Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Rebekkah Heaton

PANAMA CITY,FL

Summary

Dedicated Wedding Planning professional with a history of meeting goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

19
19
years of professional experience
1
1
Certification

Work History

Small Business Owner

Coastal Beach Weddings
06.2012 - Current
  • Promoted business via social media to generate leads and maximize brand identity.
  • Advertised products and services online, social media and through traditional campaigns to target ideal consumers.
  • Designed business plan to define concept, short-term and long-term goals and strategies.
  • Researched trends and current innovations to determine competition and develop competitive pricing points.
  • Introduced new methods, practices, and systems to reduce turnaround time.
  • Devised processes to boost long-term business success and increase profit levels.
  • Interviewed and hired ideal candidates to assist with logistics and tasks of business.
  • Interacted well with customers to build connections and nurture relationships.
  • Directed pace of wedding and reception through multitasking and liaising with vendors to carry out event as planned with little or no deviations.
  • Compiled contracts for vendors and clients prior to starting work to meet legal, health and safety obligations.
  • Negotiated prices with suppliers, inspected venues and selected vendors to meet couple expectations.
  • Developed and adhered to timelines to keep ceremony and reception running smoothly.

Program Coordinator II

Gulf Coast State College
12.2007 - 05.2012
  • Provided ongoing direction and leadership for program operations.
  • Developed and maintained relationships with external partners to facilitate program operations.
  • Collaborated with other program coordinators to achieve consistency in program objectives and services.
  • Created and delivered program training and education to keep participants knowledgeable about program and provide necessary skills to participate productively.
  • Planned and executed internal and external marketing events.
  • Created engaging brochures and flyers to use for promotional materials and distribution.

National Sales Assistant

Gray Media - WJHG-TV
05.2005 - 12.2007
  • Maintained and organized customer database of over 200 clients nationwide.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Managed accounts to retain existing relationships and grow share of business.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.

Education

Master of Science - Management

Troy University
Troy, AL
05.2012

Bachelor of Arts - Public Communication/Marketing

Florida Atlantic University
Boca Raton, FL
05.2002

Skills

  • Business Growth and Retention
  • Planning and Execution
  • Project Management
  • Business Marketing

Certification

  • Certified Program Planner, Learning Resource Network
  • Girl Scout Troop Leader (11 years)

Timeline

Small Business Owner

Coastal Beach Weddings
06.2012 - Current

Program Coordinator II

Gulf Coast State College
12.2007 - 05.2012

National Sales Assistant

Gray Media - WJHG-TV
05.2005 - 12.2007

Master of Science - Management

Troy University

Bachelor of Arts - Public Communication/Marketing

Florida Atlantic University

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Rebekkah Heaton