Rashell Rush

Results-driven Senior Marketing and Sales Professional with 15+ years of experience in developing and executing successful campaigns that drive brand awareness and revenue growth. Skilled in building relationships, identifying business opportunities, and negotiating mutually beneficial contracts. Expertise in email marketing, SEO, and client engagement to improve conversions. Known for adaptability, problem-solving, and leadership in achieving long-term success.

Accolades:

• Honored as part of the 2024 Forbes Top Team Wealth Management, recognizing our team’s dedication to exceptional client service and outstanding performance.
• Achieved a perfect 10/10 affluent prospect marketing score with Wealth Brokerage Services, reflecting deep expertise in effectively engaging high-value clients.
• Maintained an impressive 97% client retention rate across Financial Advisor teams, demonstrating a strong commitment to delivering exceptional service and building lasting client relationships.
• Graduate of the 2023 Coeur d’Alene Leadership Chamber, further developing leadership skills and community involvement.
• Active member of key local organizations, including Post Falls Chamber, Hayden Chamber, Coeur d’Alene Chamber, Silver Valley Chamber, Women’s Gift Alliance, and the Elks Lodge, fostering community connections and leadership.
• Consistently exceeded performance metrics on annual reviews for the past seven years, demonstrating sustained excellence and commitment to results.

Key Achievements:

Led 100+ high-impact marketing campaigns for The Private Bank, Philanthropic Division, and Wealth Brokerage Services, boosting brand visibility and client engagement.

Managed marketing strategies for business books totaling ~$400M in assets, aligning campaigns with business goals to drive results.

Exceeded revenue targets at recent roles by executing integrated marketing strategies focused on client acquisition and retention.

Developed and managed client appreciation events over six years, using email marketing to maintain strong attendance and loyalty.

Enhanced online presence through website optimization, video marketing, and social media, increasing traffic and engagement.

Grew social media audience by 89% through integrated grassroots marketing campaigns.

Maintained audit scores above 98%, demonstrating strong compliance and attention to detail.

Passionate about connecting people and products, consistently translating strategy into measurable results.