Rosalind De Innocentiis
Brooklyn
Summary
Communication Director with NYC Public Schools, specializing in family engagement and community outreach. Expertise in crafting effective communication strategies and managing cross-functional teams. Demonstrated success in data analysis and communication, resulting in increased parent involvement and improved student outcomes across diverse school communities.
Overview
31
31
years of professional experience
Work History
Communication Director & Family Leadership Coordinator
NYC Public Schools- Brooklyn South High School
01.2023 - Current
- Provide guidance for developing family involvement and leadership at the school and district levels, while collaborating with various DOE offices, DSL Field Office teams, Principals, Parent Coordinators, PA/PTAs, their school communities, SLTs, District Presidents’ Council, Title I Committees, CBO’s, and other Superintendents and their district teams.
- Create a welcoming and professional office environment for families.
- Assist the Superintendent with implementing governance regulations and work with all district related committees, teams, parent leaders and staff.
- Provide support and professional development to school and district parent leadership structures, including PA/PTAs, SLTs, DLTs, Title I Committees, and the District Presidents’ Council.
- Provide strategies for developing and strengthening parent and family involvement at the school and district levels.
- Identify schools where communication with families has been challenging, develop, and coordinate community outreach strategies with school staff.
- Serve as a district communication liaison to various DOE offices on community concerns and operational requests.
- Promote district level family and community engagement activities and communications, with the goal of promoting student success in the district.
- Represent the district and provide support during family meetings, workshops and district events.
- Work cross-functionally with internal offices in the implementation of DOE initiatives within the school community.
- Gather, analyze and share family and community members’ feedback with the Superintendent and Family Support Coordinator, and work to develop community-based initiatives.
- Spearhead family information and action work for the district and each of the school communities.
- Develop and implement comprehensive communication strategies that effectively convey key messages to parents, staff, students, and school communities.
- Coordinate and lead cross-functional teams within Brooklyn South High Schools to align communication with organizational priorities and goals.
- Manage communication during crises while maintaining privacy and transparency. Providing timely and accurate information to maintain trust and support.
Parent Coordinator
Edward R. Murrow HS
Brooklyn
09.2013 - 01.2023
- Created a welcoming environment for families.
- Engaged and involved parents in the school community by working with the Principal, school staff, school leadership team, parent association, community groups and parent advisory councils.
- Identified parent and school related community issues while working with the Principal to obtain results.
- Served as facilitator for parent and school community concerns/issues, i.e., school policies or facilities issues.
- Conducted outreach to engage parents/guardians in their children’s education.
- Convened regular parent meetings and events around topics of key concerns of parents.
- Attend parent meetings along with the Principal, as needed.
- Worked with the school’s Parent Teacher Association, where needed, to provide assistance in establishing by-laws, holding elections and conducting their affairs in accordance with Chancellor’s Regulation A-660.
- Served as a school liaison to Central Parent and Regional Parent Support Staff.
- Maintained ongoing contact with community organizations involved with providing services to the school’s educational program.
- Organized back-to-school and other events to increase parental and community involvement focused on creating a welcoming school environment to parents.
- Conducted tours for families of students interested in applying to Murrow.
Medical Billing & Office Manager/Secretary ~ Accounts Receivable/Payable
Dermatology, PC & Skinworks, Javier Zelaya, MD
Brooklyn
09.1999 - 11.2011
- Data entry of CPT and ICD-9 codes/ posting EOB payments.
- Claim Submissions to Commercial, Medicare, Managed care and Third Party, billing electronically (NEIC / Web MD) and on 1500 HCFA forms.
- Process all Medicare / Managed care accounts and make any and all adjustments for delinquent accounts.
- Online pre-certification requirements for all insurance related matters.
- Reconcile and review all aging accounts/insurance claim follow-up and collections.
- Educated in the HIPAA complaint rules.
- Front desk facility management including scheduling appointments, chart and data management, directing high volume phone calls.
- Sterilization of instruments using UV and autoclave devices.
- General office duties, including but not limited to filing, inventory, and ordering of supplies.
Licensed Real Estate Professional Agent
Zawisny and Zawisny, Attorneys at Law
Brooklyn
08.1994 - 08.1999
- Present purchase offers to sellers for consideration.
- Confer with escrow companies, lenders, home inspectors, and pest control operators to ensure that terms and conditions of purchase agreements are met before closing dates.
- Interview clients to determine what kinds of properties they are seeking.
- Co-ordinate property closings, overseeing signing of documents and disbursement of funds.
- Act as an intermediary in negotiations between buyers and sellers, generally representing one or the other.
- Promote sales of properties through advertisements, open houses, and participation in multiple listing services.
- Compare a property with similar properties that have recently sold in order to determine its competitive market price.
- Coordinate appointments to show homes to prospective buyers.
- Generate lists of properties that are compatible with buyers' needs and financial resources.
Office Manager / Receptionist/Secretary
Zawisny and Zawisny, Attorneys at Law
Brooklyn
08.1994 - 08.1999
- Managing a staff of 6 employees.
- General office duties, including but no limited to filing, inventory, and ordering of supplies.
- Front desk management, including but not limited to scheduling appointments for attorneys and clients, high volume phone calls.
Education
Communication
Brooklyn College
Brooklyn, NYSome College (No Degree) - Legal Studies
John Jay College of Criminal Justice
Skills
- Effective communication
- Family engagement
- Community outreach
- Event coordination
- Project management
- Data analysis
References
Available upon request
Languages
Spanish, Fluent
Timeline
Communication Director & Family Leadership Coordinator
NYC Public Schools- Brooklyn South High School
01.2023 - Current
Parent Coordinator
Edward R. Murrow HS
09.2013 - 01.2023
Medical Billing & Office Manager/Secretary ~ Accounts Receivable/Payable
Dermatology, PC & Skinworks, Javier Zelaya, MD
09.1999 - 11.2011
Licensed Real Estate Professional Agent
Zawisny and Zawisny, Attorneys at Law
08.1994 - 08.1999
Office Manager / Receptionist/Secretary
Zawisny and Zawisny, Attorneys at Law
08.1994 - 08.1999
Communication
Brooklyn College
Some College (No Degree) - Legal Studies
John Jay College of Criminal Justice