Overview
Work History
Education
Skills
Timeline
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REDISH RAGUTHU

Chicago,IL

Overview

5
5
years of professional experience

Work History

Sr. Analyst - Business Products Strategy

United Airlines
03.2023 - Current
  • Lead product strategy, development, and execution for a diverse portfolio of United for Business products (SMB, Groups & Meetings, Entertainment & Production, Agency programs), driving revenue growth and customer satisfaction, and managing ad hoc senior leadership projects
  • Leading analysis and segmentation of 300,000+ business travelers, evaluating customer profiles, purchasing habits, and preferences to develop targeted marketing and product transition strategies
  • Collaborating with IT to lead the largest sunset of United's SMB program, translating business needs into technical requirements and ensuring a seamless migration of $1 billion in revenue to new products
  • Created a unified lead source and qualification process by consolidating separate funnels (pull methods, inbound leads, high-performing existing customers) and establishing standardized qualification criteria across teams, ensuring accurate customer assessment and optimal product matching
  • Partnered with marketing to develop data-driven campaigns, significantly increasing click-through rates and overall customer engagement, achieving an 80% open rate
  • Spearheaded the strategic rebranding of Chairman Circle, United's most exclusive B2B loyalty tier, securing key hotel and car rental partnerships by offering reciprocal value to enhance member benefits and drive engagement

Lead Commercial Analyst - Revenue Management

American Airlines
09.2021 - 03.2023
  • Led the Mexico & Caribbean markets to their most profitable year in company history through data-driven pricing, inventory optimization, and strategic partnerships
  • Increased college university travel by 8% by partnering with network planning to optimize flight timings and collaborating with hotels and distributors to create attractive travel bundles
  • Analyzed high-value loyalty member data to refine demand forecasts and pricing strategies, resulting in a 12% YoY revenue increase through optimized customer segmentation and targeted pricing
  • Developed detailed customer insights reports (demographics, trip duration, party size, etc.), enabling the marketing team to create highly targeted campaigns that reduced Caribbean market spend by 15%.Reallocated savings to other underperforming markets, further increasing overall revenue

Corporate Sales Specialist

American Airlines
06.2020 - 09.2022
  • Revitalized low-performing markets through strategic growth plans, collaborating with local businesses, government, and TV media to increase brand awareness and drive demand for American Airlines
  • Partnered with IT to launch a streamlined airport loyalty enrollment system, resulting in a 20% month-over-month increase in loyalty members

Corporate Sales Account Manager

American Airlines
05.2019 - 06.2020
  • Analyzed a $900M SMB portfolio to identify key customer segments, developing targeted strategies that increased revenue share by 11%
  • Developed and executed a data-driven three-year plan to close revenue gaps for key accounts in competitive markets, leveraging customer insights, growth projections, and competitive intelligence

Education

Bachelor of Science - Marketing

University of Missouri
Columbia Missouri
05.2019

Skills

  • SQL: Data Extraction & Manipulation
  • Pricing & Revenue Management
  • Customer Segmentation
  • Tableau
  • Product Development & Launch
  • Campaign Development

Timeline

Sr. Analyst - Business Products Strategy

United Airlines
03.2023 - Current

Lead Commercial Analyst - Revenue Management

American Airlines
09.2021 - 03.2023

Corporate Sales Specialist

American Airlines
06.2020 - 09.2022

Corporate Sales Account Manager

American Airlines
05.2019 - 06.2020

Bachelor of Science - Marketing

University of Missouri

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REDISH RAGUTHU