RAMYA SETH
Executive Director of Operations
Los Angeles,California
Summary
Accomplished Executive Director of Operations with a progressive industry background and decisive leadership style. Offers strategic planning, change management expertise, and a forward-thinking mindset. Expert in optimizing operations and driving innovation for enhanced brand market presence and financial success. Combining a background in Computer Science Engineering, Fashion, and an MBA with extensive corporate experience, I bring a unique blend of creative insight and operational acumen.
Overview
14
14
years of professional experience
1
1
Certification
Work History
EXECUTIVE DIRECTOR OF OPERATIONS
Naked Zebra
07.2021 - Current
- Streamlined workflows for vendor management, overseas production, and supply chain management, resulting in zero wholesale order chargebacks.
- Reduced turnaround time on critical projects by prioritizing tasks based on urgency and impact potential, expediting decision-making processes as needed.
- Collaborated with cross-functional teams, including the Design Director, Sales, and Planning teams, to integrate strategic planning throughout the production lifecycle and merchandising, driving impactful results
- Orchestrated daily operations, ensuring seamless coordination between departments such as Sales, Marketing, Finance, and Design
- Worked with the CEO to identify opportunities and contribute to the development of short-term and long-term company goals, successfully managing budgets while upholding company standards and procedures
- Implemented advanced inventory tracking systems, restructured the company's ERP system, analyzed data and market trends, and conducted continuous market research to guide strategic decisions on product assortment, pricing, and promotional strategies, enhancing overall competitiveness and market positioning
- Optimized facility layouts for maximum efficiency, improving workflow and decreasing overhead expenses related to wasted space or resources.
E-COMMERCE - DESIGN DIRECTOR
Bleu Clothing
01.2019 - 06.2021
- Pioneered the development of ideas from inception to completion, showcasing a comprehensive understanding of the creative process
- Co-owned and actively contributed to the development and implementation of the brand's creative vision, ensuring a unified and impactful brand identity
- Designed and executed A/B tests on website elements, email campaigns, and promotional offers
- The data-driven optimizations resulting from these tests significantly enhanced user engagement
- Demonstrated a keen understanding of market trends, encompassing pricing, style, and key messaging
- Provided valuable recommendations to Buying and Planning teams, contributing to informed decision-making
- Ensured the accuracy and timeliness of all product launches, marketing campaigns, and customer interactions
- Orchestrated a comprehensive book of tears for editorial weekly site content, covering aspects such as story ideas, photography, styling, layouts, copy/font, and color palettes.
E-COMMERCE SALES AND INVENTORY PLANNER
Felina Lingerie
08.2018 - 12.2018
- Led the generation of analytics to identify areas of potential growth and risk within the business, demonstrating a keen understanding of market dynamics
- Collaborated with cross-functional partners to conduct comprehensive reviews of identified opportunities and risks, leading to the development of strategic initiatives to address them effectively
- Conducted thorough analysis and planning of markdowns and promotions, ensuring alignment with margin goals and optimizing profitability
- Provided strategic guidance to cross-functional teams on Marketing and Promotional strategies for our website, fostering a cohesive approach to drive business objectives
- Implemented a systematic approach to generating, analyzing, and distributing weekly reports, contributing to informed decision-making processes.
PRODUCT DEVELOPMENT AND MERCHANDISING INTERN
Hybrid Apparel
01.2018 - 07.2018
- Collaborated with designers to interpret and clarify design concepts; this ensured the correct development of initial specifications
- Researched and analyzed industry trends and conducted fit comparisons with business partners based on findings
- Participated with buyers to develop the annual and seasonal department and class financial plans/location.
SENIOR BUSINESS ANALYST
Oracle
05.2014 - 08.2016
- Managed portfolios ranging from 2 million to 50 million for 100+ clients
- Supported leadership team with reporting, analysis, and business presentations to inform divisional strategies
- Mentored teams and streamlined budget forecasting techniques through the evolution of delivery cycles, establishing documentation framework to support agile methodology implementations
- Recruited new members for business analytics team to support division growth and create strong and productive department, replacing underperforming staff.
BUSINESS ANALYST
IBM
07.2010 - 07.2012
- Develop business documentation, including procedures, work instructions, and process flow diagrams
- Participate in knowledge transfer and requirement gathering sessions to determine business goals and areas for improvement
- Assist with user testing and training to ensure the solution meets business requirements.
Education
MBA - International Business And Management
California Trinity School of Business
Los Angeles, CA01.2021
Professional Studies AA - Product Development And Merchandising
FIDM
Los Angeles, CA01.2018
Bachelor of Engineering - Computer Science
Acharya Institute of Technology
Bangalore, IndiaSkills
- Supply Chain
- Business Development
- 3PL Management
- Organizational Development
- Human Resources Management
- Operations Management
- Budgeting and Finance
- O2C Management
- Project Management
- Strategic Thinking
- Technology Proficiency
- Regulatory Compliance
- Negotiation and Contract Management
- Apparel Production & Product Development
- Workforce Planning
- Communication Skills
- Inventory Management
- Analytical and Strategic Planning
- Leadership and Team Collaboration
- Advanced Excel, MS Office, and Adobe Skills
Awards
- Merit Scholarship at California Trinity School of Business 2020
- Top Analyst at Oracle Corporation 2016
- Star Performer at IBM India 2011
Certification
CORe Credential of Readiness, Harvard Business School Online, Expected date 06/2024
References
References available upon request
Timeline
EXECUTIVE DIRECTOR OF OPERATIONS
Naked Zebra
07.2021 - Current
E-COMMERCE - DESIGN DIRECTOR
Bleu Clothing
01.2019 - 06.2021
E-COMMERCE SALES AND INVENTORY PLANNER
Felina Lingerie
08.2018 - 12.2018
PRODUCT DEVELOPMENT AND MERCHANDISING INTERN
Hybrid Apparel
01.2018 - 07.2018
SENIOR BUSINESS ANALYST
Oracle
05.2014 - 08.2016
BUSINESS ANALYST
IBM
07.2010 - 07.2012
MBA - International Business And Management
California Trinity School of Business
Professional Studies AA - Product Development And Merchandising
FIDM
Bachelor of Engineering - Computer Science
Acharya Institute of Technology
CORe Credential of Readiness, Harvard Business School Online, Expected date 06/2024
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