Overview
Work History
Education
Skills
Languages
References
Timeline
Generic

Rebecca Huenneke

El Paso ,Texas

Overview

19
19
years of professional experience

Work History

Account Executive

Desert Drywall
El Paso , Texas
09.2018 - 12.2020
  • Drove new business development and client acquisition through cold calling, lead generation and exceptional service.
  • Established 50 new accounts in 6 months , earning profit of over 152,000
  • Identified lucrative leads, built relationships with new clients and upsold services, increasing business development by 70%.
  • Individualized client marketing programs to meet each customer's unique needs while focusing on digital marketing and social media.
  • Managed budget forecasting, goal setting and performance reporting for all accounts.
  • Contacted customers about account or information issues, alerting clients of changes for excellent customer service.

Account Executive

Aim Construction
El Paso Texas , Texas
07.2015 - 09.2019
  • Drove new business development and client acquisition through cold calling, lead generation and exceptional service.
  • Contacted customers about account or information issues, alerting clients of changes for excellent customer service.
  • Managed budget forecasting, goal setting and performance reporting for all accounts.
  • Individualized client marketing programs to meet each customer's unique needs while focusing on digital marketing and social media.
  • Developed and delivered new business requisitions through business-to-business sales and trade shows.
  • Updated account plans based on changing markets, customer conditions and competitor activity.
  • Negotiated contracts, closed agreements and supported sales team in new product launches.
  • Prepared quotes for potential clients, upselling special packages and maintaining high levels of accuracy.
  • Cultivated and developed customer relationships to enable sustained revenue growth.
  • Input customer order details into system, accepted payments and updated accounts.

Account Executive

El Paso Buzz
El Paso , Texas
07.2014 - 07.2017
  • Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
  • Maximized outreach by implementing marketing strategies to grow customer base.
  • Discovered and determined target audience demographics and size to achieve intended research.
  • Coordinated production of advertising materials by communicating with various vendors.
  • Achieved 50% increase in company revenues through implementation of paid performance marketing services.
  • Planned and organized public relations and promotional events.
  • Launched and managed targeted email marketing campaigns.
  • Used sales forecasting and strategic planning to verify sales and profitability of products, lines and services.
  • Created sales strategies to promote advertising offerings and motivate larger deals.
  • Directed hiring, training and performance evaluations for marketing and sales staff.
  • Partnered with sales representatives during customer consultations to build agency and customer relations.
  • Developed and implemented digital marketing plans that incorporate SEO, social media platforms and video campaigns.
  • Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
  • Determined target audiences for particular products and aligned campaigns with demographics.

Marketing Representative

Televisa
El Paso , Texas
08.2013 - 07.2015
  • Captured over 50 new accounts in 0ne yearand kept in frequent contact to maximize revenue.
  • Created daily social media posts to create robust brand presence for Televisa on Twitter, Facebook and Instagram.
  • Collected and analyzed consumer data, including demographics, preferences and purchasing trends.
  • Managed client marketing strategies and product promotion campaigns.
  • Drafted reports and presentations to illustrate research findings.
  • Executed successful product introductions by coordinating actions with social media, public relations and other internal teams.
  • Managed customer digital marketing strategies to meet client goals and objectives.
  • Developed innovative product solutions grounded in clear understanding of customer needs.
  • Assessed consumer needs and buying habits to identify potential markets and product demand variables.
  • Assisted clients in determining and elevating marketplace positioning.
  • Produced marketing graphics that were attractive and high-quality using Adobe Creative Suite.
  • Forecasted and tracked marketing and sales trends.
  • Placed marketing and advertising displays and materials at stores.

Advertising Sales Representative

Seccion Amarilla
El Paso , Texas
09.2009 - 07.2015
  • Planned and executed national sales department improvements, updated company's approach to marketing, cost analysis, presentations and territory establishment.
  • Explained to clients how specific types of advertising helped promote customer products or services.
  • Managed over 79 large accounts for advertising agencies and brand advertisers.
  • Leveraged market analytics to secure new clients in growing territories.
  • Prospected and cold-called customers to develop new sales leads.
  • Presented engaging media packages and advertising options to prospects.
  • Sold print, online, niche publication, newspaper inserts, direct mail and related printed products.
  • Took daily inbound calls and key-entered orders, faxes, backorders and credit memos for assigned accounts and clients.
  • Managed and retained 90 existing client accounts.

Classified Sales

Investor Publications
El Paso , Texas
09.2005 - 09.2009
  • Fostered relationships with customers to expand customer base and enhance loyalty and retention.
  • Placed orders and answered customer questions in-person, through email and over phone to maximize customer service.
  • Identified customer needs to deliver relevant product solutions and promotions and meet target budgets.
  • Prepared and processed contracts and order forms for new and existing customers.
  • Created sales and revenue-generating opportunities in new markets to improve bottom line.

Job Developer

Serco
El Paso , Texas
09.2001 - 09.2005
  • Worked with self-motivated approach to seek out and capture numerous opportunities in different fields.
  • Communicated easily with people of diverse backgrounds to meet unique employment needs.
  • Maintained regular contact with new employers and placed clients to check on performance, relay feedback and resolve placement problems.
  • Offered clients immense value in creating and locking in jobs by maintaining deep relationships with prospective employers.
  • Secured vocational training opportunities to prepare clients for new placements.

Education

Bachelor of Arts - Journalism

University Of Texas At El Paso
El Paso Texas
12.1983

Skills

  • Negotiation and persuasion
  • Service coordination
  • Sales strategies implementation
  • Business growth opportunities
  • Customer relationships
  • Customer relationship management
  • Lead generation
  • Negotiation skills
  • Revenue generation
  • Customer Service
  • Pipeline management
  • Strong presentation skills
  • Interpersonal skills
  • Client campaigns
  • Marketing management
  • Lead development
  • Strategic initiatives
  • Needs assessments
  • Research and analysis
  • Managing client relationships
  • CRM

Languages

Spanish
Native/ Bilingual

References

References available upon request.

Timeline

Account Executive

Desert Drywall
09.2018 - 12.2020

Account Executive

Aim Construction
07.2015 - 09.2019

Account Executive

El Paso Buzz
07.2014 - 07.2017

Marketing Representative

Televisa
08.2013 - 07.2015

Advertising Sales Representative

Seccion Amarilla
09.2009 - 07.2015

Classified Sales

Investor Publications
09.2005 - 09.2009

Job Developer

Serco
09.2001 - 09.2005

Bachelor of Arts - Journalism

University Of Texas At El Paso

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Rebecca Huenneke