Summary
Overview
Work History
Education
Skills
Websites
Certification
References
Hobbies and Interests
Affiliations
Timeline
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Randy Morrissette II

Hudson,WI

Summary

Passionate community servant and business professional with over 25 years of leadership experience. Proudly helps people, communities and businesses thrive. Extensive hospitality leadership experience. Proven success with developing and executing action plans to achieve maximum performance of each property. Seasoned Corporate Director with strong background in strategic planning, team leadership, and financial management. Skills include negotiation, conflict resolution, and decision making. Notable contributions to revenue growth and operational efficiency in previous roles. Strong focus on creating collaborative work environments that empower teams to achieve business objectives.

Overview

32
32
years of professional experience
1
1
Certification

Work History

Corporate Director of Operations

Movement Hospitality, LLC
Hudson, WI
01.2023 - Current
  • Oversaw 10 properties across Wisconsin and Minnesota, consistently meeting revenue and sales targets.
  • Developed annual budgets for all properties to ensure financial accountability.
  • Reviewed and approved accounts payable and receivable transactions to maintain cash flow.
  • Collaborated with finance, sales, and revenue management teams to enhance operational performance.
  • Created key performance indicators (KPIs) to track success metrics of company initiatives.
  • Established standard operating procedures (SOPs) for Movement Hospitality Company.
  • Managed human resources functions from recruitment to retirement, emphasizing coaching and engagement.
  • Maintained expertise in brand standards for IHG, Marriott, Choice, Hilton, and Radisson.

HUDSON CITY COUNCIL & ALDERMAN/ 3 Time President of the Council

The City of Hudson
Hudson, WI
01.2006 - Current
  • Established policies for City of Hudson, WI to guide governance and operations.
  • Drafted ordinances to address community needs and regulatory requirements.
  • Developed balanced budgets for 20 years, ensuring fiscal responsibility.
  • Engaged with community members to promote participation in local initiatives.

Regional Director of Operations

Movement Hospitality, LLC
Hudson, WI
12.2018 - 01.2023
  • Oversaw six properties across Wisconsin and Minnesota, consistently achieving revenue and sales targets.
  • Executed effective budgeting and P&L analysis to enhance operational efficiency.
  • Specialized in employee coaching and engagement, resulting in high retention rates.
  • Managed all human resource functions from recruitment to retirement, ensuring compliance with brand standards.
  • Collaborated with finance, sales, and revenue management teams to optimize overall performance.
  • Maintained expertise in brand standards for IHG, Marriott, Choice, Hilton, and Radisson.

General Manager

Comfort Suites
Hudson, WI
12.2017 - 01.2019
  • Increased profit margins by optimizing room rates through detailed resource analysis.
  • Oversaw daily operations to ensure efficient workflow and service delivery.
  • Managed comprehensive human resource functions, including recruitment and retirement processes.
  • Consistently achieved revenue targets through strategic planning and execution.

Regional Director

Cobblestone Hotels
Hudson, WI
01.2017 - 01.2018
  • Oversaw 12 properties in Wisconsin, Minnesota and Idaho. Overall management of 12 General Managers and their employees
  • Assured profitability through effective sales and marketing activities.
  • Responsible for budgeting and financial functions.
  • High-level of revenue growth through effective community engagement.

Owner

Setters Liquors, LLC
01.2013 - 12.2016
  • Generated significant revenue as a small business owner through strategic planning and execution.
  • Executed annual planning goals to ensure operational alignment and growth.
  • Delegated daily operations and annual strategies to General Manager for enhanced efficiency.
  • Achieved successful sale of business in 2015, realizing a substantial profit.

General Manager

Northland Liquors
01.2004 - 01.2013
  • Opened three Northland Liquors stores for SSG Corporation, contributing to brand expansion.
  • Led successful brand expansion, increasing store count to six across Western Wisconsin.
  • Facilitated profitable operations at three new Northland Liquors locations, enhancing regional presence.

Area General Manager

Marriott, Fairfield Inn
Hudson, WI
01.1994 - 01.2004
  • Substantially increased profit margins by leveraging room rates through careful resource analysis.
  • Increased staff retention through engagement activities and effective communication.

Education

Bachelor of Art (BA) - Psychology, Minor Criminal Justice, Minor Child Psychology

UW-Stout
Menomonie, WI
01.1994

Skills

  • New Business Development
  • Operations and Sales
  • Coaching and Employee Engagement
  • Strategic Planning
  • Communication
  • Problem Solving
  • Budgeting
  • P&L analysis
  • Human resources
  • KPI development
  • Standard operating procedures
  • Revenue management
  • Sales strategy
  • Community engagement
  • Policy development
  • Financial analysis
  • Team leadership
  • Employee training
  • Problem solving
  • Strategic planning
  • Organizational leadership
  • Intellectual property management
  • Investor relations
  • Revenue growth
  • Ethics and integrity
  • Human resources management
  • Operations management
  • Corporate governance
  • Cost reduction
  • Organizational development
  • Employee engagement
  • Teamwork
  • KPI tracking
  • Cost analysis and savings
  • Crisis management
  • Develop policies
  • Employee relations
  • Staff hiring
  • Performance evaluation and monitoring
  • Cost control
  • Time management
  • Team building
  • Organizational skills
  • Decision-making
  • Quality assurance

Certification

  • Ring of Honor Choice Brands // 2020
  • Platinum Award Choice Brands // 2019
  • Gold Award Choice Brands // 2018
  • Member of the Year Hudson Chamber of Commerce // 2002
  • Certificate of Achievement Marriott // 1998
  • Local Leadership Award Marriott // 1998

References

  • Michael, O'Keefe, Coordinator, 715-338-7229, St. Croix County Community Justice Collaborating Council
  • Eric, Atkinson, City Administrator, 715-308-8035, Menomonie, WI

Hobbies and Interests

Local Government, Volunteering, Travelling, Networking

Affiliations

  • Current
  • Former WI Supreme Court Judicial Conduct Board Member
  • St. Croix Co. Community Justice Collaborating Council
  • City of Hudson Finance Committee
  • City of Hudson Planning Commission
  • City of Hudson Public Safety Chair
  • Past-UW- Stout Foundation Board President
  • Chamber Tourism Board
  • Past President Hudson Noon Rotary
  • St Croix County Condemnation Board
  • Past
  • UW-Stout Alumni Board President
  • President Hudson Rod & Gun Club
  • Chamber of Commerce Ambassador
  • Miss Hudson Board Member
  • St Patrick's Catholic Church Finance Committee
  • Vice President Hudson Boosters

Timeline

Corporate Director of Operations

Movement Hospitality, LLC
01.2023 - Current

Regional Director of Operations

Movement Hospitality, LLC
12.2018 - 01.2023

General Manager

Comfort Suites
12.2017 - 01.2019

Regional Director

Cobblestone Hotels
01.2017 - 01.2018

Owner

Setters Liquors, LLC
01.2013 - 12.2016

HUDSON CITY COUNCIL & ALDERMAN/ 3 Time President of the Council

The City of Hudson
01.2006 - Current

General Manager

Northland Liquors
01.2004 - 01.2013

Area General Manager

Marriott, Fairfield Inn
01.1994 - 01.2004

Bachelor of Art (BA) - Psychology, Minor Criminal Justice, Minor Child Psychology

UW-Stout