Raymond Hernandez
Sacramento,United States
Summary
Experienced District Manager with expertise in managing high-volume venues and improving operational efficiency. Proven track record in team development and financial analysis, leading initiatives that enhance revenue and performance. Strong focus on accountability and strategic planning across multiple locations.
Overview
25
25
years of professional experience
1
1
Certification
Work History
District Manager
Synergy/Matchbox LLC
Sacramento, United States
06.2021 - Current
- Oversaw daily operations and financial performance for six high-volume restaurant and bar venues, generating $15.5M in annual revenue.
- Led and mentored six General Managers, fostering accountability and service excellence across locations.
- Monitored KPIs, providing hands-on coaching to enhance performance and operational consistency.
- Developed and enforced district-wide SOPs, improving efficiency and guest satisfaction.
- Managed hiring, onboarding, training, scheduling, and performance evaluations across the district.
- Owned full P&L responsibility, preparing comprehensive financial reports for LLC partners.
- Identified growth opportunities by analyzing sales trends and operational data to minimize waste.
- Spearheaded district-level marketing initiatives, enhancing community engagement through tailored promotions.
District Manager/General Manager
RubySkye, Pizza Rock, District 30, Morh LLC
Sacramento
06.2018 - 06.2020
- Oversaw operations and financial performance across multiple high-volume restaurants.
- Supervised, hired, trained, and evaluated cross-functional teams in all departments.
- Implemented structured training programs to improve guest service and team development.
- Maintained a culture of accountability and collaboration to enhance unit performance.
- Executed SOPs and service standards to ensure brand consistency and compliance.
- Managed P&L with full accountability for labor costs and food costs.
- Monitored KPIs such as labor percentage, COGS, and guest satisfaction to drive improvements.
- Resolved escalated customer issues while ensuring compliance with health and safety regulations.
District Manager
Flame & Fire Brazilian Steakhouse
Roseville, Bakersfield, Folsom, United States
11.2015 - 11.2018
- Directed operations for three full-service restaurants, ensuring adherence to company standards and guest satisfaction.
- Managed financial performance, compliance, and strategic planning to enhance profitability.
- Coordinated daily operations, marketing initiatives, staffing, and revenue-driving activities across locations.
- Spearheaded development of policies focused on production quality and customer experience enhancement.
- Conducted market research to formulate actionable strategies for competitive positioning.
- Analyzed financial reports and forecasts to identify trends and inform decision-making.
- Led budgeting processes, vendor negotiations, and management of supplier relationships.
- Implemented training programs and performance management systems for restaurant teams.
Food and Beverage Manager
Thunder Valley Casino Resort
Lincoln, United States
01.2012 - 12.2014
- Oversaw daily operations for 10+ food and beverage outlets, ensuring excellence across locations.
- Managed and coached a team of 170+ employees, maintaining optimal staffing levels each shift.
- Directed recruitment, training, scheduling, and performance evaluations to enhance service delivery.
- Administered corrective counseling in accordance with Union guidelines under collective bargaining agreements.
- Generated $900,000 in monthly revenue while optimizing labor and inventory management.
- Ensured compliance with liquor laws, food safety protocols, and internal operational controls.
- Developed F&B policies and procedures aligned with brand identity to uphold standards.
- Collaborated with executive leadership to define strategic goals and track key performance indicators.
Co-Owner/General Manager
Zokku Downtown LLC
01.2007 - 07.2011
- Operated a high-traffic nightlife venue overseeing business development, operations, marketing, staffing, and guest experience.
- Built brand identity from scratch, attracting loyal clientele and steady foot traffic.
- Managed full P&L responsibilities, including budgeting, forecasting, vendor negotiations, payroll, and financial reporting.
- Recruited, hired, and led a high-performing team across security, bar staff, management, marketing, and facilities.
- Executed promotional campaigns with DJs and influencers to drive attendance and revenue.
- Scheduled entertainment, themed events, and VIP experiences for a dynamic calendar.
- Developed strategic partnerships to boost visibility and expand the customer base.
- Maintained compliance with licensing, health, and safety regulations for a safe environment.
District Manager
Hollywood Video
Sacramento, United States
01.2004 - 08.2006
- Directed operations for 10 retail locations, aligning with corporate policies and customer service standards.
- Inspired store managers and teams to achieve sales targets and operational excellence.
- Conducted hiring, training, scheduling, and performance evaluations across district locations.
- Analyzed sales data and KPIs to identify trends and drive improvements.
- Performed regular audits for compliance, merchandising standards, and team development.
- Developed action plans to transform underperforming stores, boosting revenue and efficiency.
- Facilitated communication between leadership and store teams for consistent strategy execution.
- Ensured inventory control, loss prevention, and accurate financial reporting district-wide.
Manager
Shari's Corporation
04.2000 - 11.2003
- Achieved #2 ranking among 101 locations with $2.2M in annual gross revenue.
- Oversaw scheduling, staffing, and daily operations for up to 62 employees.
- Managed vendor relationships and food ordering, establishing pars based on sales forecasts.
- Controlled food and labor costs, aligning operations with profitability goals.
- Conducted training programs to enhance performance and operational efficiency.
- Participated in P&L review meetings, providing insights to executive leadership.
- Collaborated with executives to identify growth opportunities and implement best practices.
- Maintained compliance with corporate policies and health regulations, ensuring quality standards.
Education
Bachelor's Degree - Business Administration, Management and Operations
University of California, Davis
Davis, CA01.2001
Skills
- Strategic planning
- Vendor negotiation
- Team development
- Performance evaluations
- KPI monitoring
- P&L management
- District expansion
- Multi-unit management
- Human resource management
Languages
English (Native or Bilingual), Spanish (Native or Bilingual)
Certification
- Adult and Pediatric First Aid/CPR/AED Certification
- Serv Safe Certification
- RBS Service Certification
Languages
English
Proficient (C2)
C2
Spanish
Proficient (C2)
C2
Japanese
Intermediate (B1)
B1
Affiliations
- classical music composition
- auto performance tech & restoration
- Member National Restaurant association
- Photography
References
References available upon request.
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
District Manager
Synergy/Matchbox LLC
06.2021 - Current
District Manager/General Manager
RubySkye, Pizza Rock, District 30, Morh LLC
06.2018 - 06.2020
District Manager
Flame & Fire Brazilian Steakhouse
11.2015 - 11.2018
Food and Beverage Manager
Thunder Valley Casino Resort
01.2012 - 12.2014
Co-Owner/General Manager
Zokku Downtown LLC
01.2007 - 07.2011
District Manager
Hollywood Video
01.2004 - 08.2006
Manager
Shari's Corporation
04.2000 - 11.2003
Bachelor's Degree - Business Administration, Management and Operations
University of California, Davis
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