Rana Aita
Overview
9
9
years of professional experience
Work History
Associate Director, Finance
Omnicom Media Group
03.2023 - Current
- Ensure that revenue is booked by the Rev Rec team accurately, obtaining and providing all necessary documentation to substantiate accruals/deferrals in accordance to revenue recognition policy.
- Investigate, explain, and resolve all revenue variances as applicable (actuals against forecast, budget, prior year, etc.).
- Ensure there are no issues with client billings; creating and enforcing new procedures as necessary to accommodate new client needs or improve operational efficiencies.
- Manage P&L for month end close & reforecast making sure all JEs are booked and all variances are explained
Associate Director, Client Operations
Wavemaker Global
11.2021 - 03.2023
- Managed monthly budget process and sent spend reports to the client
- Prepared Quarterly corporate competitive reporting
- Managed financial reporting for Revenue forecast process and recorded client billings and subsequent revenue in accordance with GAAP
- Managed monthly variance analysis - Planned spend vs. purchased vs. cleared billing
- Reviewed MAFs and provided budget/language approval while ensuring accurate implementation of partnership compliance and revenue recognition practices
- Addressed any monthly invoicing, cash flow, and revenue recognition issues with Media, Operations, and Finance teams Managed financial reporting, staffing plans, and fee set up in MediaTools
- Lead new solutions & process improvement
Manager, Digital Finance/Operations
Wavemaker Global
04.2021 - 11.2021
- Managed trend analysis for 50+ partners highlighing areas of improvement
- Resolved 7+ years of partner aging credits that lead to $1m in client's savings
- Developed a new solution for partner invoicing which lead to improved reporting & minimized suspensions
Senior Associate, Digital Finance/Operations
Wavemaker Global
08.2019 - 04.2021
- Reviewed monthly campaign delivery reports and worked on variances with investment teams
- Coded unidentified No records and mapped them to POs.
Associate, Digital Finance/Operations
Wavemaker Global
10.2017 - 08.2019
- Created estimates for new campaigns & ensured commissions are accurately set up in MediaOcean
- Performed audits for all media purchase orders Sent open buy reports & ensured buys are accurately actualized by the investment teams
Financial Analyst, Project
African Development Bank
12.2016 - 10.2017
- Created financial plan for 4 small businesses based off historic financial data
- Prepared project expense report highlighting areas of improvement for future grants
Intern, Finance and Budget Unit
World Health Organization, WHO
09.2016 - 12.2016
- Prepared financial statements for the 4-month internship period
- Reviewed contractual terms of donor awards and ensured expenditure was aligned with T&Cs
Associate, Finance
Vodafone
07.2015 - 09.2016
- Reconciled vendor statements
- Posted expenses to GL & sent Revenue reports to senior management Ensured the accuracy of payment cycle & month end close
Education
Bachelor of Science - Business, Accounting Major
Ain Shams University
CPA Candidate
Skills
- Microsoft Excel: VLOOKUP, Macros, SUMIFS, etc
- MediaOcean: Prisma, DDS, Print Toolkit, etc
- MediaTools
- D365
- Hyperion (TM1)
- Tableau
Timeline
Associate Director, Finance
Omnicom Media Group
03.2023 - Current
Associate Director, Client Operations
Wavemaker Global
11.2021 - 03.2023
Manager, Digital Finance/Operations
Wavemaker Global
04.2021 - 11.2021
Senior Associate, Digital Finance/Operations
Wavemaker Global
08.2019 - 04.2021
Associate, Digital Finance/Operations
Wavemaker Global
10.2017 - 08.2019
Financial Analyst, Project
African Development Bank
12.2016 - 10.2017
Intern, Finance and Budget Unit
World Health Organization, WHO
09.2016 - 12.2016
Associate, Finance
Vodafone
07.2015 - 09.2016
Bachelor of Science - Business, Accounting Major
Ain Shams University
CPA Candidate