Summary
Overview
Work History
Education
Skills
Timeline
Generic

Raymond Arthur Woodall III

Hollywood,South Carolina

Summary

Accomplished sales and leadership professional effective in developing, implementing and achieving sales and marketing objectives. Excels in developing a strong corporate culture that encourages professional growth through communication, mentoring and leadership.

Overview

29
29
years of professional experience

Work History

National Sales Manager

Wet Sounds
11.2019 - 05.2025
  • Responsible for the U.S. Aftermarket sales
  • Analyze markets, develop and implement sales objectives and strategies to increase market share with existing dealers, new business, and alternative channels of distribution
  • Developed Dealer Programs
  • 2020-Created National Data Base of prospects of Mobile Marine dealers, Car Audio, Powersports and Golf Cart channels Coached sales team in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Managed national sales programs, supervised 14 sales representatives and evaluated KPIs for growth opportunities.
  • Attended events, training seminars, and manufacturer product showcases.
  • Trained and developed exceptional sales leaders.
  • Analyzed industry trends to maintain a competitive edge in pricing strategies and product offerings.
  • Met with customers to give sales presentations, negotiate contracts and promote services.
  • Remained responsive to changing targets by preparing monthly, quarterly and annual sales reports and forecasts.
  • Predicted shifts in regional and national marketplaces using current industry knowledge to stay ahead of competition.
  • Increased market share by identifying untapped markets and devising tailored strategies to target them effectively.
  • Developed comprehensive training programs for new hires which resulted in reduced ramp-up time and improved productivity.

Eastern Regional Sales Manager

Wet Sounds
08.2018 - 10.2019
  • Responsible for the Eastern United States Aftermarket sales
  • Developed and executed growth strategies for each of the 10 East Coast territories and 16 salesmen focusing on Powersports, Golf Cart and Marine categories.
  • Cultivated a culture centered around trust, professionalism and accountability with independent sales teams along with direct salesmen
  • Travel with each sales representative
  • Created training modules on Planning Travel and Preparing for Sales Call
  • Led regular sales meetings to review performance metrics, discuss ongoing initiatives, and address any challenges faced by team members, fostering an environment of open communication and collaboration.
  • Mentored junior team members on best practices for sales success, cultivating a culture of professional development within the organization.
  • Participated in sales calls with direct and independent sales reps to strengthen customer relationships and uncover possible opportunities for growth.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered solutions to overcome the challenges.

Principal

INTEGRITY MARKETING GROUP
01.2009 - 01.2018
  • Represented and managed the growth of 6 high end Car Audio and 3 Powersports brands in the Southeast and Florida
  • 7/2009-12/2009- Increased ARC AUDIO sales by over $80,000
  • 2010- ARC AUDIO Rep Firm of the Year 2010
  • 4/2010-12/2012- Increased Wet Sounds sales over $400,000
  • 12/2010 – 2014 - Increased FOCAL sales over $480,000
  • 2011-2016 – Top 3 Finalist in 12-volt Industry Rep and Rep Firm of the Year
  • 2011- 2015 – Increased HushMat sales $200,000
  • 2011-2016 – Finalist for 12 Volt Industry Sales Rep and Rep Firm of the Year
  • 2011 – 07/2018 – Increased ELETTROMEDIA USA sales over $00,000
  • 2012 – Increased H&H Powersports Helmet existing dealer base 50%
  • 2013 – ALPINE / CMA Rep of the Year
  • 2014 – ARC AUDIO Rep of the Year
  • 2016 – Most Improved Territory – ELETTROMEDIA USA
  • 2017 - Most Improved Territory – Hybrid Audio Technologies

Eastern Regional Sales Manager

Memphis Car Audio & Fulmer Motorcycle Helmets
11.1999 - 06.2009
  • 1999 – 2001 Territory Sales Manager/Responsible for training new sales reps
  • 2000 – 2009 Develop and execute growth strategies for underperforming territories in the U.S. market
  • 2001 - 2009 Eastern Regional Sales Manager
  • 2000 - 2009 Million Dollar Club
  • 1999 - 2005 U.S. Leader in Sales Penetration for Memphis Car Audio & Fulmer Helmets
  • 2001 - 2005 U.S. Leader in Sales Penetration for Memphis Connection
  • 2001 - 2009 Responsible for 14 territories on the East Coast while managing a small territory.
  • 2000 - 2008 Qualified for Annual Sales Incentive Trip
  • Developed training modules on How to Build a Territory, Out Selling and Out Servicing the Competition and Anatomy of a Sales Call

Territory Sales Manager

Marketing Technology Group
02.1996 - 11.1999
  • 1996-1998 Million Dollar Club with JL Audio and Precision Power
  • 1996 - 1998 Highest sales increase with JL Audio, Diamond Audio, Precision Power, Parasound, Jamo and Harmon Kardon
  • 1996-1998 – Highest percentage of JL Dealers to maximize Dealer Rebate Program is the U.S.
  • Provided exceptional support to existing customers, leading to increased repeat business.
  • Increased sales revenue by developing and implementing strategic territory plans.
  • Introduced new sales techniques and tools, resulting in increased efficiency and productivity among team members.
  • Carefully analyzed data to determine most effective sales strategies.
  • Built relationships with customers and community to establish long-term business growth.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

Education

No Degree - Psychology

East Carolina University
Greenville, North Carolina, NC

Skills

  • Strong Leadership qualities
  • Goal Oriented
  • Ability to build strong business relationships
  • Solution Based Problem Solver
  • Excellent Communicator
  • Highly motivational and focused
  • Excels in Team building, development, and working through people to achieve goals
  • Excellent analytical skills
  • Sales presentations
  • Account retention

Timeline

National Sales Manager

Wet Sounds
11.2019 - 05.2025

Eastern Regional Sales Manager

Wet Sounds
08.2018 - 10.2019

Principal

INTEGRITY MARKETING GROUP
01.2009 - 01.2018

Eastern Regional Sales Manager

Memphis Car Audio & Fulmer Motorcycle Helmets
11.1999 - 06.2009

Territory Sales Manager

Marketing Technology Group
02.1996 - 11.1999

No Degree - Psychology

East Carolina University