via our channels for a latest and compile the revenue report
  • Coordinate with affiliates and report them progress for related products.
  • To increase the reach of content including blogs, reviews, rich media and news through content syndication, community marketing and social media.

Digital Marketing Manager

Synergic Ventures
Karachi
03.2016 - 10.2018
  • Build, plan and implement the overall digital marketing strategy
  • Lead, supervise and motivate members of the digital marketing team Manage the strategy
  • Manage and train the rest of the team Measure ROI and KPIs
  • Prepare and manage the digital marketing budget
  • To create and design a complete website plan for SEO/SEM
  • Track and measure ahrefs, Search Console, Google Analytics metrics and provide reports
  • Keep abreast with industry and market trends and best practices
  • SEO/Content Audit and Keywords analysis to Identify and overcome weaknesses and generate traffic opportunities
  • Research competitors and provide suggestions for improvement
  • Manage and oversee various digital marketing channels

Assistant Manager

Gaditek Associates
Karachi
02.2012 - 04.2016
  • Managing VPN review sites
  • Prepare Marketing Reports
  • Plan and execute Marketing Plans including Organic marketing, affiliate marketing, social and more
  • Develop inbound/outbound marketing strategies, analytics and KPIs
  • Create Project Presentations
  • Perform Market research to understand the nature of required Industry
  • Plan and Implement Social Media Strategies
  • Developed market research questionnaire and conducted analysis of research results
  • Responsible for company growth
  • Develop content marketing strategy & calendar & oversee its execution periodically
  • Generate leads through Community Marketing
  • Manage Website Execution
  • Area of Expertise includes:
  • Digital Marketing Planning and Execution
  • Manage Affiliate Marketing
  • Organic, Social, Community Marketing
  • Content Curation, repackaging and marketing
  • Google Analytic
  • Research & Development
  • Online Marketing Campaigns
  • VPN
  • Cloud Computing Industry includes Cloud storage, cloud apps, Cloud Hosting

Education

MBA - Marketing

Mohammad Ali Jinnah University (MAJU)
Karachi

Skills

  • Strategic thinking
  • Marketing strategy
  • Content marketing
  • SEO optimization
  • Data analytics
  • Campaign management
  • Customer research
  • Brand development
  • Competitive analysis
  • Team collaboration
  • Creative problem solving
  • Effective communication
  • Project management
  • SEO

Certification

  • Inbound Marketing
  • Ad World Conference
  • Technical SEO Audit Masterclass - Semrush
  • Facebook Ads
  • Google Analytics Fundamentals
  • HTML & CSS

Timeline

SEO Lead

Objects.com
03.2022 - 02.2023

Marketing Manager

AstrillVPN
03.2022 - Current

Digital Marketing Manager

Codup
01.2020 - 01.2022

Marketing Manager

Whizztors
11.2018 - 01.2020

Digital Marketing Manager

Synergic Ventures
03.2016 - 10.2018

Assistant Manager

Gaditek Associates
02.2012 - 04.2016

MBA - Marketing

Mohammad Ali Jinnah University (MAJU)

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