Regina Tong
Self Employed
11
years of professional experience
Business Solutions & Growth Strategy Leader with expertise in AI, automation, and customer engagement solutions. Highly skilled at translating business challenges into scalable workflows that improve operational efficiency and business outcomes.
Work History
Regina Tong Digital Marketing
1 Year 1 Month- Partner with executive stakeholders to identify operational challenges and design AI-assisted marketing, communication, and customer engagement solutions.
- Design repeatable workflows leveraging ChatGPT, CRM automation, SEO platforms, and sales enablement technologies to improve efficiency and content scalability.
- Translate ambiguous business requirements into structured implementation plans spanning marketing operations, customer communications, and lead generation.
Growth Marketing and Customer Engagement Manager
5 Years 4 Months- Captained cross-functional initiatives spanning marketing, sales, CRM, and executive leadership to improve customer acquisition and engagement.
- Evaluated marketing technology and automation opportunities to improve campaign performance and reduce manual processes.
- Designed scalable lead qualification workflows and CRM segmentation strategies that improved operational efficiency and sales effectiveness.
- Used analytics to measure performance, optimize campaigns, and influence strategic decisions.
Lead Content Developer & Communications Strategist
1 Year 4 Months- Led enterprise communications initiatives supporting executive leadership during a $235M merger, translating complex business priorities into clear messaging for employees, customers, and stakeholders.
- Partnered with cross-functional leaders to develop go-to-market messaging, executive communications, and strategic service-line positioning that aligned business objectives across the organization.
- Developed scalable content frameworks, editorial workflows, and governance processes that improved consistency and reduced production time across multiple communication channels.
- Built executive thought leadership programs using analytics and audience insights to increase engagement and strengthen market positioning.
Digital Editor and (614) Magazine Senior Contribut
4 Years- Managed editorial strategy for high-traffic digital publications serving more than 15,000 daily readers.
- Created newsletters reaching 90,000+ subscribers, monitoring engagement metrics to refine messaging and improve campaign effectiveness.
- Collaborated with editorial leadership, designers, and business stakeholders to execute cross-functional publishing initiatives.
- Leveraged audience analytics and performance data to prioritize content and maximize engagement.
Education
Bachelor of Arts - Journalism
Skills
AI & Generative AI Applications (LLMs
prompt engineering
workflow augmentation)
Business Process Automation
Solution Design & Delivery
Requirements Gathering
Stakeholder Management
CRM Strategy & Workflow Optimization
Sales & Marketing Automation
Data Analysis & Performance Measurement
Process Improvement
Customer Journey Design
Executive Communications
Timeline
Regina Tong Digital Marketing
Self Employed
07.2025 - CurrentRead More
Lead Content Developer & Communications Strategist
Apexon
02.2022 - 06.2023Read More
Growth Marketing and Customer Engagement Manager
Sunflower Lab LLC
03.2020 - 07.2025Read More
Digital Editor and (614) Magazine Senior Contribut
(614) Magazine
12.2015 - 12.2019Read More
The Ohio State University
Bachelor of Arts from Journalism
Read More