Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Raymond Wheatfall

Lubbock,TX

Summary

Detail-oriented professional with expertise in social media management, digital marketing, and content creation. I bring a strong background in video production and customer engagement, helping brands and businesses grow their online presence and drive real-world results. Proven track record of executing successful marketing campaigns, building active digital communities, and delivering high-converting strategies across platforms. Skilled in research, data analysis, and crafting compelling content that resonates. Passionate about creating innovative solutions that connect with audiences, build loyalty, and deliver measurable growth.

Overview

6
6
years of professional experience

Work History

Freelance Social Media Marketer

Entrepreneurship
Lubbock, TX
11.2023 - Current
  • Develop and execute high-converting social media strategies to grow brand awareness and engagement.
  • Manage paid advertising campaigns and optimize audience growth across platforms like Instagram, Facebook, TikTok, and LinkedIn.
  • Craft authentic brand voices and foster strong customer relationships, turning digital interactions into revenue and loyalty.
  • Provide end-to-end solutions, including content creation, analytics reporting, and strategic planning to keep clients competitive in a fast-evolving landscape.
  • Innovate new content formats and leverage emerging trends to maximize engagement and ROI.
  • Leverage data insights to refine strategies and deliver measurable growth.

Freelance Web/Platform Designer

Entrepreneurship
Lubbock, TX
06.2021 - Current
  • Designed and developed custom digital platforms, including my biggest project of creating a business-focused Discord server that grew to over 10,000 engaged members, and a highly active Reddit community with 250–500 daily messages, fostering vibrant online engagement and community growth..
  • Specialized in creating scalable, user-centric digital solutions with seamless automation and exceptional customer experience.
  • Built Shopify websites for e-commerce store owners and local small businesses, delivering tailored, conversion-optimized online stores that drive sales and customer retention.
  • Provided strategic consulting, post-launch support, and continuous innovation to help clients adapt to evolving digital landscapes, and maximize long-term success.
  • Integrated SEO best practices, conversion optimization, and visual design expertise to deliver high-performing, professional-quality web solutions.

AV/Social Media Producer

TRUE LOVE MINISTRIES
Fort Worth, TX
01.2019 - 07.2023
  • Spearheaded digital media strategy and execution for a medium-sized Christian ministry, significantly increasing online engagement and community outreach.
  • Managed live posts, comments, and interactions, fostering a positive and interactive online presence.
  • Produced and edited high-quality video content and short clips, enhancing the ministry’s digital footprint and engagement levels.
  • Operated audiovisual equipment during services, including microphones and screens, ensuring seamless presentations and high-quality production value.
  • Designed and developed impactful presentation materials for sermons and events, delivering a consistent and compelling visual message.
  • Captured and edited photographs for social media platforms, strengthening the ministry’s brand image and storytelling capabilities.

Lawn Care Specialist

Truly Green Lawn Care
Arlington, TX
08.2020 - 06.2023
  • Delivered comprehensive lawn care services, including weekly yard maintenance, edging, weeding, leaf blowing, and debris removal, ensuring client satisfaction and enhancing property aesthetics.
  • Executed tree trimming, bush cutting, and plant removal, demonstrating strong attention to detail and expertise in professional landscaping techniques.
  • Provided customized landscaping solutions tailored to individual client needs, ensuring long-term property health and curb appeal.
  • Maintained an exceptional track record of punctuality, reliability, and customer satisfaction, building strong client relationships through consistent, high-quality service.

Customer Service Associate

Best Buy
Lubbock, TX
08.2023 - 05.2024
  • Provided expert troubleshooting for a diverse range of Best Buy products, resolving issues related to defects, damages, and technical problems.
  • Delivered exceptional customer service, addressing and resolving customer inquiries and concerns efficiently.

Education

BBA - Marketing

Texas Tech University
Lubbock, TX
05-2026

Associate's Degree - Marketing

Texas Tech University
Lubbock, TX
04.2025

Skills

  • Microsoft Office & Google Workspace
  • Digital Marketing Strategies & Tools
  • Social Media Management & Strategy Development
  • Video Production & Editing (Adobe Creative Suite, Photoshop, Premiere Pro)
  • Content Creation & Visual Storytelling
  • Web Design & Platform Development (Shopify, Discord, Reddit)
  • SEO Best Practices & Analytics
  • Email Marketing Strategies & Campaigns
  • Technical Troubleshooting & Help Desk Support
  • Photography & Videography (including filming techniques)
  • Audiovisual Production (live services, presentations)
  • Presentation Design & Delivery (PowerPoint, sermon materials)
  • Branding & Visual Design
  • Project Management & Organizational Skills
  • Data Analytics & Performance Tracking
  • Strategic Planning & Execution (Hustle Core, Freelance projects)
  • Customer Service Excellence & Relationship Management
  • Logistics & Inventory Management
  • Landscaping & Lawn Care Expertise
  • Attention to Detail & Quality Control
  • Strong Communication & Collaboration
  • Team Leadership & Coordination
  • Adaptability & Problem-Solving

Affiliations

  • Texas Tech Football Team

Timeline

Freelance Social Media Marketer

Entrepreneurship
11.2023 - Current

Customer Service Associate

Best Buy
08.2023 - 05.2024

Freelance Web/Platform Designer

Entrepreneurship
06.2021 - Current

Lawn Care Specialist

Truly Green Lawn Care
08.2020 - 06.2023

AV/Social Media Producer

TRUE LOVE MINISTRIES
01.2019 - 07.2023

BBA - Marketing

Texas Tech University

Associate's Degree - Marketing

Texas Tech University
Raymond Wheatfall