Reema Vaidya
New York,NY
Summary
Curious, bold, and endlessly passionate, I'm a seasoned digital marketer with 5 years of experience in the ever-evolving digital landscape, including influencer marketing. My brain never stops churning, constantly seeking out new trends and unique concepts to propel brands forward and captivate both existing and prospective audiences. With a knack for innovative thinking and a relentless drive for success, I thrive on crafting compelling strategies that breathe new life into brands and spark meaningful connections in the digital realm.
Overview
2
2
years of professional experience
Work History
Social Media and Influencer Specialist
Burt's Bees
New York (remote), NY
10.2023 - Current
- I excel in influencer collaboration, managing relationships and campaigns with influencers, overseeing budgets exceeding 100k.
- Actively participate in strategic planning, crafting and executing innovative influencer campaigns aligned with Burt's Bees branding.
- Coordinate with agencies to conceptualize and execute campaigns, editing briefs, ad copy, and social media content.
- Engage in the ambassador program, maximizing brand exposure and fostering strong relationships.
- Track and prepare campaigns pre-launch for successful execution and brand consistency.
- Continuously contribute to the dynamic social media landscape, brainstorming new strategies to evolve.
Account Lead
Blue Tick Social
New York (remote), NY
10.2023 - Current
- I manage four client accounts simultaneously, tailoring strategic marketing initiatives to each client's objectives.
- I oversee content creation across platforms, ensuring brand consistency, brand and sales growth
- I actively manage social media channels, engaging audiences and enhancing brand visibility through interaction.
- With a strong sales focus, I have a track record of driving revenue growth for clients across diverse industries.
Community Manager
SelectFew
New York, NY
03.2022 - 10.2023
- I Implemented strategies and community management tactics resulting in increased organic client attraction and improved hiring success.
- Created job descriptions and sourced potential experts across social media platforms, online communities, and job boards.
- Grew organic following to 15k+ across Facebook, Instagram, LinkedIn, Twitter, and TikTok through creation of engaging content.
Education
Bachelor of Arts - Multimedia Journalism
University of South Carolina
Columbia, SC08-2019
Skills
- Social Media Strategy
- Campaign Management
- Influencer Marketing
- Content Development
- Sourcing
- Brand Awareness
- Creative Thinker
- Relationship Builder
- SEO
- Digital Advertising
- Marketing Strategies
- Graphic Design
- Meta
- Community Management
- Customer Engagement
- Google Analytics
- Branding
- Adaptability and Flexibility
- Brand Management
Other Noteworthy Experiences
Dujour Media: Fashion and Editorial Assistant
Les Belles: Social Media and Influencer Manager
Behno NYC: Social Media Marketing Assistant
SHOWFIELDS NYC: SEO Writer
MESS Magazine: Social Media Manager and Editor
Timeline
Social Media and Influencer Specialist
Burt's Bees
10.2023 - Current
Account Lead
Blue Tick Social
10.2023 - Current
Community Manager
SelectFew
03.2022 - 10.2023
Bachelor of Arts - Multimedia Journalism
University of South Carolina
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