Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Renato Solis

Austin,TX

Summary

Seasoned sales professional with 11 years of experience delivering quality results and exceeding sales goals. Expertise in cost containment, market plan execution and business development. Excellent communication, networking and negotiation skills. Committed to achieving strategic sales goals and building loyalty and trust, both externally and internally.

Overview

12
12
years of professional experience

Work History

Chief Revenue Officer

Juice Dive, Inc.
01.2018 - 11.2023
  • Scaled product offerings with emphasis on revenue growth, operational efficiency and speed of execution.
  • Inspired customer success leadership to define and deliver on customer value proposition without sacrificing profitability targets.
  • Delivered information on market insights, pricing shifts and competitive analysis to senior executives.
  • Drove operational excellence at every stage of sales funnel and buyer journey and developed innovative strategies to sell to existing partners and consumers.
  • Developed and executed a go-to-market strategy to drive company success in exceeding revenue and profitability goals.
  • Shaped solutions and approaches by leveraging trends in customer marketplaces and industries.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Formulated and executed strategic initiatives to improve product offerings.
  • Maintained P&L and shouldered corporate fiscal responsibility.
  • Founded performance- and merit-based evaluation system to assess staff performance.
  • Monitored key business risks and established risk management procedures.
  • Established and maintained strong relationships with customers, vendors and strategic partners.
  • Managed financial, operational and human resources to optimize business performance.
  • Initiated strategy to drive company growth and increase market share and profitability.
  • Oversaw business-wide changes to modernize procedures and organization.
  • Analyzed industry trends and tracked competitor activities to inform decision making.

VP of Sales

JustGoGirl, Inc.
01.2012 - 01.2018
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Monitored and adjusted pricing based on market trends and customer feedback to meet expectations and increase sales.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Utilized internal lead referral tools to solicit new business opportunities and contacts.
  • Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.
  • Established and maintained positive relationships with vendors to determine product availability and quality.
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Created and implemented successful sales campaigns to drive leads and increase sales.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.




Education

Bachelor of Arts - Art History

Arizona State University
Tempe, AZ
05.2020

Skills

  • Revenue optimization
  • Data-driven decision making
  • Sales forecasting
  • Lead qualification
  • Customer relationship management
  • Market analysis
  • Product positioning
  • Demand generation
  • Deal structuring
  • Customer segmentation
  • Cross-functional collaboration
  • Sales pipeline management
  • Business development
  • Competitive intelligence
  • Territory management
  • Key account management
  • Sales coaching
  • Proposal development
  • Collaborative problem solving
  • Channel partnerships
  • Pricing strategy
  • Sales process management
  • Performance metrics
  • Team leadership
  • Financial acumen
  • Marketing alignment
  • Sales enablement
  • Contract negotiation

Accomplishments

    Former decorated member of the United States Marine Corp serving from 1984-1992.

Timeline

Chief Revenue Officer

Juice Dive, Inc.
01.2018 - 11.2023

VP of Sales

JustGoGirl, Inc.
01.2012 - 01.2018

Bachelor of Arts - Art History

Arizona State University

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Renato Solis