Randy Vant Hoff
Sun Prairie
Summary
Dynamic sales leader with 20 years of proven performance in pharmaceutical sales and leadership driving market growth, launch execution, and competitive share gains across Wisconsin, Illinois, and the UP of Michigan. A strategic thinker with a history of identifying and formulating action plans and capitalizing on local market and system opportunities to drive performance. Proven performance accelerating volume, share, and executing KPI's with broad Primary Care and Specialty depth (Diabetes, Endocrinology, Nephrology, Cardiology, Pulmonology, Women's and Men's Health, and Smoking Cessation). Focused on team collaboration and adapting to changing needs to achieve results. Skilled in team management, market analysis, and strategic planning. Known for accountability, reliability, flexibility, and goal-oriented mindset.
Overview
30
30
years of professional experience
Work History
District Sales Manager
Syneos Health -Eli Lilly Metabolic Franchise
08.2023 - Current
- Manage and coach 12 Diabetes Sales Representatives.
- Teams consistently achieved 100%+ sales quotas for all months, ranking in the top 4 of all districts in the region.
- Developed strategic sales plans to enhance product visibility in competitive markets.
- Collaborated with cross-functional teams to align marketing initiatives with sales objectives.
- Analyzed market trends and competitor activities to inform sales strategies and tactics.
- Trained and mentored new sales representatives on product knowledge and best practices.
Diabetes Sales Specialist
Syneos Health - Eli Lilly Metabolic Franchise
05.2022 - 08.2023
- Exceeded 100%+ quota for each quarter, consistently ranking in top 15 in the region.
- Responsible for promoting Jardiance and Synjardy to Endocrinology and Primary Care contributing to a 15% growth in Jardiance TRX.
- Served as Assistant District Sales Manager when manager was on LOA and PTO.
- Educated healthcare providers on diabetes management and treatment options to enhance patient care.
- Built strong relationships with key opinion leaders to facilitate access and support product adoption initiatives.
- Developed and delivered presentations on product features, benefits, and usage to drive product awareness.
- Collaborated with cross-functional teams to align strategies for effective territory management and execution.
- Analyzed market trends and competitor activities to identify opportunities for business growth within assigned territory.
Territory Manager
Pfizer
08.2006 - 02.2022
- Launched several brands within primary care and specialty market resulting in consistent top 15% rankings in Internal Medicine for the Midwest region.
- Finished in top 10% of Internal Medicine sales force and recognized as Premier Award Winner in 2011, 2017, 2021.
- Outpaced the nation in market share attainment across specialty (Cardiology at 78%) and Primary Care (Internal Medicine at 50%)
- Achieved Internal Medicine market share two-fold higher than the upper midwest (Minnesota ans Wisconsin) from 2017-2022.
- Developed strategic territory plans to enhance market penetration and drive sales growth.
- Cultivated relationships with healthcare professionals to promote product awareness and ensure compliance.
- Analyzed competitive landscape to identify opportunities for brand positioning and differentiation.
- Led cross-functional teams in executing marketing initiatives, improving product visibility within assigned territories.
Territory Sales Representative
Pella Windows
05.1996 - 08.2006
- Finished #1 in sales for the Madison office three consecutive years receiving the Corporate President's Club Award.
- Recipient of the VHI President's Club Award five consecutive years.
- Developed and nurtured relationships with key accounts to drive sales growth.
- Conducted product demonstrations and presentations to effectively showcase features and benefits.
- Collaborated with marketing team to implement promotional strategies, enhancing brand visibility.
- Analyzed market trends and competitor activities to identify new business opportunities.
Education
Bachelor of Science - Business Administration And Management
Trinity Christian College
Palos Heights, ILSkills
- Sales team leadership
- Goal setting
- Sales presentations
- Sales expertise
- Sales training
- Sales analysis
- Cross-functional collaboration
- Performance improvements
- Marketing strategy
- Competitive analysis
- Team coordination
- Sales territory management
- Sales leadership
- Revenue growth
Timeline
District Sales Manager
Syneos Health -Eli Lilly Metabolic Franchise
08.2023 - Current
Diabetes Sales Specialist
Syneos Health - Eli Lilly Metabolic Franchise
05.2022 - 08.2023
Territory Manager
Pfizer
08.2006 - 02.2022
Territory Sales Representative
Pella Windows
05.1996 - 08.2006
Bachelor of Science - Business Administration And Management
Trinity Christian College