RAYMOND GALLAGHER
Wenonah,NJ
Summary
Forward-thinking marketing leader with 10+ years of experience building strategies that increase visibility, market share, and revenue. Skilled in leading cross-functional teams, scaling SEO/SEM, and implementing integrated campaigns across digital channels. Recognized for delivering measurable results and guiding organizations through digital transformation.
Overview
13
13
years of professional experience
1
1
Certificate
Work History
Senior Web & SEO Manager
Spartan Digital Solutions
11.2024 - Current
- Direct SEO and web strategies across multiple client accounts, improving organic rankings and traffic growth.
- Managed 10 creative, content, and technical teams to execute holistic marketing campaigns.
- Drive performance reporting on KPIs including lead generation, conversion rates, and revenue impact.
- Build and maintain client relationships by aligning digital strategies with business objectives.
- Developed and implemented strategic initiatives that improved overall productivity and team performance.
- Led training sessions for junior staff on SEO techniques and industry trends.
Digital Marketing Manager
Keystone Industries
02.2021 - 03.2024
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Launched 5 medical products from concept to market, secured FDA 510(k) clearances, and drove $1M+ in revenue per product.
- Created social media content with innovative brand messaging to support new product launches.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Optimized 4 company websites to improve engine ranking, user experiences and conversion rates.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
Marketing Director
A&E Cage Company
09.2018 - 01.2021
- Directed all marketing operations, aligning strategy with business growth goals.
- Maintained thorough understanding of all key and current technologies, platforms and trends
- Negotiated vendor partnerships and managed cross-functional teams to deliver on time and on budget.
- Developed creative assets such as display, marketing and packaging materials to support product branding strategies
- Created full-fledged implementation plans, accounting for ROI, cost-benefit and other analyses
- Conducted regular performance reviews of marketing campaigns, driving continuous improvement through data-driven adjustments.
Marketing & Graphic Design
Upwork.com
11.2017 - 09.2018
- Wrote engaging and successful marketing, advertising and website copy
- Developed campaigns and specific marketing strategies for 15+ clients
- Identified appropriate marketing channels and target customers for campaigns
- Coordinated with social media, public relations and other teams to execute product introductions
- Created aesthetically-pleasing advertisements that complemented products
- Continued education to further develop technological skill set
Education
Bachelor of Science - Cyber Security
Wilmington University
New Castle, DEAssociate of Science - Liberal Arts
Camden County College
Blackwood, NJ05.2012
Skills
- Strategic Marketing Leadership
- SEO/SEM & Paid Media Strategy
- Web & Conversion Optimization
- Client & Stakeholder Engagement
- Brand Development & Positioning
- Team Leadership & Coaching
- Marketing Analytics & ROI Tracking
- Content & Social Media Strategy
Certification
Sound Engineering Certification from Camden County College
Timeline
Senior Web & SEO Manager
Spartan Digital Solutions
11.2024 - Current
Digital Marketing Manager
Keystone Industries
02.2021 - 03.2024
Marketing Director
A&E Cage Company
09.2018 - 01.2021
Marketing & Graphic Design
Upwork.com
11.2017 - 09.2018
Bachelor of Science - Cyber Security
Wilmington University
Associate of Science - Liberal Arts
Camden County College
Earlier Career
- Digital Marketing Executive – Advance Media | 2017
- Account Executive – Comcast Spotlight | 2015 – 2017
- Sales Representative / Business Account Manager – Verizon Wireless | 2012 – 2015
Built early expertise in business functions, SEO, campaign execution, and client account management. Consistently exceeded sales and marketing targets, driving customer acquisition and retention.