RAWLEY FRYE
Billings,MT
Summary
Seasoned Business Development Manager with a proven track record in fostering business relationships and strategic partnerships. Experienced in identifying opportunities for growth, as well as implementing market strategies and negotiating contracts. Equipped with strong leadership skills, adept at managing cross-functional teams to drive revenue growth. Notable success in enhancing customer relationships while delivering positive results in previous roles.
Overview
16
16
years of professional experience
Work History
Business Development Manager
Physical Rehabilitation Network
Boise, Idaho
11.2019 - 11.2024
- Meet with clinics and hospital staff to promote PT services for 16 physical therapy clinics in Idaho, Montana, North and South Dakota.
- Develop relationships and set meetings to discuss future and existing patients being referred to our clinics for physical therapy.
- Work closely with our Marketing Department to initiate contact with a minimum of 100 doctors, nurses and other staff members per week to promote our services. Also assist in generation of company branding, educational flyers and case studies to include in formal & informal presentations.
- Analyze market data across various medical specialties to develop targeted market strategies that effectively position their patients to our physical therapy physicians to drive revenue.
- Facilitate the organization, planning and representing the company at trade shows, job fairs and community events.
- Developed strategic partnerships with healthcare providers to expand service offerings.
VP Business Development
Front Runner Films
Boise, Idaho
01.2018 - 11.2019
- Prospect new clients and present creative solutions for corporate brand marketing video projects for distribution through email, website, and Social Media channels.
- Oversee Marketing Department in developing new strategies for lead generation and monitoring search engine analytics for the website.
- Create company branding ideas and product presentations.
- Strategically organize, plan, and represent the company at trade shows to maximize brand visibility.
- Generate leads and foster key industry relationships.
Sr. Account Manager
Boise Lifestyle Magazine
Boise, Idaho
07.2015 - 01.2018
- Prospecting new clients and representing the magazine in developing advertising strategies to assist in promoting their business. Working closely with other staff members, graphic artists and fulfillment representatives to deliver timely and effective ads for display in the publication.
- Develop advertising strategies for clients to enhance brand awareness, drive engagement and optimize business growth.
- Assist with marketing the magazine to over 500 small businesses in the Treasure Valley while assisting with special networking events and representing the company in job fairs and trade shows.
- Participate in BNI Networking Group with other businesses leaders, create partnerships to prospect new advertisers and enhance the reach and relevancy of the magazine.
Sr. Account Manager
Journal Broadcast Group
Boise, Idaho
05.2013 - 07.2015
- Representing 3 radio stations providing business development activities making a minimum of 25 contacts daily in addition to providing strategic advertising solutions for existing clients to increase yearly revenues.
- Member of strategy team to develop new ideas and maximize revenue which exceeded $24,000 over the previous year.
- Developed proposal template which provided analysis on competition, strengths and weaknesses of certain programs and factors which influence human behaviors through advertising.
Financial Advisor
Edward Jones
Boise, Idaho
02.2012 - 05.2013
- Prospect new clients and develop investment strategies for clients of this investment services company. Managed assets exceeding $1.4m.
- Analysis of consumer trends, developing portfolios and recommendations for retirement savings and wealth accumulation.
- Provide ongoing research & ideas to existing clients for new investment opportunities.
Sr. Territory Rep
Yellowbook, USA
Meridian, Idaho
10.2008 - 02.2012
- Managed territory providing online and print advertising to new and existing accounts with annual sales totaling over $500,000.
- Cold Calling over 150 new businesses per week to meet and exceed monthly new business goals.
- Prospected, forecasted, budgeted, and presented analysis of territory on a quarterly basis with revenues exceeding $250,000 Annually.
Education
B.A. - Business Management, Marketing
UNIVERSITY OF JAMESTOWN
Skills
- New business development
- Verbal and written communication
- Sales channel building
- Business intelligence and analysis
- Event planning
- Presentation skills
- CRM platforms
- Territory and account management
- Sales and marketing
- Customer service
- Prospecting
- Relationship building and rapport
References
Available Upon Request
Affiliations
- Multiple sport college athlete earning several All-Conference and All-District honors
- Several years of coaching experience in Baseball, Basketball & Volleyball
- Professional Musician
- Member of several networking groups
- Outdoor activities include, mountain biking, hiking & fishing
Timeline
Business Development Manager
Physical Rehabilitation Network
11.2019 - 11.2024
VP Business Development
Front Runner Films
01.2018 - 11.2019
Sr. Account Manager
Boise Lifestyle Magazine
07.2015 - 01.2018
Sr. Account Manager
Journal Broadcast Group
05.2013 - 07.2015
Financial Advisor
Edward Jones
02.2012 - 05.2013
Sr. Territory Rep
Yellowbook, USA
10.2008 - 02.2012
B.A. - Business Management, Marketing
UNIVERSITY OF JAMESTOWN