Rebecca Galuppo
Bynum,TX
Summary
Seasoned Senior Client Advisor with over 10 years of experience in retail and health tech. Specializes in advising pharmaceutical clients on marketing, compliance, and cloud solutions while leading enterprise sales strategies. Achieved a 28% revenue increase through innovative marketing initiatives and demonstrated success in scaling SaaS platform adoption. Strong analytical, strategic planning, and leadership skills drive impactful results and client satisfaction.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Client Relationship Manager
Black Horse Group, Inc
Dallas, TX
12.2016 - 05.2025
- Executed go-to-market strategies to enhance market presence and revenue generation.
- Drove enterprise sales growth by identifying and capitalizing on new business opportunities. Managed long, complex sales cycles within large organizations to achieve sales targets.
- Acted as a trusted advisor and subject matter expert to engage customers effectively.
- Collaborated cross-functionally with sales, product, consulting, and marketing teams.
- Defined business strategy for product/service lines to align with market needs.
- Advised C-level stakeholders on technology decisions using high-level strategic insights.
- Led thought leadership initiatives and participated in industry consortia to establish authority.
Vice President, Marketing
The Woodmont Company
Fort Worth, TX
01.2015 - Current
- Creation and implementation of sales and brand strategy, enhancing public reputation and digital presence across multiple SaaS platforms.
- Implemented programming of autonomous agents (AI), ensuring meaningful connections scaled to drive trust & loyalty.
- Qualdralics expert that focuses on fixing issues and delivering personalized experiences to our B2B and B2C clients.
- Manager of a diverse, international sales team to execute branding initiatives and achieve fiscal targets.
- Tracked ROI for a $23 million marketing portfolio, guiding strategic recommendations.
- Managed partner collateral assets through a competitive bidding process.
- Executed marketing strategies focused on technology and digital communication standards.
- Developed engaging website and social media creative content, ensuring metric driven results and effective crisis communication.
Director of Marketing and Business Development
Simon Grand Prairie Premium Outlets (aka Paragon Outlets)
01.2012 - 01.2014
- Key in Operations Development, Management and Marketing
- Planned all marketing during development and executed team building events, job fairs and more
- Maximized revenue and sponsorships by securing ROI over $480,000 in marketing revenue
- Traveled to tourism shows worldwide representing paragon and later, Simon Premium Outlets
- Strategic brand awareness: Responsible for creation, support and executing of an annual business and marketing plan that strategically utilizes all platform programs, positively impacts the center’s core financial objectives EBIDTA (Earnings before interest, deductions, taxes and amortization), business ad income, leasing, sales, overage rent, traffic and market share
- Plan and execute corporate service agreements including RFP 3 part bidding processes, Pay to procure systems, ADP and overall bidding processes for properties services
- Sales/Revenue Generation: Identified/created and sold revenue opportunities through strategic positioning of online opportunities, property assets, media assets in order to achieve the financial sales goals of the property. Overall impact was a year over year increase of 28%in revenue
- Audit tenured 100% REIT compliance
Director of Marketing/Corporate Marketing Support
Craig Realty Group/Outlets at Hillsboro
01.2007 - 01.2012
- Executed all marketing aspects including budgets, tourism, special events, bidding, service agreements, leasing media/social buys and more
- Manage sales and drive traffic and exceeding sales/SF for 5 consecutive year-over-year goals. Exceeding EBITA 19% on average
- Created and tied in sponsor opportunity for CRG outlet on KCEN TV as host of What’s HOT with Rebecca. Highlighting each week retailer fashions, savings, and special events
- Direct the hiring, training and performance evaluations of center staff and oversee their daily activities
- Results driven: evaluated the financial aspects of product development, such as budgets, expenditures, and return-on-investment and profit-loss projections with an emphasis in marketing
Education
Bachelor's Degree - Biology
Texas State University
San Marcos, TX01.2000
Degree -
International Aviation and Travel Academy
Arlington, TX01.1992
Skills
- Organizational skills
- Productivity enhancement
- Software proficiency
- Analytical
- Problem-solving
- Strategic planning
- Reliability and flexibility
- Team leadership
- Communication skills
- Diplomacy and persuasion
- ROI tracking
- Budget management
- Market research
- Project management
References
- Karen, Fluharty, President: Strategy + Style Marketing, kfluharty@strategyplusstyle.com, 973-590-9779
- David, Ebeling, President: Ebeling Communications, david@ebelingcomm.com, 949-278-7851
- Laurie, Dunlop, The Woodmont Company, 817-386-1791
- Ted, Christensen, President: Government Capital Corp, Christensen@govcapsecurities.com, 817-300-9070
- Kelly, Rolfe, Director of Sales, kelly.rolfe@sbcglobal.net, 817-917-7222
- Kate, Marnik, Marketing: The Woodmont Company, katemarnik@gmail.com, 817-517-4988
Watch What's HOT with Rebecca
- KCEN NBC TV with Craig Realty Group VRN (Value Retail News)
- Endorsed over 79 times on Linkedin by industry leaders, including former Premium Outlets CEO John Klein, Sr., Marketing Director Coleen Conklin, and former Prime Outlets CEO Bob Bvenik
Certification
- Salesforce CRM: Advanced Sales Strategies
- Oracle Java Developer
- HubSpot Certified
Languages
English
Native/ Bilingual
German
Elementary
Spanish
Elementary
References
References available upon request.
Timeline
Client Relationship Manager
Black Horse Group, Inc
12.2016 - 05.2025
Vice President, Marketing
The Woodmont Company
01.2015 - Current
Director of Marketing and Business Development
Simon Grand Prairie Premium Outlets (aka Paragon Outlets)
01.2012 - 01.2014
Director of Marketing/Corporate Marketing Support
Craig Realty Group/Outlets at Hillsboro
01.2007 - 01.2012
Bachelor's Degree - Biology
Texas State University
Degree -
International Aviation and Travel Academy
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